41
Chapter - IV Hampi Archeological Heritage Tourism Destination - An Analysis Introduction The Hampi is located on the banks of River Tungabhadra spread in Hospet taluka of Bellary district and Gangavati Taluka of Koppal district in Kamataka. Hampi group of monuments are located within the ruins of Vijayanagara, one of the South India's largest, wealthiest and most powerful kingdoms. Hampi was the former capital of Vijayanagara Empire and known as the City of Victory. Hampi is India's Pompeii. Once home to half a million people, it was sacked in 1565 by the armies of the Bahamani sultanates. For hundreds of years, the City of Victory lay abandoned until it was rediscovered by the British in the 19th century. Now it is a place of sprawling beauty, a world heritage site of 2,000 monuments scattered across a landscape of enormous granite boulders, pulling in nearly half a million visitors a year from around the world (Gethin Chamberlain, 2012).' Due to the presence of Virupaksha temple, Hampi is considered as an important religious center for domestic tourists but known to the world as an outstanding heritage destination with magnificent architecture and historic significance. Vijayanagara has always been known to historians of India as the capital of one of the greatest and wealthiest Hindu empires, which, at its height, ruled almost all of southern India. The city's ruins, the most extensive of any Hindu royal site in southern India, were largely forgotten until the mid-nineteenth century (John M. Fritz and George Michell 2012). Hampi is also famous for its unique scenic beauty, mythological and legendary correlation with Ramayana. Vijayanagara architecture at Hampi can be broadly classified in to religious and civic architecture with associated sculptures and paintings. The Vijayanagara style is a combination of the Chalukya, Hoisala, Pandya and Chola styles which evolved earlier in the centuries 154

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Chapter - IV

Hampi Archeological Heritage Tourism Destination - An Analysis

Introduction

The Hampi is located on the banks of River Tungabhadra spread in Hospet

taluka of Bellary district and Gangavati Taluka of Koppal district in Kamataka.

Hampi group of monuments are located within the ruins of Vijayanagara, one of the

South India's largest, wealthiest and most powerful kingdoms. Hampi was the

former capital of Vijayanagara Empire and known as the City of Victory. Hampi is

India's Pompeii. Once home to half a million people, it was sacked in 1565 by the

armies of the Bahamani sultanates. For hundreds of years, the City of Victory lay

abandoned until it was rediscovered by the British in the 19th century. Now it is a

place of sprawling beauty, a world heritage site of 2,000 monuments scattered

across a landscape of enormous granite boulders, pulling in nearly half a million

visitors a year from around the world (Gethin Chamberlain, 2012).'

Due to the presence of Virupaksha temple, Hampi is considered as an important

religious center for domestic tourists but known to the world as an outstanding

heritage destination with magnificent architecture and historic significance.

Vijayanagara has always been known to historians of India as the capital of one of

the greatest and wealthiest Hindu empires, which, at its height, ruled almost all of

southern India. The city's ruins, the most extensive of any Hindu royal site in

southern India, were largely forgotten until the mid-nineteenth century (John M.

Fritz and George Michell 2012). Hampi is also famous for its unique scenic beauty,

mythological and legendary correlation with Ramayana. Vijayanagara architecture

at Hampi can be broadly classified in to religious and civic architecture with

associated sculptures and paintings. The Vijayanagara style is a combination of the

Chalukya, Hoisala, Pandya and Chola styles which evolved earlier in the centuries

154

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when these empires ruled. The annual Vijayanagar festival is organized by the

government of Kamataka in the month of November every year. Hampi is,

undoubtedly, the most spectacular site of innumerable monuments of varieties and

forms, simple and grand thickly spread over a vast area but virtually all in pensive

state of ruins, a mute witness to an era of glories, triumphs and tragedies. The

serene, majestic and imposing environment of Hampi World Heritage Site

welcomes the tourists to the world's largest 'open-air museum'.

The Hampi Group of Monuments was inscribed as World Heritage Site (WHS) by

UNESCO in year 1986. Fourteen monuments were covered initially in this

inscription and today fifty-six monuments protected by the ASI are considered as

World Heritage. The Hampi group of monuments is located in the 'core zone'

measuring 41.8 SQKMs. Geographically the entire site is divided into two parts. To

the south of the River, the site is characterized by Prime Archeological Remains,

rich agricultural lands, Kamalapur Tank and Kamalapur Town. And to the north of

River Tungabhadra the site is having an outstanding natural setting with several

granite hillocks and the 'Royal Village' Anegundi. However, Hampi is a complex

site, covering a vast living territory and is much more than just monuments. The

famous capital of the kings of Vijayanagara has now become the focal point as it

attracts attention and great admiration of architects, historians, and archaeologists,

and of course the innumerable tourists from all over the world who visit these

monuments.

Analysis of Tourism Trends in Hampi World Heritage Site

Hampi Group of monuments are the most preferred international tourism

destination of the state and placed third in receipt of domestic tourism. The World

Heritage Tag would be the main reason for attracting more tourists to Hampi even

though it is located far away from the major international transportation gate ways

of Kamataka. It is estimated that the Virupaksha temple attracts around 2000 - 3000

people every day. After seeing this tourists either go by walk to witness the

155

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magnificent Vijaya Vithala Complex or can witness the Ganesh images, Krishna

temples complex and move to the excellent site of Archeological remains wherein

royal palaces, temples, massive fortifications, ceremonial places, baths, markets,

aqua ducts, pavilions and stables for royal elephants are located.

Table 3 Tourist Arrivals in Hampi from 2003-2010.

Table - 4.1; Tourist Arrivals in Hampi, 2003-2010

Year

2003

2004

2005

2006

2007

2008

2009

2010

2011

Number of Tourists Indians 6,56,659

6,86,525

8,18,098

9,16,053

9,76,645

10,89,816

10,27,724

16,62,558

17,75,123

Foreigners 8,905

12,220

20,772

23,003

48,563

48,454

24,509

25,526

34,433

Total 6,65,564

6,98,745

8,38,870

9,39,056

10,25,208

11,38,270

10,52,233

16,88,084

18,09,556

Source: District Tourism Office, Hospet

The table provides the details of the foreign and domestic tourism arrivals at Hampi

from 2003 to 2010. Domestic tourist arrivals at hampi shows a gradual growth for

the last eight years but international tourism arrivals shows a fluctuating trend.

2003-2007, the trend shows a remarkable grov^h and 2007 and 08, the growth

stagnated and declined to half in the next year. In the year 2010, shows a 5% growth

over the previous year foreign tourist arrivals. In the year 2011 as per the records of

District Tourism Department, 17,75,123 domestic and 34,433 international tourists

visited Hampi. The revenue generated from international archeological heritage

tourism in Hampi is Rs 86, 08,250 since Rs 250 is collected from an international

tourist as entry fee in archaeological heritage site Hampi. And if we consider an

average of Rs 7 per domestic tourist (students have 50% discount), the revenue

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generated is roughly Rs 1,24,25,861 and a total revenue generation exclusively by

entry ticket is Rs 2,10,34,111 in the year 2011. This revenue is less than 10% of the

overall expenditure of a tourist at the destination since they spend 90 % of their

actual expenditure for other facilities and amenities at the destination such as

accommodation, transpiration, guide services, food and beverage, shopping etc. So,

the overall economic impact of archaeological tourism at the destination is

approximately 90% more than that of the money spent inside the monument.

Furthermore the management authorities can create avenues for generation of

revenue through creating other facilities which demand additional payment inside

the site.

