2

ConfigurePriceQuote(CPQ) isasalestooldesignedtohelpcompaniesproduceaccurateandhighlyconfiguredquotesmakingallofthecomplexproduct,pricing,andbusinessrulescentralized,automaticandavailableinreal-time,sosaleshaseverythingtheyneedtowindeals.CPQcounterssaleschallengescausedbymanualprocessesandbusinesscomplexitysuchasroguediscountingandincompleteproductorderswithcapabilitieslikedynamicguidedsellinganddealscoringtodirectrepstothebestproducts,configurationsandpricestowindeals.CPQsolutionsshortensalescycles,improvecloseratesandincreaseaveragesellingprices,deliveringexceptionalreturnoninvestment.

1.SpeedsDealCycles&CloseMoreDealsShortendealcyclesbyquicklyandeasilydirectingrepstothebestproductsandpricingforyourcustomers.Eliminatedelaysfrommanualerrorsandout-of-dateproductinfoandautomaticallypopulaterenewalquoteswithpreviouspurchasedata.

2.IncreasesDealSizeMaximizesdealsizeswithcross-sell,up-sellandguidedsellingrecommendations,whileconfiguringproductsthatpreciselyaligntoprospects’andcustomers’preferences.

3.EliminatesCostlyQuotingErrorsSinglesourceoftruthforproductsandpricingthatisimmediatelysharedacrossallchannels.PowersPartnerQuotingPortalsandE-Commercewebsites.

4.EndsRogueDiscountingEliminateroguediscountingbecauseyourpricingandbusinessrulesarebuiltrightintoyoursalessystem.Repsliterallycannotmoveforwardwithdiscountsbelowbusinessparameters.

5.PrescribestheRightCPQActionsPrescriptivepricingintelligencethatanalyzesquotesandprovideswinningpricingrecommendationsandprescriptiveproductintelligencethatfindscustomerpatternsandoffersdata-drivenproductrecommendations.

5WaysApttusCPQMakesaDirectImpact

Apttus ConfigurePriceQuote(CPQ)IncreasesSalesRevenues

Sales+7-25%

Source:Apttus Quote-to-Cash(QTC)ImpactStudyconductedJune2017byanindependentthird-party,Satmetrix on200+Apttus customercontactsrandomlyselected. Performancemetricsareintendedasaguidelinebaseduponhistoricalresultsfromasamplesetofcustomers.Resultsaredependentuponmanydifferentfactorsthatarecustomer-specific.Therefore,actualresultswillvary.Responsesizeperquestionvaries.

AveragePercentageImprovementsReportedbyApttus Customers

IncreaseinWinRate

+30%

IncreaseinQuoteVolume

+27%IncreaseinDealSize

+22%

FasterQTCCycle

+35%FasterDealClosure

+34%

ReducedRogueDiscounting

+32%

ImprovementinQuoteQuality

+51% FasterTimetoQuote

+38%

5

ConfigurePriceQuoteCustomerSuccess

ThefollowingthreecompaniesarecurrentApttusConfigurePriceQuotecustomers.Hereisalookattheirstories,theirsuccessmetrics

andthepainpointssolvedbyimplementingaCPQsolution.

TrimbleTHECOMPANYTrimbleNavigationLimitedprovidestechnologysolutionsusedacrossawiderangeofindustries.

THEBUSINESSCHALLENGESWithavarietyofinternationalcustomers,thecompanyneededtoadjusttheirprocessestocatertothespecificlanguagesandcurrenciesoftheircustomers.Thecompany’sconstructionbusinesslackedaformalquotingtool.Inaddition,theirincumbentsolutionfailedtoofferasolutionforkeyaccountmanagementthatenabledgrowth.

THEKEYBENEFITS• Implementedquickly• Improvedresponsivenessandloweredrisk• Improvedcustomerfocuswithvisibilityandcontrol• Providedsuperiorfunctionalityyetwaseasytouse• Streamlinedsalesandorderentryprocesseswith

fullintegrationintoOracleERP

“WithApttus,wehaveimplementedareliableprocessfordiscountapproval.Withanapprovalmetricbehindit,thisallowsustotrackandseewhichsalesrepsaregivingdiscountsandwenowhaveabetterview

ofourpricing.”

