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7/30/2019 COM450 Multimedia Journalism Fall 2013 Syllabus
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COM 450 MULTIMEDIA JOURNALISMFall 2013 (TTH, 8-9:40 a.m.; McEwen 108)
How can you squander even one more day not taking advantage of the greatestshifts of our generation? How dare you settle for less when the world has made it
so easy for you to be remarkable?-- Seth Godin from Seths Blog
Professor: Colin M. DonohueE-mail: [email protected]
Web Site: www.cdonohue.comOffice Phone: (336) 278-5850
Office: Pendulum Office (third floor of Elon Town Center)
Office hours: MWF: 10 a.m. Noon; TTH: 1-3 p.m.; and by appointment.E-mail is the fastest and easiest way to reach me.
Please read the syllabus carefully. NOTE: Actively check your e-mail. I willoften send class notices via e-mail.
Catalog Description
Students gather and present news and information in a converged media
environment that combines text, graphics, photojournalism, audio and
video. Students work as individuals and in teams to write, report and
produce online multimedia products. This culminating course in the
journalism major also explores career opportunities. Prerequisite: COM 350
or 351.
Course Goal
Sharpen the skills of critical thinking, reporting, writing and multimedia
production under deadline.
Course Objectives
Throughout this course, students will be able to:
Plan multimedia projects, conduct audience analysis, select resources,gather information and create content in appropriate forms (text,
audio, graphics, animation, video, interactivity).
Use appropriate content styles and write clearly and accurately. Produce multimedia projects using emerging tools of technology. Determine appropriate manners of technical dissemination with
consideration of file size, speed of delivery, linking and search-engine
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optimization to maximize effects.
Use computer-assisted reporting to gather and analyze data andstatistics and present information.
Engage in ethical ways of thinking and apply professional standards,such as truth, fairness, accuracy and attention to diversity of
audiences.
Course Materials
Associated Press Stylebook and Libel Manual(2011 or 2012 edition),NormGoldstein, edRECOMMENDED
Reporters NotebookRECOMMENDED Readings as assigned (via Moodle)School of Communications Professional Standards Policies
The School of Communications has adopted the following minimum policies
to provide students with a clear understanding and consistent application ofcourse expectations, since journalism and communications are disciplines
with rigorous professional standards. Teachers may designate morestringent policies on their course syllabi.
Attendance Policy: Students in the School of Communications are
expected to attend all classes. Just as professionals go to work each day, we
expect students in a professional school to come to class on time and beprepared to work. A student who misses more than 20 percent of scheduled
classes in a term (more than eight absences for classes meeting three times
a week, more than five absences for classes meeting twice a week)automatically receives an F because the student has missed too much
content and participation to pass a course in a professional school. Teachers
will lower the final grade in a class for each absence beyond the equivalent
of one week of class (three absences for classes meeting three times a
week, two absences for classes meeting twice a week, and one absenceduring winter term or a summer session) as indicated in the course syllabus.
An exception may exist for a student who misses more than a week ofclasses for a sanctioned university activity, such as presenting research at a
national forum, class travel or university athletic travel. Studentsparticipating in such events must submit a written request in advance to the
professor.
Coursework: If students miss a class because of illness, participation in auniversity-sponsored activity, job interview or other causes, they have
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missed valuable content and engaged learning. In this sense, excused and
unexcused absences are no different. To ensure that students avoid gaps inthe progression of a course, professors may assign additional work. Forexample, a professor may require a student to write a 400-word summary ofmaterial covered in a missed class session or complete an additional lab
assignment that demonstrates comprehension of material covered.
Tests and Examinations: If students miss a quiz, test or examination they
must submit a written request for a makeup to the professor. Students who
miss a final examination must secure permission for a makeup from the
department chair. As indicated in the Elon University Faculty Handbook,students are not guaranteed permission to make up examinations and have
no guarantees about the impact of the absence on their final grade for the
course.
Assignments: Professionals meet deadlines. All assignments should be
submitted on time, and they are due on the assigned date, even if the
student is absent from class. A teacher may choose not to accept late work
or to lower a grade by one letter for each weekday it is late.
What Say I?
There are course requirements specific to this section of Multimedia
Journalism. I have outlined them below.
Course Requirements
To accomplish the goals laid out for this course, you must demonstrate
proficiency in and completion of the following tasks.
Weekly Quizzes: You will take a quiz almost every week (typically on, butnot always, Mondays) during the semester to test your knowledge of
assigned readings and current events.
Reading Assignments: This course is writing, reading and production
intensive. The information you get from the assigned readings will be
relevant to your work and the changing field of journalism. All readingsshould be completed before you come to class. Be prepared to absorb a
great deal of information, all of it enriching and foundational. You will be
tested on your readings through the weekly quizzes and the final
examination. So dont think once you finish a quiz youll never see the
material again. It will show up on the final. Be prepared.