Figure - 4.1: Tourist Arrivals in Hampi, 2003-2010

2000000

1800000

1600000

1400000

1200000

1000000

800000

600000

400000

200000

I Indians • Foreigners • Total

2003 2004 2005 2006 2007 2008 2009 2010 2011

There are some important places around Hampi especially to the north of river

Tungabhadra. Just to the north of river Tungabhadra is 'Anegundi Village' which

was popularly called as 'Royal Village'. Anegundi village was called as 'Mother

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City' from which the Vijayanagar Empire started and is one of the living suburbs of

pre-Viajayanagar period. The village is also of tourist attraction, which has

excellent natural landscape and located just 12 Kms. from Gangavathi City of

Koppal district. Anegundi lies in the mythical kingdom of 'Kishkinda' or 'Monkey

Kingdom'. Anjanadri hill near Anegundi village is believed to be the birth place of

monkey - god 'Hanuman'. 'Pampa Sarovar' is another tourist attraction located to

the west of Anegundi village. The other major attractions near Anegundi village are

Huchappayyanamath math temple near the river, a worth place for its black stone

lathe-turned pillars and fine panels of dancers.

The places of interest also include Durga Temple, Nava Brindavan, and Chintamani

math. There is a famous 'Bear sanctuary' at Daroji about 10.00 Km. from

Kamalapur town. Anantasayyanagudi is just 2 Kms. from Hospet and 10 Kms.

From Hampi is another place wherein Anantpadmanabha temple is located. And of

course Tungabhadra Dam is another tourist attraction across river Tungabhadra is in

Hospet City.

Archaeological Heritage Tourism Resources of Hampi - An Analysis

Hampi World Heritage Site, as per the 2010-11 records, receives around 26

thousand foreign tourists and 1.6 million domestic tourists by generating an

economic benefit of Rs 62,50,00 (Rs 250 per head) from international tourism and

approximately Rs 1,60,00,00 (RslO per head) from domestic tourism only by selling

the tickets. The overall economic benefit is many times more than that of the

revenue generated from selling the entry tickets. The entry fee is a very diminutive

part of the overall expenditure of a tourist at the destination. The expenditure

statistics of each tourist towards accommodation, transportation, food and beverage,

guide services, shopping, taxes etc are not available. So that the measurement of

real economic impact of the tourists at the destination is foimd very difficult since

the data is not collected and tabulated by the concerned authorities. Hampi, as a

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tourism destination, offers imique cultural, historical, archaeological and natural

tourism attractions.

There are more than 1000 historical monuments in the site and out of these 56

monuments have been declared as protected monuments by the Archeological

Survey of India and 654 are protected by the Department of Archeology and

Museums. It is believed that there are still 300 plus monuments, which are not

protected by anyone. The entire site during the Vijayanagar period was designed on

the basis of Town Planning principles of spatial hierarchy. The Royal center.

Noblemen quarters, sacred center, ceremonial areas like Mahanavami Dibba,

Central avenues and Bazaars giving different identity to various spatial zones.

The 'Prime Archeological Area' or 'World heritage site' has been classified into the

following major areas.

01. Sacred Center: The River and the hillocks on the north provide natural

protection to the city. In this area, there are four major temples, the Virupaksha

temple, the Krishna temple, the Tiruvengalanatha (Achyutaraya) temple and the

Vijaya Vithala temple. Among all these Temples the Virupaksha is still a living

temple. The Krishna temple enshrined the image of Krishna brought from

Orissa, as a War trophy by Krishnadevaraya and is historically important. The

Matanga hill with Virabhadra temple on the top is the highest point in the

region from where the entire city is visible. To the south of the Virupaksha

temple is the Hemakuta hill on which several pre-Vijayanagara temples are

located. This entire area is popularly known as the sacred center of the city.

02. Urban Core: To the south of the southern hillock is the fortified city termed as

the Urban Core. This area consists of Royal Center and residential area of the

common man. Here are remains of palaces, public buildings, noblemen's

quarters, houses of common man, temples, mathas, ashrmas, wells, water

architecture etc.

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03. Sub-urbs: The capital city was surrounded by several sub-urbs. Each major

temple in sacred center was a suburb by itself. The area around the Virupaksha

temple was known as Hampi, this practice is continued till today. The area

around the Krishna temple was known as Krishnapura and the long street

flanked by mantapas was known as Krishnapurapete, i.e., Krishna Bazaar, area

around the Achyutaraya temple was known as Achyutapura and the long street

in front of the temple was known as Achyutapura-pete. Similarly the area

around Vithala temple was known as Vithalapura. The area near the Penugonda

gate was known as Varadajiammanapattana. The present Kadirampura was

known as Kaderamapura. The present Kamalapura also existed during the

Vijayanagara period.

04. Roads: A large network of radial and ring roads linked different parts of the

city. Some of these roads were very long running to several kilometers. Some

of the important radial roads met in the plaza in front of Hazara Rama temple

which is in the center of the city. A road starting from this temple runs to about

5 kms. and reaches Talarighat on the river bank. Most of these original roads

are buried and are not in use. These roads pass in front of important monuments

and through gates in the fort. Vijayanagara is unique Hindu capital site. It

contains natural heritage like river, hillocks, rich agricultural fields, canals and

tanks along with the cultural heritage in the form of numerous architectural

remains spread in a large area covering about 40 sq. kms.

Art and Architecture at Hampi

Structural activities at the site are also varied in nature. These consist of

Defence Architecture, Secular Architecture, Religious Architecture and Civilian

Architecture (Figure - 4.2).

160

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Figure - 4.2: Hampi Architectural Heritage Resources

Ci\ilian architecure

^ ^ ^ ^

1 lam pi Architectural

Heritage Resources

fM Secular Architecute

Defence Architecture

Palace complexes. Audience Hall. Scrctariate Hall, l.otus

Mahal. Queens Bath etc

Palaces. Water Tanks. Watch lowers. Mint

I'ncosures. Mahanavami Platform. Elephat

Satnles. etc

Gates and Boundan Wall̂

Religious architecture

Hindu Temples. Muslim l^argha. .lain femples. Shrines

01. Defense Architecture: Traditionally Hampi is known to have surrounded by

seven lines of fort walls. At least one complete line is seen now and some

portions of three more lines are seen. These walls are built of thick wedge

shaped blocks of granite. Two faces of wall are built of these thick blocks set

one over the other without using any mortar. Gap between two faces of wall is

filled with earth and rubble. There are several gateways and square bastions in

the wall. The gates are of three types: main gates (hebbagilu), gates (bagilu) and

subsidiary gates (diddi). Main gates are very large and are guarded by two

flanking bastions. These have bent passageway, barbican and temples within

the complex. Some gates also have bent passageway. A 'L' shaped wall is built

in front of the gates to provide bent entrance and this system does not allow

enemy to locate the gates easily. Such gates look like bastions from distance.

02. Secular Architecture: Important structures under this group are several

palatial buildings. Each palace or palace complex is enclosed in a thick, high,

tapering enclosure wall. Some enclosures contain a main palatial building,

161

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subsidiary buildings like water palace or pleasure pavilion or store, well, water

tank, watch towers etc. King's enclosure, Dannaik's enclosure. Mint enclosure

and Zenana enclosure are such palace complexes. Public audience hall, throne

platform or Mahanavami-platform, elephant stables, guards' quarters, queens'

bath and water pavilions are connected with the royalty. There is another class

of buildings occupied by the people of higher rank such as ministers, officers

etc. These are enclosed in small enclosure walls. These secular buildings are

Indo-Saracenic in character combining the Hindu and Muslim features.

03. Religious Architecture: Both small and large temples are found at the site.

Large temples consist of a main shrine, a shrine for the goddess, mantapas for

the performance of different ceremonies, all enclosed in a prakara or compound

wall with a lofty gopura over the entrance. In front of the gopura is seen a long

chariot street running to 500 to 750 m. flanked by mantapas and temple tank.

