Columbus College of Art & Design Choose your career field — it’s growing.Dan SCanlon ’98 director, Monsters University

There are the creative fields — and then there are the fields that rely on the creative fields. That is, every field.

Seong Mo KiM ’10 assistant design and construction manager, d.P.J. & PartnersWorKing WitH Hermès, Louis Vuitton, cartier, cHristian dior, and Piaget Women’s Wear

There’s a revolution happening for creative careers, and Columbus College of Art & Design is at the center of it, transforming talented students into exceptional professionals, in fields that grow stronger and more diverse every year.

Creativity is no longer just an element of commercial art or the muscle behind a media push. Whether it’s hospitality or aerospace, every industry now recognizes the role of

creativity, and business leaders know that creativity matters.

It’s the essential ingredient to insight, innovation, and thought leadership. It drives both our culture and our economy—taking us from sufficient to magnificent.

This is how CCAD makes a difference. These are the careers that matter.

genoveva ChriSToff ’09 designer, genoVeVa cHristoff

Follow the story of the creative economy, and you’ll hear good news and see growth that outpaces everything around it — especially the economy as a whole.When you start to track the creative economy more closely, you’ll see a trend that grows bolder and angles higher year over year. New technology and new media platforms play a role in this, but sales of things like movie tickets and children’s books keep climbing, too. It’s growth that’s dynamic, robust, and diverse.

For individuals who are considering a place in the creative fields, this means opportunities for satisfying, meaningful careers and more jobs to choose from. And as the creative economy rises, it lifts the economy around it.

a.g. forD ’07 iLLustrator, My DaDDy, Dr. Martin LUther King, Jr.

“To fuel the 21st-century economic engine and sustain democratic values, we must unleash and nurture the creative impulse that exists within every one of us.” —Steven Tepper and George D. Kuh in their article “Let’s Get Serious About Cultivating Creativity”

MarK MniCh ’97 Product designer, Priority designs

here, you’ll bring creativity to market.

The CCAD MindMarket is the only laboratory of its kind in the United States.

In it, you’ll have a chance to work through real-world art and design challenges alongside faculty and other experts in the field. You’ll be at the table with clients like Procter & Gamble and Harley-Davidson. You’ll even have a chance to incubate your own start-up business, surrounded by the most supportive community available to business-minded art and design students in the country—and take it with you when you graduate.

ReCenT ClienTS

Harley-davidson

safelite autoglass

Huntington Bank

Procter & gamble

arnold schwarzenegger

airstream

Columbus is iN the

TOP 10best u.s. Cities for

New College grads

tHe CReATive eConoMy is groWing

5 TO 6%peR yeAR,

WitH JoBs for artists and designers increasing

42% by 2018

92% of arT graDuaTeS holD jobS ThaT MaTCh Their goalSMost findinG eMployMent soon after Graduation

InnovaTIon Is by far The mosT ImporTanT drIver of growTh

and producTIvITy

of producTIvITy growTh In modern, developed economIes

it results in as Much as

85 %

97%

85%

of u.s. employers say They emphasIze creaTIvITy when hIrIng

say They have a hard TIme fIndIng IT

inKa eSSenhigh ’91neW yorK studio artist

from

increased

117%

$469.1

oVeraLL saLes of

ChilDren’S anD Young aDulT booKS

44.2%increased By

WHiLe

ebooKS

reaChiNg

2012 To 2013

Million

uniTeD naTionS reporTS on The

CreaTive eConoMY have highlighTeD a global

exporT MarKeT of

more thaN

10%

aNd growth rates of more thaN

600$billion

john urbano ’96director, one direction’s music Video

“WHat maKes you BeautifuL”

CitY iN the u.s. for fashioN desigN

emPloYmeNt

WoMen’S MiD-MarKeT anD luxurY apparel

SaleS are on The riSe

aNd are PrediCted to iNCrease

45%from 2010 to 2025

THe ToP-GrossING

FIlms oF THe lAsT

10 YeArs All useD

CoMpuTer aniMaTion

eXTeNsIVelY

Columbus is the

A top-notch creative job starts with a forward-thinking curriculum.

