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GROUP 7 “The Elder Rollz”

Content Our research question Last week’s feedback Concepts Combining concepts into one

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Page 1: Content Our research question Last week’s feedback Concepts Combining concepts into one

GROUP 7

“The Elder Rollz”

Page 2: Content Our research question Last week’s feedback Concepts Combining concepts into one

Content

• Our research question

• Last week’s feedback

• Concepts

• Combining concepts into one

Page 3: Content Our research question Last week’s feedback Concepts Combining concepts into one

Research question

How can we provide a comfortable and secure travel for elders?

Page 4: Content Our research question Last week’s feedback Concepts Combining concepts into one

Feedback

We had to take last week’s feedback into account: Shift our focus from service to information Not only comfort inside of the train, also on

platform Coming up with a concrete concept

Page 5: Content Our research question Last week’s feedback Concepts Combining concepts into one

Concepts

Looking for new concepts

Combining concepts into one

Page 6: Content Our research question Last week’s feedback Concepts Combining concepts into one

Information displays

Page 7: Content Our research question Last week’s feedback Concepts Combining concepts into one

An attendant

Page 8: Content Our research question Last week’s feedback Concepts Combining concepts into one

Separated carriages

The elder want to have a quiet and peaceful travel

The first class carriages aren’t meeting their needs

Page 9: Content Our research question Last week’s feedback Concepts Combining concepts into one

Electronical badge

Waiting in line for a ticket takes up to 6 times longer than buying it online

Paying with credit

Loading the badge in supermarkets or magazine shops

Page 10: Content Our research question Last week’s feedback Concepts Combining concepts into one

New concept

Combining the separation and badge idea

Separated floors on train: elders ground floor No stairs Only accessible with badge (= also payment) Different colors Waiting separately as well; better experience

on platform

Ground floor is suited to their needs (bigger seats etc)

Page 11: Content Our research question Last week’s feedback Concepts Combining concepts into one

Visualisation