These streets served as markets and mantapas served as shops. The Virupaksha,

the Krishna, the Achyutaraya and the Vithala temples form such large temple

complexes. The Vijayanagara kings introduce the lofty gopuras over the

entrances and they are popularly known as Raya-gopuras. The Garuda shrine in

the form of a stone chariot is an excellent piece of art. Large monolithic

sculptures like Narasimha, Ganesha and Veerabhadra are also found at the site.

Other important temples at the site are Hazara Rama, Underground (Prasanna

Virupaksha), Kodandarama, Pattabhirama, Mulyavanta Raghunatha and Jaina

temples. There are pre-Vijayanagara temples on the Hemakuta hill and to the

north of the Virupaksha temple. A considerable number of Muslims also lived

in the city. Several tombs, graves and mosques are seen among the monuments

at the site.

04. Civilian Architecture: Apart from the religious monuments, there are quite a

few monuments of varieties in materials, form and style meant for everyday use

domestic and public meant for use by the Royalty: Palace complex. Audience

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hall, pleasure pavilion, Secretariat hall, tanks, water ponds, royal bath. Many

Architectural elements of the Indo-Islamic architecture vigorously developed in

the neighbouring kingdoms of Bidar and Bijapur Sultanates. Arch with key

hollow dome over the central roof, minarets at the roof comers, etc., were

harmoniously integrated into the Hindu civilian architecture. This is emphatic

in Lotus Mahal, Queen's bath and octagonal water pavilions etc.

World Heritage Monuments and other Heritage Buildings

There are more than 1000 historical monuments in the site and out of these

56 monuments have been declared as protected monuments by the Archeological

Survey of India and 654 are protected by the Department of Archeology and

Museums. It is believed that there are still 300 plus monuments, which are not

protected by anyone. A 'Group of Archeological Monuments' in and around Hampi

have been inscribed in 1986 as UNESCO's 'World Heritage Site' which includes 56

Archeological Monuments. The Virupaksha temple, which is recently declared as

ASI monument, is yet to be taken over by the ASI. The following are the important

ASI and State Archeology protected monuments in the Hampi.

Table - 4.2; List of ASI Protected Monuments - World Heritage Area, Hampi SI. No

ASI Protected Monuments

01 Achyutaraya temple, Venkatapuram

02 Inscribed Vishnu temple near Vittala temple, Venkatapuram

03 Vishnu temple No.l close to north end of Soole bazaar, Vekataputam

04 Vishnu temple No. II close to the last, Venkatapuram

05 Vishnu temple No.III facing South gateway of Vittala temple, Venkatapuram

06 Jain temple on the hill side close to Vishnu temple No. II

07 Two storied Mantapa, Venkatapuram

08 Ruined tank adjoining Soole bazaar Venkatapuram

09 Fort gateway on the Talarighatta road. Venkatapuram

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10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

23

27

28

29

30

31

32

33

34

35

36

Mandapa in a field close to Talarighatta road. Venkatapuram

Raghunatha swami temple on the Malyavantha hill. Venkatapuram

Stepped well on the road to Hospet, Malapanagudi

Group of Sati memorials & Chandikeshwara temple. Kaddirampura

Saraswati temple next to water channel. Kaddirampura

Monolithic Bull, Hampi

Narasimha Statue Krishnapuram

Linga temple near Narasimha Statue. Krishnapuram

Krishna temple Krishnapuram

Kadalekalu Ganesha temple Hampi Rocky hill

Sasivekalu Ganesha temple close to the Sl.No.20 Hampi Rocky hill

Group of Jain temples on Hemakuta hill Hampi

Vishnupad temple on rocky hill Hampi

Saraswati temple on a rocky hill. Singanathana halli

Mohammedan tomb K Daya Hospet Malapanagudi 94 - Kamalapur

Pattabhirama temple Kamalapur

Gangitti temple Kamalapur

Chandrashekhara temple Kamalapur

Hazararamachandra temple. Basement of King's audience hall,.. Platform Kamalapur Karge stibe trough, large stone door, stone aqueduct, small ground, shrine chamber, Kamalapur Basement of palace Kamalapur

Ruined car street in front of Hazararamachandra temple. Kamalapur

Two pillars and a group of mortar Zenana enclosure. Kamalapur

Queen's bath, Kamalapur

Octogonal, Kamalapur

Water tower, Kamalapur

Lotus mahal pavilion, Kamalapur

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37 South east watch tower in Zanana enclosure, Kamalapur

38 North watch tower in Zanana enclosure, Kamalapur

39 Basement of Queen's palace in Zanana enclosure, Kamalapur

40 Water pavilion in the Zanana enclosure, guard house in Zanana enclosure, wall & gateways of Zanana enclosure, Ranga temple, Kamalapur

41 Elephant stable, guard houses close to elephant stables, Kamalapur

42 Bhojana shala near octagonal pavilion, Kamalapur

43 Bhima's gateway to the east of Ganigitti Jain temple, Kamalapur

44 Jain temple with inscription north east of elephants stable, Kamalapur

45 Two small Siva temples with inscriptional to the east of the Pattabhirama temple Kamalapur

46 Ruined tank in the north east of Pattabhirama temple. Kamalapur

47 Mohammaden watch tower in Donnaik's enclosure Kamalapur

48 Band tower in Donnaik enclosure, Kamalapur

49 Palace basement in Donnaik enclosure, Kamalapur

50 Mosque in Donnaik enclosure, Kamalapur

51 Octagonal water pavilion, Kamalapur

52 Domed gateway to the east of citadel, Kamalapur

53 Large public bath or tank, Kamalapur

54 Large underground temple, Kamalapur

55 Basement of large mixed building opp. to mohammaden mosque & also the platform, north east comer of Darmaik's enclosure, Kamalapur

56 Ruined buildings of minor importance Hospet Kamalapur 49/2 0.15,

Kamalapur

Cultural Tourism Resources

The cultural resources of the Hampi includes the heritage monuments,

temples. Shrines, Mandapas, Dargah, Water Structure, engineering structures,

tombs, palaces, mythological and legendary beliefs fairs and festivals etc. The place

is mythically celebrated as a spot knovm by the name Hemakuta, of Shiva's

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meditation and later a imique place of Shiva-Parvathi (also known as Pampa or

Hampa Devi's) marriage. It is also holding some mythological and legendary

connection with Ramayana, one of the great Hindu epics. The Hampi region is

identified as the forest domain of the Monkey Kingdom of Ramayana, called as

Kishkinda. It is believed that Rama and his brother Lakshmana encountered with

Hanuman, the monkey warrior, who infroduced them to his master Sugriva, who

had witnessed Sita, wife of Rama, being abducted by the domon Ravana, the

Rakshasa King, through the air. Rama helped Sugriva to reinstate his Empire by

killing his brother Bali, in turn, Sugriva and his monkey army helped Rama to

rescue his wife from Ravana. Many of these mythological events are identified with

specific locations in the scenery around Hampi. Sugriva's cave close to the south

bank of Tungabhadra River is believed to be where Sugriva hided the jewels

dropped by Sita from the Ranana's Vimana, the Sitasarovara is named in her

memory. Matanga Hill is where Sugriva benefitted from the magical protection of

the sage Matanga, the Kothandarama temple overlooking the Tungabhadra beneath

Matanga hill marks the spot where Lakshmana crowned Sugriva after Bali was

killed. It is believed that Malyavanta hill is where Rama and Lakshmana waited

during monsoon. These stories of Ramayana were carved in rocks and incorporated

in to temples. The legendary associations are hardly associated with historic

evidences but human habitation has existed in the area. Explorations and

excavations in the site since the time of Robert Bruce Foote, who is deemed as the

'Father of Indian Prehistory' have revealed a continual human settlements at least

from the Mesolithic stage datable back to some 7,000 or 8,000 years before present.

