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LOOKBOOK COLLECTION FALL/WINTER 12/13 JEANS & READY TO WEAR SINCE 1983 FALL WINTER LOOKBOOK 12/13 NEW COLLECTION IN STORES

Colin`s - LookBook FW/12-13

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the new colins lookbook is out now. we creat a 94 page lookbook for one of the biggest turkish brands. 6 shootings will be done for this reflection of the urban young fashion brand.

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Page 1: Colin`s - LookBook FW/12-13

LOOKBOOKcollection fall/winter

– 12/13

Jeans & ready to wear –

since 1983

FALL WINTERLOOKBOOK 12/13

new collection –

IN STORES

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colin`s collection fall/winter 12/13 –

The copyright of all the writing and photography in this journal belongs to Erk Pazarlama ve Giyim San. Tic. A.Ş, and they can not be used without taking permission. Erk Pazarlama ve Giyim San. Tic. A.Ş. is not responsible for any typographic mistake in this book. The prices of the products and the campaigns mentioned in the book can be changed without prior notice. The products are limited to available stocks. The products that are seen in the book are available only in specific stores.

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WWW.COLINS.COm.TR

WWW.FACEBOOK.COm/COLINSLOOK

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colin`s collection fall/winter 12/13 –

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colin`s collection fall/winter 12/13 –

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❶❷

– make

meup–

NATuRAL LOOK

Natural, discreet tones on eyes, eyebrows, lips and cheeks are rouged discreetly.

If requested, set a course by highlighting one part more.

For example the lips rosy, orange-beige, pink, red, dark-red, berry-red, brown-orange, selec-tively applied or dabbed with a finger.

EyE LINER

To add to the natural look or to maintain a stron-ger eye make-up. From a fine line to the Amy Winehouse style to the square bar. Apply liner above only, below only, or only at the external corner, two parallel lines or the whole eye en-circled... almost everything is allowed – please play and try.

The liner is mostly black but as variation it‘s also used to be blue, red, yellow, lila and white.

GLAmOROuS ShImmERy EyE ShAdOWS

The glamorous eye make-ups result from eye shadows which include a lot of shimmer. Colors like the green of a peacock‘s feather, royal-blue, night-blue, cyan, ice-blue plus gold and bronze dominate the shimmery colors.

They can be used separately or in combination

❶ dESERT TWILIGhT EyE PALETTEthe star of the collection, desert twilight eye Palette, contains eye shadows in 8 different color tones for glamorous expressive eyes.

New Color Tones:navajo, twilight Pink, Metallic, twilight Metallic, cement, Pink dusk Metallic, dusk sparkle, water color Pink sparkle, cho-colate Mauve

❷ LIP GLOSS TONES Bobbi’s glosses contain Botany essentials for soft lips and white pigments for a natural shine. its special desgined brush makes it easy to put the gloss on lipsticks with other formulas.New Color Tones:twilight lip Gloss, evening rose lip Gloss, Pink sunset lip Gloss, Honeysuckle lip Gloss

❸ BRONzER / BLuSh duO Bronze skin with a little shine looks good and very sexy. for an attractive and bronze look this product contains bronze powder and blush. New Color Tones:Bahama Brown, shimmer Blush Pink Peony, illuminating Bronzer

❹ CLEANSING OILcleansing oil is cleaning make up softly and helps to save the natural moisture of the skin. it clears make up on face, eyes and lips without smearing. it doesn’t dry the skin. containing sunflower, olive and jojoba oil it cleans make up and skin saving the skin’s protecting nature and moisture balance.

with a liner, a black eye shadow or with the other shimmery colors. For this look it‘s ideal to leave the lips natural and in discreet colors.

As a little highlight... dab some gold pigments on the lip‘s heart. With a suitable type the lips can be colored red for glamour appearances (Please note that this seems very tough but really is not)

BLuRREd

In addition to the selected eyeliners and the fine worked glamour make-up there is an antipole where it‘s allowed to smudge with the fingers and with rough brushes.