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Reporting Assignments: Multimedia journalism accurately implies that you
will learn how to report across multiple media platforms. In this class, youwill compose full storieswhat well call multimedia storytelling packagesthat may incorporate audio, photography, infographics, database reportingand social media integration. The only way for you to become competent in
all these forms is to report often. You will be expected to completeassignments both in and outside of class. Deadlines are firm and final.You are preparing for a career in which late work could cost you your job. In
this course, late work will cost you your grade. Late work will not be
accepted. Anything that comes in past deadline receives a zero. (Please be
aware that it is not ethical to report on something in which you areinvolved or to report on your friends and family and any organization in
which you or they are involved.)
Reporting Project Updates: The individual, pairs and team reportingprojects will all require progress reports and completed portions to be turned
in by specific deadlines. Progress reports will be worth 20 points, and
completed portions will be worth 50 points. These point totals are
separate from the final grade you earn on the projects.Final Exam: The exam will consist of true/false, multiple choice, short essayand comprehensive reporting components. It will test you on what you
learned throughout the ENTIRE semester. We will take time during the last
class session before the final to review. You are required to take the finalexam at the scheduled time. You will know far in advance the date and time
of the final. Theres rarely an excuse for missing a final. Students who know
they will miss a final exam must secure permission for a makeup from thedepartment chair of the School of Communications.
Homework: Obviously, your reading assignments are homework. But
occasionally, I will ask you to do work in addition to the readings. You are
expected to complete the homework and turn it in the next class. These are
short, but important, assignments.
Participation: I expect you to participate in classroom activities. Many
times students provide unique insights into class material that have lasting
impressions on the other students taking the course. While this is not aseminar, there will still be opportunities to engage in class discussions, and Iwill expect you to participate actively. Participation and homework combine
to form 10 percent of your final grade.
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Grading Procedures
The university defines grades as follows:
A indicates distinguishedperformance,
B indicates above-average performance,
C indicates an average performance, in which a basic understanding ofthe subject has been demonstrated,D indicates a passing performance despite some deficiencies, andF indicates failure.
In this course, the grading works like this:
Reporting assignments (individual & team) 30 percentFinal group reporting assignment 25 percent
Quizzes/In-class work/Other homework 10 percent
Participation 10 percentFinal examination 25 percent
Number grades translate into these letter grades:
A: 93-100 A-: 91-92 B+: 89-90 B: 85-88 B-: 83-84 C+: 81-82 C: 77-80 C-: 75-76 D: 70-74 F: less than 70
Grading Template:
Accuracy and truth are the core principles of all journalists. Factual errorsand misspelled names in your reporting work will cost you half an
assignments points, forcing an automatic failure. Triple check all factual
claims and names in your reporting projects before you turn them in.
As the old journalism standard goes, If your mother says she loves you,check it out. You will also lose points for other spelling, grammar,
punctuation and AP Style mistakes. And remember, missing a deadline will
result in a zero.Your reporting assignments will be graded based on the following criteria:
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1.Accuracy: All your work must present factual matter correctly. Allnames must be spelled correctly. All stories should not present a bias,but rather should be an accurate portrayal of events. Again,misrepresenting false information as factual and spelling names wrongwill cost you 50 points.
2.Clarity: You may have done some of the finest reporting work knownto man, but if you cant present your information in a clear andcoherent manner, then it will have no effect on your audience. Word
choice, story/package organization, simplicity, multimedia tools all
contribute to clarity.
3.Completeness: You must cover completely any event or reportingassignment that you cover. Include all pertinent information. A cursory
examination of a topic will leave readers questioning your credibility
and your ability.
4.Online Options: The multimedia, social media, online tools youchoose to use will impact your grade. Think clearly and intelligently
about the extra elements you add to your story. They must be
strategically chosen and well executed. Theyre not last-minute add-
ons. Theyre enhancements to your reporting.Classroom and Course Policies
Attendance Policy: You are required to be in class every day. Mediaprofessionals are expected to be at work every daythe news doesnt stop
and you will be treated no differently. You will be completing graded
assignments and writings during class, so if you miss a session, it will have a
negative impact on your grade. The School of Communications attendancepolicy is attached above, but to reiterate, it says: A student who misses
more than 20 percent of scheduled classes in a term (more than eight
absences for classes meeting three times a week, more than five absences
for classes meeting twice a week) automatically receives an F because thestudent has missed too much content and participation to pass a course in a
professional school. Teachers will lower the final grade in a class for eachabsence beyond the equivalent of one week of class (three absences for
classes meeting three times a week, two absences for classes meeting twice
a week, and one absence during winter term or a summer session) asindicated in the course syllabus. An exception may exist for a student who
misses more than a week of classes for a sanctioned university activity, such
as presenting research at a national forum, class travel or university athletic
travel. Students participating in such events must submit a written requestin advance to the professor.Please note, as well, that arriving late to
class is unacceptable. Every two times youre late will count as an
absence, so be on time.
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Coursework: This includes all in- and out-of-class assignments and
examinations. If you miss a class because of illness, participation in auniversity-sponsored activity, job interview or other causes, I may assignadditional work. If you have an excused absence, you may be allowed tomake up the work you missed on the same deadlines. You may not,
however, make up work if you have an unexcused absence.