Many habitation remains of the Neolithic in the Chalcolithic stage (c. 1,800- 800

BC); Iron Age Megalithic (c.lOOO- 300 BC ) and Early historical (c.400 BC-3rd

century AD) are located in the vicinity of the Matanga Parvata, Masalaiahana gudda

about half km. from the famous Vitthala temple, Nimbapura, near 'Chinchala kote'

and Vali dibba also with an ash mound, a phenomenal feature of the early

protohistoric culture in the Krishna -Tungbhadra valley, numerous protohistoric

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cave Paintings in the vicinity of Sugriva guha, behind the Vimpaksha temple, near

Vali dibba etc., interesting and significant, large Buddhist sculptural panels with

inscription of 2"** century AD and 7th century copper-plate and 10th-12th century

lithic records provide a meaningful outline of the pre-Vijayanagara culture and

History of the region. The prehistoric rock shelters found in Tungabhadra river

valley, paintings of animals, megalithic burial chambers and designs of animals in

and around Hampi provide an insight to the prehistoric human habilitation and

legendary associations of Hampi.

The Fairs and Festivals of Hampi

The fairs and festivals of Hampi are very significant cultural resources which

attract both domestic and international tourists and more over these fairs and

festivals are also used as a tool for tourism promotional and cultural awareness. The

major fairs and festivals of Hampi are presented and analyzed below.

01. Hampi Festival (November): This is the largest festival at Hampi. Hampi

Utsav, also known as the Vijaya Utsav, Festival of Hampi has been celebrated

from the times of the Vijayanagara reign. This event has been reiterated as the

"Nada Utsava" by the Government of Kamataka. Generally they are scheduled

for 3 days during the first week of November. The celebrations typically packed

with shows of music, dance puppet shows fireworks and a pomp procession as

the grand finale showcasing the cultural richness of the place. Decorated

elephants, horses and men dressed in the military fashion of the Golden Era, are

posted underneath the red, yellow, blue and white cloth "Gopuras" are posted

along the lanes of Hampi. The two kilometer path near the Virupaaksha temple

which was known as the Raja Marga has been decorated as the Vijayanagar

theme. Traders offered tokens of "gold coins" and "diamonds" recreating the

once world famous open trade in diamonds, germs and gold of the Golden Era.

Classical dance exponents and classical vocalists are set to entertain the guests

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with their brilliant performances in five avenues. Of late items like rock

climbing, water sports and rural sports also has been included in the schedule.

02. Purandaradasa Aradhana (January/February): This is principally a

classical musical festival. The festival is held every year to commemorate the

birthday of the ancient poet Purandaradasa who lived in Hampi. The 2-3 days

long program is scheduled during the months of January or February. Though

not as grandeur as The Hampi Festival, Purandaradasa Aradhana is a feast to

the classical music enthusiasts. The venue is typically centered on the

Purandaradasa Mantapa located near the Vittala Temple.

03. Virupaksha Car Festival (March/April): Held during the months of March or

April (based on the local calendar), this is the largest religious festival in

Hampi. The highlight is the procession along the main chariot street in Hampi.

The image of the god & goddess is kept of the temple car (the giant wooden

chariot) which is the centre of the procession. The festival marks the annual

ritual marriage of the god and goddess.

04.Phalapuja Festival (December): This again is held at the Virupaksha Temple

to mark the ceremonial betrothal of the divine couple.

OS.Diwali at Hampi (October): Though not specific to Hampi, Diwali is

celebrated in Hampi in a grand way (usually in October). Noisy nights with

firecrackers are the hallmark. Hampi Bazaar area is the epicenter of the

celebrations. Visit Virupaksha temple to witness some special ceremonial

functions during the evening. That includes a local procession where the temple

elephant too participate.

06. Sivaratri (February/March): This is a special festival earmarked for all Siva

Temples in general. This nightlong religious offering is held at Virupaksha

Temple.

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Natural Tourism Resources

The scenic beauty and picturesque landscape of Hampi is adding value to

this international cultural tourism destination. The unique rocky appearance at the

Hampi is a significant and breathtaking scenic attraction for every nature lovers.

This art of the nature is created not by earth quake and upheaval, but by some three

thousand million years of erosion and the rock has weathered in to spherical shapes,

creating rounded and detached boulders. These rock forms were provided an in

exhaustible supply of building materials for the skillful workmen. The Tungabhadra

river traverses the granite landscape provides a panoramic view to Hampi.

Upstream, the river passes through the picturesque valley. Flooding has worn away,

polished and stained the rocks that border the river and created islands, lagoons and

small pools. Matanga mount is the perfect spot to capture an aerial sight of Hampi

and its surroundings, being the highest peak. Those who are adventurous enough to

try trekking, Matanga hill is a perfect hillock with the northern region having a

trekking route connecting the Hampi Bazaar with the Achyuta Raya's Temple.

Historical Resources

A tourist who wishes to know about the history of South India, particularly

Kamataka, should not leave Hampi. The Vijayanagara dynasty was founded by the

Sangama brothers, Hukka and Bukka, in 1336 A.D. A new city called the city of

victory became the capital of this dynasty. This Vijayanagara city is now popularly

known as Hampi. Four dynasties, the Sangama, the Saluva, the Tuluva and the

Aravidu, ruled from this city till 1565 A.D. when the capital was conquered by the

allied Muslim army. The city was abandoned after the conquest. The Vijayangara

Empire was a mighty empire in entire south India. Hampi was the capital city of

Vijayanagar Empire (1336-1565) and symbolizes with last stronghold of Hindu 'Art

and Architecture'. The City of victory has been converted into the 'City of Ruins'

within span of six months by the Deccan Sultanates.

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Religious Resources of Hampi

Hampi is an important religious center right from the ancient times. The

region has been identified with Kishkindha of the Ramayana. Traditionally it is

known as Pampakshetra. Siva is worshipped in the form of Pampapati or

Virupaksha here. Still a few Vaishnava temples are also seen at Hampi. There are

many temples and shrines dedicated to different deities of Hinduism make Hampi as

a Hindu pilgrimage centre in Kamataka. It not only caters to the religious needs of

Hinduism, it is also a sacred centre for other religions like Islamism and Jainism.

The major Hindu Religious Centers of Hampi are presented below.

01. Virupaksha Temple: Descending towards the north from the Hemakuta

hillock, the eastern entrance of Virupaksha temple is encoimtered. This is

presently protected by the Department of Archeology and Museums,

Government of Kamataka, and now it is declared as a' World Heritage

Monument' which will be protected by ASI. The Vimpaksha or Pampapati

temple is the sacred and only living monuments of Hampi. The temple,

originally a small shrine, was expanded into a vast complex of present

dimensions in the first half of 161h Century. The entire temple complex is

within a long rectangular enclosure divided into two large courts with imposing

towered (gopura) gateways. Profuganti Tippa - an officer of Devaraya II (1422-

46 AD) caused the eastem entrance. The inner eastem smaller entrance gopura,

painted pillared ranga mantapa were built by Krishnadeva Ray a in 1510 AD.