faWn veeraSunThorn ’05 story artist, WaLt disney feature animation

MATeRiAl AnD pRoCeSS DepenDenT

DigiTAl AnD inTeRACTion DepenDenT

Fine ARTS: SCuLPTure

inDUSTRiAl DeSign

inTeRioR DeSign

FASHionDeSign

gRApHiC DeSign

ADveRTiSing

AniMATion

CineMATiCARTS

Fine ARTS: GLASS

Fine ARTS: CerAMICS

Fine ARTS: PAINTING

Fine ARTS: PrINTMAKING

Fine ARTS: draWing

illUSTRATionpHoTogRApHy

CoRe STUDieSFOuNDATION STuDIeSGeNerAL eDuCATION

HuMANITIeS

ArT AND DeSIGN HISTOry

PrOjeCT-bASeD LeArNING

PArTNerSHIPS

buSINeSS AND eNTrePreNeurSHIP

SCHool oF DeSign

ARTS

SCHool oF STUDio

ARTS

oveRlApS inDiCATe AFFiniTieS:

WITHIN yeAr ONe

WITHIN yeAr TWO

beTWeeN MAjOrS

IN COre ACTIvITIeS

every ccad degree program points the way toward a job in the creative fields. Here are 61 of them. some paths merge, and others run parallel, but all offer a clear shot at a satisfying career.

Creative careers

ChriSTopher Cole ’89 senior Vice President and creatiVe director, Leo Burnett cHicagoco-manager of aLLstate insurance’s adVertising creatiVe, incLuding tHe cHaracter “mayHem.”

ADverTISING ArT DIreCTOrS

work in advertising agencies, collaborating with copywriters, designers, photographers, illustrators, film directors, and production companies to develop creative concepts for all types of advertising.

ANIMATOrS

work alone or in teams to tell stories and bring ideas to life in feature films, opening titles for movies and TV shows, cartoons, web videos, educational films—anywhere that movement can tell the story better than words.

ArT CrITICS

come from a rich background of art scholarship and are in demand in academia and publishing, playing a vital role in the art industry and lending credibility and context to both emerging and established artists.

ArT HISTOrIANS

work with museums and higher learning institutions to conduct research, preserve ancient works, and teach classes.

ArT THerAPISTS

use drawing, painting, sculpture, and other disciplines in combination with psychotherapy to treat people of all ages.

bOOK ILLuSTrATOrS

bring an extra dimension to storytelling by creating artwork for books in an industry that has seen surprising growth in recent years, including ebooks and traditional books, and across all genres.

CerAMICISTS

work with clay, glazes, and kilns to create pottery and decorative elements that are used to make jewelry, clothing, and home furnishings, as well as art objects that can command top dollar in galleries around the world.

CHArACTer DeSIGNerS

work in the field of film and video as part of a team of animators and concept artists, bringing form and personality to people, animals, or anything that helps tell the story.

CHILDreN’S bOOK ILLuSTrATOrS

meet the challenge of bringing the visual element of a story to life for some of the toughest critics around (in one of the strongest segments of the publishing industry—sales rose 73 percent from 2011 to 2012).

COMIC bOOK ILLuSTrATOrS

represent some of the best-selling authors today, creating graphic novels that are geared toward teens and adults, traditional publications for younger people, and a whole new genre of online and interactive comics.

COMMerCIAL PHOTOGrAPHerS

work in a wide variety of industries, including advertising, portraiture studios, industrial design, and public relations.

COPyWrITerS

partner with art directors and designers to generate concepts and copy for the clients of advertising, marketing, and branding firms.

CreATIve DIreCTOrS

call the shots in creative departments at advertising agencies and usually get their start as graphic designers, art directors, or copywriters.

DeSIGN HISTOrIANS

represent a relatively new academic approach to addressing the social, economic, technical, political, and cultural contexts for fashion, crafts, textiles, graphic design, industrial design, and product design.

DeveLOPerS

create software, applications, or websites that do everything, whether it’s running huge and complex computer systems or changing the way we use our mobile devices.

DOCuMeNTAry PHOTOGrAPHerS

work for governments, wildlife agencies, journalists, and any cause-based organizations that are interested in capturing real life compellingly and honestly.

