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10/04/2023Intercultural Communication, Spring Semester 2014 1
Cultural Onion
Team member: Thang Nguyen Duc
Thanh Thanh Nguyen
Karolina Szyszka
Yulia Ziyaeva
Lukáš Pavel
10/04/2023Intercultural Communication, Spring Semester 2014 2
How many layers do YOU have?
What are the most important things which make up your identity? Write them next to the numbers 1 -5, with number 1 being the most important to you.
10/04/2023Intercultural Communication, Spring Semester 2014 3
Video: what is onion?
https://www.youtube.com/watch?v=1J7K7rvGgfk
10/04/2023Intercultural Communication, Spring Semester 2014 4
Source: http://patrickdunn.squarespace.com/storage/culture%20diagram3.png?__SQUARESPACE_CACHEVERSION=1261038796169
Source: http://web.csp.edu/MACO/Courses/573/Microsoft_Word_-_Oni.pdf
10/04/2023Intercultural Communication, Spring Semester 2014 5
Source: http://cnx.org/content/m35593/latest/
10/04/2023Intercultural Communication, Spring Semester 2014 6
HOFSTEDE´s Culture Model
Values - The core stands for the values of a certain culture:
• slow to change
• influenced by the history
• subconsciously play a role in a modern society
Source: http://peakperformer.wordpress.com/2012/06/21/hofstedes-onion-model-of-culture/
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Source: http://blog.sylvainliege.com/wp-content/uploads/2009/03/033009-2027-crosscultur1.jpg
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Examples of Values
Way of life
Sense of Self
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West)
10/04/2023Intercultural Communication, Spring Semester 2014 9
Examples of Values
Relationships
How the boss is treated.
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West)
10/04/2023Intercultural Communication, Spring Semester 2014 10
Examples of Values
Senior
The role of a child
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West)
10/04/2023Intercultural Communication, Spring Semester 2014 11
Examples of Rituals
Shower timing
Three meals a day
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West)
10/04/2023Intercultural Communication, Spring Semester 2014 12
Examples of Rituals
Sundays on the Road
Party
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West)
10/04/2023Intercultural Communication, Spring Semester 2014 13
Examples of Heroes
Perception of Heroes
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West)
10/04/2023Intercultural Communication, Spring Semester 2014 14
Examples of Symbols
Definition of Beauty
Perception of Each Other
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West)
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Thank you for your attention!