The complex has numerous subsidiary shrines, and pillared cloister all along the

enclosure wall. Some of the important subsidiary shrines of Mukti Narasimha,

Pataleswara, Navadurga Surayanarayana, Tarakeswara, Saraswati,

Vidayamaya, Paravati and Bhuvaneswari. The last two exhibit later Chalukyan

(12'" Century) characters. The sanctum houses Shivalinga known as Vimpaksha

- the tutelary deity of the Vijayanagara kings. However the most outstanding is

the ceiling paintings of Vijayanagara in the ranga mantapa. The noteworthy

paintings are of the procession of sage Vidyaranya, story of Dikpalakas and the

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ten incarnations of Vishnu. Girija Kalayana, Arjuna at matysayantra and Shiva

as Tripurari.

02. Achyutaraya Temple: A short climb over the foot of Matanga hillock, behind

the bull mantapa, using the medieval path way one can reach the famous

Achyularaya pete (bazaar of Achyutaraya temple) also known as 'Soole Bazaar'

and the magnificent Achyutaraya (Thiruvengalanatha) temple built by Hiriya

Tirumalaraya Wodeya a Maha mandaleswara serving under Achyuta Deva raya

in 1534 AD. The temple facing north within double enclosure wall is known for

its large dimensions and spacious courtyard fronted by a wide and long bazar.

03. Sacred Tank: Towards the northern end of Achyutarayapete, at west is the

sacred stepped tank with a water pavilion in the center.

04. Vijaya Vithala Temple: The Vijaya Vithala Temple is Hampi's crowning

glory with a magnificent stone chariot standing in the temple courtyard. The

impressive Rang Mantapa exquisitely carved with '56 musical pillars' that

resound musical chimes when struck within the complex is of ingenious

architectural conception. The intricate carvings of ornate architectural details

are superb and just few meters away from the Temple complex there exists the

'King's Balance' all in stone. Here the Kings' were weighed against gold, coins

or grain which was thereafter distributed amongst the poor and this particular

religious perform was known 'Tula Bhaara' observed by the people of all

classes and status.

05. Varaha Temple: Towards the northern end of Achutarayapete facing east is a

Varaha temple subsequent clearing have proven its Saiva affinity and has a

separate enclosure with a maadawara at east.

06. Kodanda Rama Temple: From the Matanga foothill towards north on the

south bank of the river is the temple of Kodanda Rama with the sculptures of

Rama-Laksmana, Sita and Hanuman over looking, the much famed,

Chakratirtha (sacred spot), a fairly deep formation in the winding Tungabhadra.

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07. Hemakuta Group of Temples: Built on the Hemakuta hillock, these temples,

nearly 30 in number of varying size are datable to c.9th - 16th century AD. Of

these temples the one with typical Kadamba nagara super structure is of

Prasanna Virupaksha datable to 1338 AD. These temples belong to single (eka),

two (dvi), and three (tri) celled classes and are the examples of pre-

Vijayanagara Architecture of the sacred Hampi.

08. Yantradharaka Anjaneya (Hanuman Temple): Amidst the boulders of the

hillock, behind Kodandarama temple at south is a unique Hanuman temple

known as 'Yantroddharaka Anjaneya' seated Hanuman set in a mystic stellate

'Yantra'. The deity is said to have been worshipped by sage Vyasa tirtha.

09. Vishnu Temple - II: Further up at the right hand side as one proceeds towards

Vitthala Temple the other Vishnu temple-2 facing north is found. The Garuda

pedestal in the sanctum, Gajalakshmi in the lintel of vestibule and the

dwarapalas speak of its Vaishnava affinity. This temple also has a six pillared

mantapa to front. Nearby, in the same vicinity, are two interesting traditionally

important "Siteya Seragu" (drapery imprint of Sita, wife of Rama) and 108

Shivalingas -Koti-shivalinga.

10. Narasimha Shrine: This is undoubtedly the most outstanding work of

sculptural art of Vijayanagara. The 6.70 meter sculpture was hewn out of a

massive boulder by Krishna Bhatt in 1523 AD during the reign of

JCrishnadevaraya. This statue of Lakshmi Narasimha is shown seated on the

coits of the Sesha with makara torana in padmasana with yoga pattica. The

image of Lakshmi seated over the left lap of the deity is mutilated.

11. Badavi Linga (large Shivalinga): This is an interesting shrine with a huge

monolithic Shiva linga of nearly 3 meter high, very close to the shrine of

Narsimha.

12. Prasanna Virupaksha (Underground Shiva) Temple: This is the western

most extent of Dannayakas enclosure and the temple is facing east and is

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datable to to 14'" Century. This temple is known for its seven aisled maha

mantapa and an elegant mahadwara.

13. Chandrashekara Temple: Passing through the imposing fortification, at the

curve of the main road towards north is Chandrashekara temple datable to

c.l6th century known for its dravida style of super structure over the sanctums

and the entrance at east.

14. Ranga Temple: To the south east comer of the zanana enclosure behind

Yellamma temple is Madhava temple also known as Ranga temple. An

inscription of 1545 AD of the times of Sadashivaraya refers to the Ranga

mantapa of this built by Timma Raja son of Vallabha Raja was exclusively

meant for holding the concerts of dance, vocal and instrumental music. Except

the main shrine and the damaged devi shrine rest of the temple is destroyed.

The ranga mantapa at present has only a few pillars standing. However a

colossal sculpture of Hanuman placed against the wall of east facing temple is

interesting.

15. Pattabhirama Temple: This is one of the largest temples (16th century) built

in an area of 163.70 x 93 mts. The east-facing temple is one km. east of

Kamalapuram village is known for its large pillared halls, kalyana mantapa and

a spacious courtyard. At east, the entrance has a tower of elegance.

16. Hastagiri Ranganatha Temple: As one trek beyond Kodanda Rama temple,

further to north east passing through the Varaha temple in the comer is a west

facing temple of Hastagiri Ranganatha (Vishnu Temple A boulder inscription

datable to 1560 AD, nearby, names Sheshasai Vishnu with retinue of Sridevi,

Bhudevi and Nabhi Brabama as Hastagiri Ranganatha. The sculpture on a

boulder is set in a sanctum with a vestibule and a six-pillared mantapa.

17. Sasive Kalu Ganesha: When a tourist approaches Hampi village to visit its

mins directly from Hospet (13 kms), this is the first monument encountered.

This monolithic, four armed 2.4 meter tall Ganesha (16* century) is sculptured

in round, is known as mustard seed Ganesha (Sasivekalu Ganesha).

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18. Kadale Kalu Ganesha: A very short walk to east leads to this tall 4.50-meter,

monolithic Ganesha (16* century) in a sanctum with an elegant pillared

mantapa.

19. Vishnupada Shrine: It is located to the south east of Ganesha shrine. The

shrine is built over a pair of foot prints encircled by a snake chiseled on the

original rock formation and is datable to 16* century.

Jain Religious Centers

01. Ganigitti Jaina Temple: This temple is built in AD 1386 by Irugappa

Dandanayaka and is simple in elevation and has a kadamba nagara terraced

super structure over the sanctum and a manastambha in front. The monument

is located on Hospet- Kampli road very near to Kamalapur Town.

02. Parswanatha Jain Temple: Amidst the cultivated fields to the east of

elephants stable is Parswanatha jinalaya of 1426 AD an example of early

Vijayanagara architecture. Built by Devaraya II, this temple facing north has a

sanctum, a vestibule, two mantapa's and a porch. From the excavations carried

out in the temple, many a tirthankara images have been retrieved and a few are

displayed in the sculpture gallery of the treasury building of the zanana

enclosure.