DIGITAL DeSIGNerS

bring a traditional understanding of art and design to the purely electronic realm for web and video game developers, software firms, telecommunications, and film and video production companies.

eDITOrIAL ILLuSTrATOrS

work with news media outlets to create cartoons, spot illustrations, and information graphics, marrying artwork with written content to create a greater impact for readers.

eNGINeerING DeSIGNerS

are essential to the world of industrial design, bringing practical and inventive solutions to life—from conceptualization to research to planning production—for anything that is designed and manufactured.

eNvIrONMeNTAL DeSIGNerS

find work with real estate developers and city planners designing people-centric spaces through a wide rangeof combined disciplines, including architecture, geography, urban planning, and landscape architecture.

eveNT DeSIGNerS

go beyond simple party planning to stage immersive, sometimes spectacular, experiences by applying their sophisticated knowledge of fashion, interior design, and theatrical arts.

exHIbITION DeSIGNerS

are a key part of the trade show industry, using environmental design, logistics, and stagecraft to create engaging and memorable displays, booths, and interactive experiences.

FASHION DeSIGNerS

drive the multibillion dollar u.s. fashion industry by bringing together highly developed design skills, a knowledge of textiles, a grasp of consumer trends, and a solid business sense.

FASHION ILLuSTrATOrS

play a vital role throughout theindustry, helping designers visualize ideas, and giving manufacturers and consumers a solid sense of the designer’s vision.

FASHION STyLISTS

work with stage, film, and video productions to make wardrobe decisions for the performers, applying a detailed understanding of fashion design, broadcast media, stagecraft, and storytelling.

FINe ArTISTS

play a wide range of roles, such as curating exhibitions at museums and galleries, teaching art and art history, operating art studio spaces, serving on arts commissions, writing art criticism, and, of course, creating and selling original art.

FILM AND vIDeO DIreCTOrS

oversee all aspects of a production, ensuring that the finished product reflects both the creative vision and the desired bottom line for all types of projects, from big-budget feature films, music videos, and television ads to small-budget training videos, independent films, and web content.

“your work is going to fill a large part of your life, and the only

way to be truly satisfied is to do what you believe is great work.

and the only way to do great work is to love what you do. If you

haven’t found it yet, keep looking. don’t settle.”

—Steve jobs

FILM AND vIDeO eDITOrS

play an essential role in the production of movies, videos, TV and web ads, and television shows, ensuring that the video and audio elements work together to form a cohesive narrative and push the right emotional buttons.

GAMe vISuAL ArTISTS

are a key part of the fast-growing electronic entertainment industry. They bring form and life to every aspect of a game—from environments to objects to characters.

GLASSbLOWerS

create highly valued art objects through the mastery of sculpture, 3D design, color theory, and the daring manipulation of super- heated glass.

GreeTING CArD ILLuSTrATOrS

are some of the busiest art professionals of all, creating designs for new categories that are aimed at growing and diverse audiences in the card aisle, online, and beyond.

INDuSTrIAL DeSIGNerS

are employed across a broad range of industries—from transportation to tools to toys—and are tasked with bringing together form and function to design and create the objects we use every day.

INTerACTIve DeSIGNerS

work in the digital fields creating websites, software, and product interfaces focused on creating a productive, intuitive, and ultimately positive experience for people.

INTerIOr DeSIGNerS

work with residential, corporate, theater, or film production clients to remodel, redecorate, or wholly reimagine indoor spaces, making them functional and attractive while emphasizing an effective use of space.

jeWeLry DeSIGNerS

are craft artists who create or reproduce handmade objects for sale and exhibition using a variety of techniques, such as welding, weaving, pottery, and needlecraft.

MAKeuP ArTISTS

are the unsung heroes of the film and television industries, not only for making celebrities look their best, but for creating both dramatic special effects and subtle cosmetic treatments that are essential to the character and the story.

MeDICAL AND SCIeNCe ILLuSTrATOrS

show us a side of life that nocamera or microscope can. look for their work in textbooks, magazines, marketing materials, and documentaries.

MuLTIMeDIA ArTISTS

find work in a wide variety of fields and settings, creating interactive advertising experiences, public art, trade show exhibits, and any project that involves deep conceptual thinking and dynamic execution.

MuSeuM CurATOrS

are responsible for every aspect of museum administration. They create workshops, write catalog essays, ensure security, verify authenticity, fundraise, and write grant proposals.

PACKAGe DeSIGNerS

find work in commercial and industrial design settings, combining artistic talent with research on product use, marketing, and materials to design product containers that stand out.

PAINTerS

are found in a variety of settings—creating illustrations for books and magazines, teaching art programs at colleges and museums, painting portraits, or selling to private collectors, galleries, and museums.