Preparation: Follow the syllabus closely. Be sure to complete all
assignments before you come to class. Be sure not to miss your deadlines,
which are rigid for a reason. You are training to become a professional
communicator. You will be expected to turn in assignments on time in theprofessional working world. I expect the same from you in class.
Honor Code: All work done in this class is expected to be your own. DO
NOT PLAGIARIZE OR FABRICATE! I will spot-check your work periodicallythroughout the semester to ensure that all work is original and not lifted or
completely made up. You may not recycle someone elses work or your own.
You may not lift material from another source without proper attribution. If
you plan to paraphrase material, the words you write must be substantiallydifferent from the material from which youre working. Even in that instance,though, give credit where credit is due. Attribution is key. If you are caughtplagiarizing or fabricating or simply masquerading someone elses ideas as
your own, you will receive a failing grade for that assignment. If you
deliberately fabricate a story, I will fail you for the course.
All students are expected to uphold the four fundamental values of the Elon
Honor Code:
Honesty Integrity Responsibility Respect
Breaches of these values will result in an academic or social honor code
violation report. Honor code violations include: plagiarism, lying, cheating,
stealing or vandalism, and facilitating academic dishonesty. These violations
may result in the lowering of a grade or failure of a class. While intentmay be considered in assigning sanctions, it is not a factor in determiningresponsibility for an offense. Students should consult with their professor if
they are uncertain about whether specific activities are violations of the
honor code.
Definitions and examples of each of the Honor Code violations above may be
found at http://www.elon.edu/e-web/students/handbook/honor.xhtml.
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Students with Challenges: Students with challenges, including physical
challenges, learning disabilities or serious health concerns, should discusstheir needs with me and provide me with the Elon documentation available
to students with special needs. If you have a concern, and you do not have
documentation, contact Susan Wise for more information. Office phone:336-278-6500. E-mail: [email protected]. Necessary accommodations canbe arranged.
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COM 450 Multimedia Journalism Fall Course Schedule
Wk# Day Date Topic Readings Notes
1 Tue 8/27 Welcome and
Introduction
- Using Social
Media/Multimedia for
#com450 Multimedia
Journalism (linkavailable on Moodle)
In-Class Writing
Th 8/29 Course
expectations,
individual and
team project
pitches +
multimedia tools
Multimedia
Journalism: What Is
It? (link found under
Introduction heading)
Bring individual
reporting project and
team reporting
project pitches to
class
2 Tue 9/3 Audio - Quiz 1:
Audio/Multimedia/Tools
(under REQUIREDREADINGS topic)
Tuesday Quiz
Bring pairs reportingproject pitch to class
Th 9/5 Audio
3 Tue 9/10 Video interview
set up, lighting
- Quiz 2:
Videos/Blogs/Remixing
the News
Tuesday Quiz
Th 9/12 Video interview
set up, lighting
DUE: 2-Week
Reporting Project
DUE: Individual
Reporting Project
Update
4 Tue 9/17 HTML & CSS (w/
SEO)
- Quiz 3:
HTML/CSS/SEO
Tuesday Quiz
Th 9/19 HTML & CSS DUE: PairsReporting Project
Update
5 Tue 9/24 Project Work - Quiz 4: Audience
Engagement
Tuesday Quiz
DUE: Team
Reporting Project
Update
Th 9/26 Project Work DUE: Completed
Portion ofIndividual
Reporting Project6 Tue 10/1 Database
Reporting
- Quiz 5: Database
Reporting
Tuesday Quiz
Th 10/3 Database
Reporting
Database Reporting
Project
7 Tue 10/8 Breaking News No Quiz
In-Class Writing
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DUE: Completed
Portion of Pairs
Reporting Project
Th 10/10 Final touches on
individual project
DUE: Individual
Reporting Project
DUE: CompletedPortion No. 1 of
Team Reporting
Project
8 Tue 10/15 No class No class
Th 10/17 Careers - Multimedia
Journalism CareerAdvice (link found
under Careers
heading)
No Quiz
9 Tue 10/22 Infographics - Quiz 6: Infographics Tuesday QuizTh 10/24 Infographics Infographic Project
10 Tue 10/29 Pairs Reporting
Project
Presentations
DUE: PAIRS
REPORTING
PROJECT
Th 10/31 Project Work
11 Tue 11/5 Team Reporting
Project Update
Presentations
Project Work
DUE: Completed
Portion No. 2 of
Team Reporting
Project
Th 11/7 Breaking News In-Class Writing12 Tue 11/12 Archiving the
News
Th 11/14 Peer Editing +
Project Work
13 Tue 11/19 Project Work
Th 11/21 Group Project
Presentations
DUE: Group
Reporting Project
14 Tue 11/26 EthicsTh 11/28 No class No class
15 Tue 12/3 Final Review
FinalExam
Sat 12/7 FINAL forMultimedia
Journalism
COM450
1 p.m. starting time 4 p.m. ending time