03. Narasimha, Jain Temple: At the sloping hillock nearby is a west facing

temple of Narasimha (Jaina temple) built by Hiriya Timma selti in about 1386

AD. It is the earliest dated Narasimha temple at Hampi. The temple on plan

has a garbha griha, a vestibule an ardha mantapa and a maha mantapa or

mukha mantapa. The mukha mantapa on either side of its northern and

southern entrance doorways have the sculptures of Hanuman and Garuda in

anjali mudra. At west the mantapa has a perforated screen. The sanctum has

six tired Kadambanagara super structure with a sukanasa projection over

vestibule. The mahamantapa also has Jagati all along its inner wall and at

exterior a creeper scroll decorates the wall at the center. This later developed

into a complex with an imposing two-storied gateway.

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Islamic Religious Centers - Muhammadan Tombs and Dargah

On the out skirts of Kadirampur village on way to Hampi from Hospet, are,

these structures of Islamic architecture of 16th century, contemporary to Bahamani

architecture. The world heritage site offers all the sources of quite enjoyable

scenery for a common tourist for relaxation but also it provides an insight in to the

cultural diversity of the medieval city with its impregnable fortifications, myriad of

secular structures large religious edifices-all embellished to perfection.

Infrastructure Facilities and Amenities at Hampi World Heritage Site -An Analysis

Apart fi-om unique and well preserved natural and cultural attractions of a

destination, availability and maintenance of standard infrastructural facilities and

various amenities to cater the varying needs of the visitors at the destination

determine the quality of service of a destination. If we want to welcome tourism we

need to create facilities, develop some areas respectful of the environment. But only

that is not enough as we also need to inform tourists on several other aspects such as

history, function, architecture etc., to improve their knowledge of the site and to

sensitize people. But presently a lot of information is missing (Elizabeth Cam,

2005). '^Transportation, accommodation, heath care facilities, banking and money

exchange facilities, shopping facilities, drinking water and sanitation facilities,

telecommunication facilities, clean and hygienic restaurants and eating outs, clean

and safe bus, train and airport terminals, safe and secured taxi and transfer facilities

etc are the most significant infrastructure facilities and amenities required at a

international tourism destination. Hampi possesses the following facilities (Figure -

4.3).

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Figure - 4.4: Infrastructure Facilities and Amenities at Hampi World Heritage Site

Infrastructural Facilities at

Hampi

Tourist Guides

Sanitation and Driking Water

Transportation

Health and Medical Facilities

Shoping

Banking and Money Exchange

Tour Opeartors and Travel

Agents

Car rentals

Tourism Information

Centre

Air Transporation

Road Transporation

Rail Transportation

Loadges and Guset Houses

Hotels

Police Station and Green police

Hospitals and heath centers

Handicrafts and Suvenirshops

Bookshopes

Heli-tourism

Airports

Battery powered

Bus services

Auto-rikshaws

Golden Chariot

Express Trains

Government

Private

Public

Private

01. Health and Medical Facilities: Standard and well equipped heath care and

medical facilities are very significant requisite for every tourism destination.

Hampi is lacking adequate medical facilities to cater the needs of the both

domestic and international tourist. Only one primary health centre is

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functioning at Kamalapura for basic first aid and for emergency medical

assistance one has to go to nearby city, Hospet which is 12 kms away from

Hampi. A few hospitals and clinic are operating in Hospet. They are

Chiranjeevi Hospital, City Hospital, Diplai Hospital, KLS Hospital, Mallinga

Health Centre and Sripathi Nursing Home. The medical and health care

facilities in these hospitals are average.

02. Transportation: Transportation and accessibility are most significant to any

destination. Tourist destination with any sort of attractions will have no demand

if it is inaccessible.

a. Road Transportation: Hampi is located just 12 Kms away from Hospet

urban area. Hospet is the second largest city in Bellary district having a Bus

Terminal. 20 bus services are operating between Hospet and Hampi every

day and Hospet is well connected through national and state highways by

KSRTC buses to the major cities in Kamataka. The transportation facilities

inside the destination are inadequate. The tourists have to either depend on

the Auto-rickshaws or hired motor bikes or bicycles to move in and around

the destination for sightseeing. Since Hampi is a vast and wide spread

repository of monuments and cultural attractions, the tourists need to be

roaming around a vast geographical area for better sightseeing requires

adequate onsite transportation facilities. Most of the natural and cultural

sites of the Hampi are in accessible from the highways. The private

vehicles are not allowed inside the World Heritage area.

b. Battery Powered Vehicles: Twenty six battery powered vehicles are

operated by KSTDC fi-om the parking area to Vittala temple at Hampi

having a distance of 1 km. Private vehicles are prohibited to operate in this

area due to the possible damage may be created to the monuments due to

the toxic gas emission from the vehicles. 26 trained drivers and 2

supervisors are employed for the operation and management of these

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battery powered vehicles. An average of 30 trips is operated by each

vehicle in a day. Rs. 20 is collected from each passenger.

c. Rail Transportation: Many tourist uses rail transportation for reaching

Hampi. Hospet is the nearest railway station to Hampi and which is well

connected with the rail network. Twenty two train services are operated

from or via the Hospet Railway Station. They are Ltt Ypr Special (01215),

Kurla Express (01216), Ypr Shiridi express (06539) Ypr Garibrath Express

(06540) Solapur Express (06551) Sur Ypr Special (06552) Solapur Express

(06553) sur Sspn Special (06554) Ypr Garib Nawaj (16531) Garib Nawaz

Express (16532), Ju Ypr Express (16533) Ypr Jodhpur Express (16534)

Hampi Express (16591) Hampi express (16592) Amaravati express

(17226), Amaravati Express (17225), Haripriya Express (17416), Keg Ypr

express (17603), Keg Yashwatpur express (17603), Amaravati express

(18047), Vizhagapattanam Howrah Expresss (18048), and Hubli Passenger

(56909) (Website of Indian Railways). ^

The Golden Chariot, Tourist Train: The Golden Chariot is a luxury

tourist train that connects the important tourist spots in Kamataka and Goa.

It is named after the stone Chariot in the Vitthala Temple at Hampi. The 19

coaches on the train are coloured purple and gold, and sport the logo of a

mythological animal with the head of an elephant and a body of a lion. The

Golden Chariot operates weekly and had its maiden commercial run on

March 10, 2008. The Golden Chariot is operated by KSTDC and

connecting the famous destinations like Bangalore, Mysore, Hassan,

Hampi, Badami and Goa and it has given a big boost to tourism in Hampi.

In the trail of the Golden Chariot, on it's the 5*̂ day morning at 6 am

reaches Hospet and proceeding to Hampi for sightseeing.

d. Air Transportation: Hampi is also accessible through air transportation.

The nearest Airport is Hubli which is just 140 Kms. from Hospet. Hubli is

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connected domestically from the major airports of Kamataka. Hampi is

situated 346 km away from the Bangalore International Airport, major

International Tourism Gateway of Kamataka and India. Another recently

declared Mangalore Intemational Airport is located 420 kms from Hampi.

Mysore is yet another tourism hub of Kamataka located 510 kms away

from Hampi.

Heli-tourism in Hampi

Government of Kamataka has signed a Memorandum of Understanding

between Delhi based Om Satya Sai Air Management Ltd to operate heli-tourism in

the state connecting the major heritage destinations of north Kamataka such as

Bijapur, Badami, Pattadakkal and Hampi by keeping Hampi as the hub. The

government is planning to establish an air base station at Hampi and meanwhile the

Jindal Steel works private airstrip shall be used for Heli-tourism operations.