PATTerN MAKerS

play the second most important role in the world of fashion, preceded only by designers. They take a sketch and turn it into a garment, making the designer’s vision come to life.

PHOTO ArCHIvISTS

often work in museums to make their photographic collections more useful and available. They seek to preserve the physical image, capturing the meaning behind them so they remain relevant over time.

PHOTOjOurNALISTS

contribute to newspapers, magazines, and other media forms, combining the storytelling of a journalist with the work of a photographer to create a powerful medium for communication—frozen images.

PHOTO STyLISTS

work with photographers in a variety of settings—ranging from beaches to museums—to set the atmosphere and scene for photos that align with the artistic direction of the photographer.

PrINT DeSIGNerS

are key players in the graphic design industry, working with images, typography, and graphics to create work for printed media that is often, but not solely, used for advertising purposes.

PrINTerS

operate printing presses for the publication of everything from labels to newspapers and magazines, working with computerized technology to ensure proper technique, efficiency, and accuracy.

PrINTMAKerS

work with ink, paper, and a wide range of reproduction techniques to create limited-edition art prints that can be highly prized by galleries and collectors.

PrODuCT DeSIGNerS

can be found in service, software, and physical product design. Their role is to conceptualize and evaluate ideas, turning them into tangible products.

PrODuCTION DeSIGNerS

work in film and television, selecting the setting and style to visually tellthe story—essentially, taking responsibility for the overall look of a filmed event.

PubLIC reLATIONS PHOTOGrAPHerS

are employed by private, commercial, or political organizations to capture and convey the images that touch upon and address key issues of public concern.

reTAIL DeSIGNerS

are creative and commercial experts who bring together a broad base of retail knowledge and individual talents to design and construct intriguing spaces and engaging displays that stop shoppers and drive sales.

SCuLPTOrS

work with many different types of media and are employed across a surprising range of industries, including animation and film production, fine arts, education, theater, and transportation and product design.

SOuND DeSIGNerS

use audio elements to create desired moods and effects in a wide range of fields, including film, television, web, theater, post-production, and video game software development.

TeCHNICAL ILLuSTrATOrS

use drawing to communicate technical information to the general public—in the fields of science or engineering—and between experts through user/operator documentation.

TeLevISION AND MOvIe STOrybOArD ArTISTS

create a visual representation of the action in a screenplay or script that guides the camera and production crew. They are an integral part of every movie, television commercial, and music video.

TexTILe DeSIGNerS

create novel designs and structures for knitted, woven, and non-woven fabrics, or the embellishments of fabrics, and then oversee the processing of raw material into a finished product.

uSAbILITy exPerIeNCe (ux) SPeCIALISTS

design and develop compelling user interfaces that are simple, intuitive, and beautiful, creating solutions that better connect people to technology.

vISuAL DeveLOPMeNT ILLuSTrATOrS

perform many of the roles of a traditional illustrator, but without the traditional constraints—they work with computers and 3D design across a dynamic range of industries and teams.

vIDeOGrAPHerS

work in the field of digital media for advertising, film, and television industries—often in live or studio television settings—gathering and producing new stories.

Web DeSIGNerS

create and maintain websites, employing a broad range of disciplines including web graphic design, interface design, and user experience design, and work with standardized computer code to create proprietary software.

“The future belongs to a very different kind of person with a very different kind of mind—creators and empathizers, pattern recognizers, and meaning makers. These people . . . will now reap society’s richest rewards and share its greatest joys.” —Daniel H. Pink, A Whole New Mind

Manjari SharMa ’04 PHOTOGrAPHer, SeeN IN FORBES INDIA, VOGUE INDIA, GEO, THE NEW YORK TIMES, HUFFINGTON POST, AND LIFE

(here you’ll find both.)

admissions 60 cleveland avenue columbus, ohio 43215

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@CCADedu

Columbus College of Art & Design prepares tomorrow's creative leaders for professional careers. With a history of commitment to fundamentals and quality, CCAD advances a distinct, challenging, and inclusive learning culture that supports individual development in art, design, and the humanities.

CCAD complies with all local, state, and federal laws concerning civil rights. educational programs, admissions, housing, and employment practices are free of any discrimination based on race, gender, color, religion, national origin, disability, sexual orientation, veteran status, or age.

www.ccad.edu/admissionsadmissions@ccad.edu

Daniel MCKeWen ’06 OWNer AND FOuNDer, SeAGuLL bAGS