ClaudeChassot,BusinessDevelopment,

Trimble

ProQuestTHECOMPANYProQuestprovidesaccesstoandnavigationofmorethan125billiondigitalpagesofscholarlycontentfrom9,000titles.

THEBUSINESSCHALLENGESProQuest’slargeeducationaldatabasemadeitdifficultforthemtoconsolidateproductsintoamanageableprocess.Theiranarchicsystemcausedrepstodevelopthereown,disruptiveprocesses.Thesedisparatesystemscauseddelays,andofferednocontrolorvisibilityintothesalesprocess.

THEKEYBENEFITS• DeployedCPQsolutionin7weeks• Quicklyadoptedbyusersandsatisfiedtheneedsofsales• Boostedrenewalrateby90%• Reducedquotegenerationtimeby88%,resultingin

increasedfacetimewithcustomers

“Notonlywereweabletobringinourrenewalsasproposals,butmore

importantly,theyareoccurringfasterandearlier.Wearealreadyseeingatrendinearlycustomerrenewalsjustafter6weeksof

goinglivewithApttus!”

Sunita Banda,DirectorofTechnology,

ProQuest

Zhone TechnologiesTHECOMPANYZhone TechnologiesisagloballeaderinallIPmulti-serviceaccesssolutionsserving750networkoperatorsandcarriers.

THEBUSINESSCHALLENGESZhone wasexperiencingawiderangeofquotingpainpoints.Theentireprocesswasmanualanddisconnected.Throughouttheprocess,quoteswereinconsistentandlackedbranduniformity.Inaddition,quoteapprovalwasprimarilydonethroughemail.

THEKEYBENEFITS• Eliminateddatare-entry• Significantlydecreasedquoteapprovaltimes• Enabledmarginanalysis• Automatedconversionofacceptedquotesintosalesorders

“Apttushascreatedalevelofmaturityinourquotesandprocessesthatwehavenot

experiencedbefore.Thesalesteamcanreallyfocusontheprimarytaskthattheyhavebeenhiredtodo,whichissellingasopposedtoenteringdataalldaylong.”

ClausRoggensack,DirectorofInsideSales,Zhone Technologies

9

WhyPartnerwithApttusforConfigurePriceQuote

“Apttus solutions accelerate time to close. Their apps have a direct impact on sales, and, in particular, on deal momentum. Their CPQ tools, for example,

enable an organization to configure the right products, even complicated product bundles, at the right price in a fraction of the time traditionally needed. This has impact on a company’s ability to bid and win time-sensitive business but also its

ability to keep deal momentum going.”

RebeccaWettemann,VicePresidentofNucleusResearch

Agree Apttus isaLeader inQuote-to-Cash

94%

*StronglyorSomewhatAgree

AgreeApttusisaTrustedBusinessAdvisor

83%

*StronglyorSomewhatAgree

AgreeApttusInnovates

94%

*StronglyorSomewhatAgree

AgreeApttus isCommittedtoCustomerSuccess

83%

*StronglyorSomewhatAgree

48%HaveAlready

RecommendedApttus

99%PlantoExtendtheirUsageofApttus orKeepitasis

Apttus CustomersareExtremelyLoyal

ABOUTAPTTUSApttus,thecategory-definingIntelligentQuote-to-CashandContractLifecycleManagementtechnologycompany,drivesthevitalbusinessprocessbetweenabuyer’sinterestandtherealizationofrevenue.UtilizingapatentedcombinationofSaaS-basedapplications,theApttus IntelligentCloudmaximizesrevenueandbusinessoutcomesforcompaniesofallsizes,including100oftheFortune500.EnhancedbyMachineLearningandMax,aVirtualAssistant,Apttus applicationsincludeConfigurePriceQuote(CPQ),E-Commerce,ContractManagement,IncentivesManagement,Renewals,BillingandOrderManagement.TheApttus IntelligentCloudispoweredbytheworld’smosttrustedcloudplatforms,includingSalesforceandMicrosoftAzure.Apttus isbasedinSanMateo,California,withadditionalofficeslocatedacrosstheglobe.Formoreinformationvisit: apttus.com.