Table - 4.3: Tourist Transportation Facilities

Particulars

a. Indian visitors on week days

b. On auspicious and holidays

c. Foreign visitors (mainly January to April)

Vehicles from Hospet

a. Auto-rickshaws and tempos

b. Buses

c. Car/jeeps on weekdays

d. Cars/jeeps on weekend days

Vehicles from Kamalapur Auto-rickshaws

Volumes per Day 800-1,000

1,000-1,500

100 per day

40

20

40

60

20 (3 - 4 trips per day

in Hampi

Remarks

Average

No separate data on shop owners' vehicle frips

Some guesthouses in Kamalapur, mainly catering to Indian visitors

Source: Hampi Master Plan, 2023

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Accommodation

Accommodation facilities at Hampi are very much limited to a few

unauthorized lodging facilities in and around the Hampi Bazar. All these lodges and

guest houses are shown fiiU during peak season and even there is a huge price

variation in room rent during off and peak season. Open terrace and verandas are

available for Rs 50 a night if the tourists are ready with sleeping bags. Most of these

lodges and Guest Houses at Hampi are treated as illegal encroachments and the

government has taken stem decision to evaluate them from the encroached areas.

The total number of Guest Houses is 38 in Hampi. The households use it as their

homes and the couple of extra rooms are rented to the tourists. Usually the family

and the guests use the same public space in a house like the dining hall and at times

even the bathroom. The rent ranges from Rs. 100 to Rs. 300 a day. During the peak

seasons, the rent typically doubles, faithftiUy following the supply-demand theory.

Other than the lodges of Hampi, Hospet is the best place to get standard

accommodation in varying ranges. As per the records of Department of Tourism,

Hospet, there are 18 approved hotels in Hospet but the real, the availability is 36.

The KSTDC is operating two hotels. Hotel Mayura Bhuvaneshwari (32 rooms), a

three star hotel located in Kamalapura which is 3 kms away from Hampi and

Mayura Bhuvaneshwari (21 rooms) Tourists Home in T B Dam. Most of the hotels

and lodges in Hospet are located between the main bus station and the railway

station. One Yatri Nivas is situated very near to the KSRTC bus terminal having 6

rooms and 2 dormitories.

Another accommodation facility for the backpackers is at the other side of the river

called Virupapur Gadde. The tourist has to cross the river to the north bank by a

coracle. This area too has a number of guesthouse type accommodations explained

before. Apart from the typical guesthouse type accommodations some kind of huts

are also available to stay. The rates are comparable with the guesthouses. Some of

the huts are provided with attached bathrooms and commands a small extra

premium. Most of the accommodations are located adjacent to one another.

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Generally the guesthouses & lodges here are on the edges of paddy fields, banana

plantations or overlooking the boulder hills.

Basic Amenities and Facilities at Hampi World Heritage Site - An Analysis

Development and maintenance of various amenities and facilities to fulfill

the basic needs and wants of the tourists are very much significant to all the tourism

destinations. The requirement of the facilities vary from destination to destination

depends on the typology of the destination and category of the tourists visiting the

destination. The quality and standard of service must be ensured at the destination.

The important amenities and facilities for catering to the basic needs for the tourists

at Hampi destination are,

01. Tourism Information Center: One tourism information office is functioning

at Hampi under the direct control Department of Tourism Office, Hospet, a

regional office comes under the Department of Tourism, Government of

Kamataka. This tourism information office is located in a small room inside the

premises Veerupaksha Temple and managed by a tourism information officer.

This information office equipped with a few brochures and folders which are

distributed free of cost to the tourists. In addition to the tourism information

office at Hampi, another office is functioning near to the KSRTC bus terminal

at Hospet and yet another at the Hospet railway station. According to the

tourism information officer Hampi, a few tourists approach the information

centre for information. This information center is acting as the office for the

recognized tourist guides working at Hampi. This office room is a small capsule

lacking the basic facilities and bundles of brochures and folders are dumped

inside the room. A few guides are available in this office rest of them are either

wandering throughout the site or waiting at crucial pickup points for the clients.

02. Police Station: A police station is operational at Hampi from the year 2008

which is situated in the eastern comer of the Hampi Bazaar headed by a Sub-

inspector with half a dozen police men and two police women. The facilities

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inside the police station are inadequate for the destination. According to the

Station In-charge, the criminal complaints registered in the police station are

very less, especially against foreign tourists. The police station maintains a

Foreigners Arrival and Departure Register and a display of guidelines and do

and don'ts at the destination. Apart from the regular police, two green police

have been appointed to Hampi for exclusively facilitating for both domestic and

international tourists.

03. Banks and Money Exchange: Banking and money exchange are one of the

most required facilities of tourists at the destination. Hampi does not have any

banks as such and banking facility is available at Hospet. Hospet has branches

of 11 nationalized banks such as State Bank of Mysore, State bank of India,

Bank of India, Syndicate Bank, State Bank of Hyderabad, Vaisya Ing Bank,

Andra Bank, Corporation Bank, Indian bank, Canara bank and the Lakshmi

Vilas bank Ltd.

04. Sanitation and Drinking Water Facilities: Department of Tourism, Hospet

has constructed a comfort station and toilet inside the Hampi very near to the

Lotus Mahal and operating on pay and use basis. The facilities and hygienic

conditions of the toilet and comfort station are very poor and substandard. The

drinking v^ater facility maintained by the Department of tourism has been

nonfimctional and very unclean.

05. Guide Facility: As per the information given by the Assistant Director,

Department of Tourism, Hospet, a total of 47 approved guides are working at

Hampi out of that 34 guides are given 10 days guide training by Department of

Tourism and ASI. The guiding work is very seasonal (December-February peak

season) and they are very low paid. Majority of the tourist will not choose a

guide until unless they are persuaded or motivated by the repeated request of

the guides. The tourists who visit Hampi as a part of an organized tour are

usually escorted by a guide. The selection of Guides is done by the Department

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of Tourism, Hospet on temporary basis against the application submitted by the

applicant as a response to its advertisement. As a policy matter, applicants

belong to SC/ST categories and local people are usually recruited as guides by

the department to empower the down trodden community. The department does

not pay salary to the guides instead the training and development expenses of

the guides shall be managed by the department.

Table - 4.4; Tourists Guides Working at Hampi SI. No 01

02

03

04

05

Particulars

Total number of Tourist Guides

Trained Tourist Guides

Qualification: Below SSLC

SSLC

PUC

B.A

B. Com

BA and Diploma in Tourism

BA, LLB and Diploma in Tourism

Language Kannada Proficiency ^^^^.^^

French

Locality Bellary district

Number of Guides

47

34

01

16

11

10

04

04

01

47

25

03

47

Source: Field Survey

The above table shows that out of 47 recognized tourist guides working at

World Heritage Site Hampi, 34 are trained by District tourism department and

all of them are the local people residing in the district of Bellary. The

educational qualification is concerned, 34% are SSLC qualified, 23% qualified

PUC, 21% qualified BA, 0.08% qualified B Com and BA with Diploma in

Tourism and only one person (0.02%) qualified BA, LLB and Diploma in

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Tourism. The statistics shows that around 50% of guides can speak in English

and 03 of them are even speak French language too.

06. Shopping Facilities at Hampi: The Hampi bazaar offers lots of shopping

avenues for the domestic and international tourists ranging from food and

beverage items to pooja materials for worship. Majority of the shops at the

Hampi bazaar have been evacuated recently treating as encroachment to the

heritage area but still a few shops are functioning to cater to the basic needs of

the tourists. Bicycles, scooters and bikes are available for tourists on rent basis.

Handicrafts and souvenir shops reflecting the culture and traditions of

Kamataka are seen in an around. A few bookshops with Hampi tourism guide

books, photographs, Brochures, etc are also seen.