The colors are: natural tones, discreet pastel tones in lilac, rose, orange and green plus black and white. One color gets used to smudge... possibly another to get a concerted contrast. Lips discreet .This look requests to be realized carefully.

PAINTING PARAdISE

For everybody who takes much pleasure in co-lors please accelerate... The colors are drawed as a line or fluently applied on a specific area

Make-up trends fall winter 2012

CREdITSfeatured products Bobbi brownPhoto © by www.marcocarocari.comModel siratopic.comeditorial text Michelle oberholzerMake Up www.m-elle.ch

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– a JeaN STORY–

When jeans, also known as denim, was first ma-nufactured as a durable and strong sail-cloth for merchant ships in Nimes, France, we are sure that people of Nimes never imagined that the thick and rough fabric they made would be so indispensable. Even Levi Strauss could not imagine this day when he designed pants with this fabric.

Of course, many have changed in years, but will jeans renew themselves and return to their starting point? Let’s have a look at the developments and changes in the recent years.

In summer 2011, denim returned to its roots: since 2007, Northern European countries have adopted their motto “less is more” to jeans. Skinny fit jeans made of raw denim without any visual effect have created too skinny bodies on the streets, but con-sumers have given up this trend and prefer more wearable trends now. The 90s are back. Waists are higher, carrot cuts take the hips of both women and men back to their decent days. And retro is back, too. Several Brands are advertising their inky blue jeans again.

Jeans in search of their roots...

Meanwhile in 2011, skinny boot cut jeans were made with glamour style shiny fabrics, and this combina-tion created a tempting style. In summer 2011, flare jeans were trendy, too. However, vintage was the most popular style among jean trends. Combination of faded blue jeans, and ripped and naturally worn jean pants of the 70s, and the “pure rock” style of the 60s made this trend.

With the return of the retro trend, the macho look of the 70s in both women and men is back. Tight boot cut pants are favored again by tough guys. Women cut their old jeans and made them hot pants. Hot pants were popular that summer as they were before.

Find Your favorite Model now in one of our Colin`s Stores. Watch out for the Jeans Wall.

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colin`s collection fall/winter 12/13 –

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– STReeTSTYleBlOgS–

Back hardly taken serious, streetstyle has developed to an underhand star of the fashion industry. some insiders of the Branch are celeBrities and their outfits seminal. an inventory.

Streetstyle was a phenomenon of Web 2.0 for ye-ars. It began with a handful of bloggers, who took pictures of stylish people from Stockholm, New York or Berlin and published them on self-made websites. But by now streetstyle has rolled up the whole fashion industry and has produced a proper hype within.

More than hundreds of bloggers snapshot every mo-del, every fashion editor and every stylishly clothed guest that they got in front of their lenses during the fashion weeks and within seconds posted them onto the net.

The trend of streetstyle photography today affects the big fashion designers more then ever. It shows them, what people like to wear in everyday life. Streetstyle has also had a hand in a faster moving way of the fashion industry. Thanks to the streetstyle blogs we are one step ahead but now the designers and the shop assistants are under the gun to get the collec-tions faster to the shops because bloggers spread the newest trends in next to no time on the entire globe. Fashion is no longer taking place only on the catwalk but also on the street – and is available for everyone.

Therefore the most popular streetstyle photogra-phers like The Sartorialist, Facehunter or Garance Doré get cuddled by the designers and fashion edi-tors and are sitting in the front row at the big shows, next to the VOGUE‘s editor-in-chief Anna Wintour. They receive columns in fashion magazines, get in-vited as advisers by the fashion designers and by

ThE mOST COmmON STREETSTyLE BLOGS IN ThE WORLd:

SCOTT SChumANNscott schumann is the most well-known fashion blogger in the world, advises big fashion magazines and by now is a celebrity himself.

www.thesartorialist.com

yvAN ROdICyvan rodic is swiss and has a great eye for creative styles in the big cities of the world. with his camera he catches the most original outfits and has got a high readership.

www.facehunter.blogspot.de

GRANACE dORéGarance doré knows, who creates great outfits inserts them on his blog. she‘s also allied with scott schumann alias the sartorialist.

