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Crafting An Effective Location
Strategy For Your OrganizationFernando De Vivo
Kim Rohrs
Thank You to Our Sponsors
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GIS
Technology
Infrastructure Organization
LOCATION STRATEGY
PRAGMATIC STEPSAll elements essential to success
LOCATION STRATEGY
Business
Value
Applying tech to business priorities…
…leveraging innovation
GIS
Technology
Infrastructure Organization
LOCATION STRATEGY
VISION
ORGANIZATION
INITIATIVES
ROADMAP
• test
Vision
aspirations
OrganizationCapability and Capacity
People Roles Mindset Results
Initiative Definition
how and where can GIS and location
support business goals and
objectives to provide real value?
Initiative DefinitionAssessment Framework
InitiativesAssessment Framework
North Region
East Region
South Region
West Region
Initiative DefinitionDiscovery Phase
Targets
People Needs
Initiative DefinitionDiscovery Phase
Identify functions and workflows
Discover needs, challenges, and
opportunities
Understand desired
outcomes
Determine where and how GIS can
add value
Initiative 1
Initiative DefinitionDiscovery Phase
INITIATIVE 2
INITIATIVE 4
INITIATIVE 5
Identify functions and workflows
Discover needs, challenges, and
opportunities
Understand desired outcomes
Determine where and how GIS can
add value
Initiative
What does success look like?
InitiativesConceptualize Solutions
Customer Problem:
An EHS coordinator in the North Region is responsible for accurately documenting
and reporting wildlife sightings within its’ operating areas. Crews use paper forms
and various handheld devices to capture data but regulators are now requiring
notification of any encounters within 24 hrs. of occurrence.
EHS – Wildlife Sightings
Improve recordkeeping/reporting; minimize employee risk
Reduce close encounters; electronic submission
Mobile app; heat map; alert notifications
InitiativesConceptualize Solutions
Pattern Diagramming - Capabilities
North Region
EHS
Wildlife Sightings
Collection
Form
Alert
Notifications
Basemap
Data
Hot SpotsAsset
Data
Historical
Observations
Sightings
DashboardEHS
Operations
Internal
Sharing
Portal
Regulatory
Agency
InitiativesConceptualize Solutions
Pattern Diagramming - Technology
North Region
EHS
Wildlife Sightings
Collector for
ArcGISGeoEvent
Server
Find Hot
Spots Tool
ArcGIS
Datastore
Operations
Dashboard
for ArcGIS
ArcGIS
Enterprise
(Portal)
Web App
Builder for
ArcGIS
ArcGIS
Online –
Portal
Collaboration
RoadmapStrategy Realization Plan
Initiative Solution Success Criteria
Initiative Solution Success Criteria
Initiative Solution Success Criteria
Initiative Solution Success Criteria
Prioritization and Sequencing Workforce DevelopmentGovernance
ExecuteMoving Forward
LOCATION STRATEGY
INITIATIVES
1. PLAN
2. DEPLOY
3. REVIEW
4. ADAPT
• VISION
• ORGANIZATION
• INITIATIVES
• ROADMAP
Tips and Tricks
Good People
People Roles Mindset Results
influence
executive sponsorship
credibility enthusiasm
energy
bandwidth
determination belief in the vision
patience
Mission Enablers / Evangelists
GIS Manager
GIS ProIT Staff
IT Providers Partners
Analyst / Data Scientist
GIS App Dev
GIS App Dev
GIS Managers
GIOChanging Roles
• Quick wins
• Focus on out of the box capabilities
• Build and show ( change mindset)
Be
Agile
Configure
First
Use a Common Language
ArcGIS
Arc
GIS
Pro
ArcGIS OnlineCo
llec
tor
for
Arc
GIS
Pyth
on
Clo
ud
JavaScript
ArcMap
ArcGIS for Server
Geo
pro
cessin
g
Geodatabase
GIS
Bu
sin
es
s A
na
lys
t
Web APIs
SQL
Web App Builder
Build a Solid Foundation
• Leadership Support
• Increase Awareness
• Socialize success
Engage and Communicate
• Leadership
• Increase Awareness
• Socialize Success
Continue to Evolve
Thank You!
Fernando De Vivo
Kim Rohrs