www.garancedore.fr

BRyAN BOyBryan Boy immediately sees who‘s got a groovy style and shows it – but also himself wearing extravagant clo-thes – on his well-known blog. self-manifestation just is a part of blogging.

www.bryanboy.com

STILINBERLINthe makers of stilinBerlin wear the German capital‘s fashion, which re-ally comes from the street. real and rough like it is.

www.stilinberlin.de

PASCAL GROBPascal Grob is from switzerland and shows that the country of the alps in face of it‘s modest size possesses a lot of stylish people.

www.fashionbitsandbobs.com

streetstyle – the real fashion aside of the catwalk

now they are stars themselves, who are staged by less known fashion bloggers.

Streetstyle blogs have become the referee of the fashion industry: The style of the fashion magazines and the fashion advertising has deflected to the streetstyle. Because streetstyle is authentic and therefore congenial for the users. For the fashion designers streetstyle photography has received an inestimable price. It has arranged for fashion to get „real“ again. The newest fashion campaigns of Dolce&Gabbana or Lanvin show normal people in a real context. Scott Schumann alias The Sartorialist once said that one day when he was visiting a desig-ner he discovered a streetstyle picture of himself in Stockholm which the designer used as an inspiration for the new collection.

The blogs are an important filter in the world of fashion and arrange the different styles according as cities and scenes.

But streetstyle photography could also become a victim of its own success, in which the mass of blogs gets boundless and impends to copy each other. A lot of bloggers try to differ by an own picture language or by references to the past. But one thing is clear: Without streetstyle bloggers the world of fashion wouldn‘t operate anymore – and stars like Kanye West wouldn‘t be as famous if they weren‘t always photographed by bloggers.

Streetstyle has made us more stylish because we possibly think a while longer what we‘re going to dress before we leave the house. Eventually we could always run across a fashion blogger, who will hold us for eternity.

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– THeBIg

HYpe–

ThE ARTWORKS:

S - point of view series7x1.4x1.6 mPrototype, rusted steel2011

hyPE Balloon6.5x1.6x1.6 mPVc black, inflatable object with integrated blower2010

Steel - point of view series60x60x180 cm per letter (series of 5 letters) milled steel2008

Stairs32x32x32 cm per letter(series of 5 letters)wood Mdf white acrylic2008

Ata “Toast” Bozaci is one of the most prominent graffiti urban artists in the world. 1974 the Turkish artist was born and grown up in Switzerland. Although he studied new media and graphic design at university his career began in the early 90s as a sprayer. Currently living and working in Zurich, Ata Bozaci is a talent of the urban contemporary art scene. His works have been exhibited in galleries, museums and public spaces from the US to China. After numerous publications in design books and magazines, Ata Bozaci grants insight into the creative process with his book «Black Ink».

artist & sculptor ata BoZaciBeginning with two-dimensionality; that was graffiti art of once, within the years Toast took one step over to three-dimensionality. Beside art on walls and canvas he developed himself in sculpture. The work HYPE made a huge impact. For three-dimensional works he uses metal, wood and aluminium.

www.atabozaci.com

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facebook.com/colinslook

twitter.com/colins

concept, design & productionrawcut design studio switzerlandwww.rawcut.ch photography rogerweber.com

collection fall/winter 12/13

mORE ThAN 600 STORES IN 36 COuNTRIES, ALL OvER ThEWORLd.

albaniaazerbaijanBelarusBosnia and HerzegovinaBulgariaczech republic dominican republicegyptestoniaGeorgiaGermany GreeceiraqKazakhstanKosovaKyrgyztanlatvialebanonlibyaliyhuaniaMacedoniaMoldovanepalnorth cyprusPalestineQatarromaniarussiasaudi arabiaserbiaslovakiasyriatajikistanturkeyturkmenistanUzbekistan

erK PaZarlaMa Ve GİyİM san. tİc. a.Ş. Zafer MaHallesİ Çinar soKaK no:2 yenİBosna 34194 İstanBUl tÜrKye

www.colins.com.tr

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WWW.COLINS.COm.TR WWW.FACEBOOK.COm/COLINSLOOK