Management Structure of Hampi Archaeological Tourism Destination - An Analysis

The archaeological heritage constitutes the basic record of past human

activities. Its protection and proper management is therefore essential to enable

people to study and interpret it on behalf of and for the benefit of present and future

generations. The natural and cultural heritage is a material and spiritual resource,

providing a narrative of historical development. It has an important role in modem

life and should be made physically, intellectually and/or emotively accessible to the

general public. Programmes for the protection and conservation of the physical

attributes, intangible aspects, contemporary cultural expressions and broad context,

should facilitate an understanding and appreciation of the heritage significance by

the host community and the visitor, in an equitable and affordable manner. Since

domestic and intemational tourism is among the foremost vehicles for cultural

exchange, conservation should provide responsible and well managed opportunities

for members of the host community and visitors to experience and understand that

community's heritage and culture at first hand. Each archaeological site requires a

well planned and systematic management system for scientific preservation and

conservation and interpretation and dissemination of heritage knowledge for the

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benefits of the humanity. The protection of heritage cannot be based upon the

application of archaeological techniques alone but also transcending the heritage

knowledge from generation to generation through effective and efficient heritage

education techniques. Planned heritage tourism development is a solution for

transcending cultural values to humanity. It requires a wider basis of professional

and scientific knowledge and skills. The archaeological heritage site like Hampi

Group of Monuments, the heritage values are not only those physical buildings but

also the intangible culture and traditions interweaved with the monuments, for such

sites and monuments the participation of local cultural groups is essential for their

protection and preservation. For these and other reasons the protection of the

archaeological heritage at Hampi must be based upon effective collaboration

between professionals from many disciplines. It also requires the cooperation of

government authorities, academic researchers, private or public enterprise, and the

general public. These include the responsibilities of public authorities and

legislators, principles relating to the professional performance of the processes of

invention, survey, excavation, documentation, research, maintenance, conservation,

preservation, reconstruction, information, presentation, public access and use of the

heritage, and the qualification of professionals involved in the protection of the

archaeological heritage.

An effective archaeological heritage management system at Hampi requires various

management elements such as an integrated management system and policy,

cooperation and coordination of various stake holders, a well maintained visitor

management system, an effective heritage interpretation and education system,

facilities management system, involvement of local community in all aspects of the

heritage management system, a well defined conservation and preservation policy

etc.

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Management Structure of World Heritage Site, Hampi

Hampi as a world Heritage Site, Archaeological Site and as a well known

heritage tourism destination of Kamataka is managed and monitored by various

national and international bodies. Each authority has its own objectives and policies

towards the management of Hampi. The structure of the Hampi Management

System is as follows (Figure - 4.4).

Figure - 4.5: Hampi Management Structure

Hampi Archaeological Heritage Site

Hampi Development

Authority

1 State Archaeology

Departement ,

Local Bodies

Village Panchayath

N World Heritage Development

Authority

Zilla Panchayath

Department of Tourism, Govt, of

Kamataka

"Kamataka State Tourism

Development Corporation

District Tourism Department

Arcaeological Survey of India

y c \

KSTDC, Office, H ospet

KSTDC Mayura Bhubaneshwari

Hotel

ASI Regional office, Kamalapur

Hampi heritage area is managed by the following authorities.

1. Hampi World Heritage Development Authority

2. Archaeological Survey of India

3. Kamataka State Archaeology Department

4. District Commissioners of Koppal and Bellary

5. Village Panchayath, Town Panchayath and Zilla Panchayath

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6. Irrigation Department and Dam authorities

Hampi heritage area is monitored by the following authorities.

1. At international level by UNESCO

2. At National level, ASI, Directorate, Delhi

3. Regional level by ASI circle office and ASI Regional Office, Kamalapur

4. Micro level by the range office and security guards posted at the monument

Role of Archaeological Survey of India in Management of Hampi

The Archaeological Survey of India (ASI), as an attached office under the

Department of Ministry of Tourism and Culture, is the premier organization for the

archaeological researches and protection of the cultural heritage of the nation.

Maintenance of ancient monuments and archaeological sites and remains of national

importance is the prime concern of the ASI. Besides it regulate all archaeological

activities in the country as per the provisions of the Ancient Monuments and

Archaeological Sites and Remains Act, 1958. It also regulates Antiquities and Art

Treasure Act, 1972.

There are at present more than 3650 ancient monuments and archaeological sites

and remains of national importance. The Circles look after the research on these

monuments and conservation activities, while the Science Branch with its

headquarters at Dehradun carries out chemical preservation and the Horticulture

Branch with its headquarters at Agra is entrusted with the laying out gardens and

environmental development. For the maintenance of ancient monuments and

archaeological sites and remains of national importance the entire country is divided

into 24 Circles. The organization has a large work force of trained archaeologists,

conservators, epigraphist, architects and scientists for conducting archaeological

research projects through its Excavation Branches, Prehistory Branch, Epigraphy

Branches, Science Branch, Horticulture Branch, Building Survey Project, Temple

Survey Projects and Underwater Archaeology Wing.

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ASI has two circles in Kamataka, Bangalore and Dharwad circle and Bangalore

circle maintains 207 archaeological sites while Bangalore circle is taking care of

299 archaeological sites. A total of 507 monuments are maintained by ASI in

Kamataka through two circles. Hampi Group of Monuments comes under the

Dharwad circle consists of 56 various monuments protected by ASI following the

norms and regulations put forward by the UNESCO. UNESCO provides continuous

guidance and expertise for the repair, maintenance, renovation and conservation of

these monuments.

ASI Regional Office, Kamalapur

ASI is functioning at Hampi through its regional office which is located at

Kamalapur, 3 kms away from Hampi. The major functions of this office are

maintenance, preservation, renovation and repair of the monuments at Hampi and

they also regulate the tourism activities inside Hampi. One beautiful and well

equipped archaeological museum has been set up in Kamalapur by ASI for

preserving the portable heritage elements of this region for betterment of heritage

education and preservation. ASI office at Kamalapur has one Senior Conservation

Assistant, one Conservationist, one Surveyor and one Office Assistant. Out of 20

Monument Attendants, 9 are female. Around 300 daily wage workers and 30

security guards are also working at Hampi as a part of ASI. Archaeological Survey

of India collects an entry fee of Rs 10 from domestic tourists and Rs 250 firom

foreign tourists. ASI is not maintaining a Systematic collection and usage of tourist

statistical data at Hampi. They maintain a record of only the number of foreign and

domestic tourist arrivals at the site based on the number of tickets sold. The State

Archeology Department of Kamataka also organizes certain heritage awareness

programmes at Hampi.

Hampi World Heritage Management Authority

Hampi World Heritage Management Authority constituted under Hampi

World Heritage Area Management authority Act 2002 for the local planning and

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development. The Heritage Area defined under the Hampi World Heritage Area

Management Authority Act, 2002 covers 236.46 Km of area out of which nearly

172 Km^ area to the north of the river comprising 29 revenue villages, 14 from

Hospet taluka and 15 from Gangavati taluka. It is funded by both centre and state

governments.

Hampi world heritage area management authority basically deals with providing

design solutions and guidelines for local development. The technical wing of

authority comprising of architects, engineers and surveyors, study the drawings

submitted for building construction permission within the LPA (local planning area)

as well as check on site and in accordance with the norms laid down in the master

plan comment on feasibility of the building. Apart from these, various projects

falling under tourism sector and development of tourism is also being taken care of

The technical wing of Hampi world heritage area management authority also

provides consultancy services to various other government bodies to name few are,

archeological survey of India, public works department, Zilla Panchayat, etc.

The Master plan was prepared by the Hampi World Heritage Area

Management Authority (HWHAMA) as part of its mandate to protect cultural,

natural heritage and regulate development in the Local Planning Area. The plan was

prepared under Kamataka Town and Country Planning Act - 1961 with the

assistance of the Department of Town and Country Planning, Government of

Kamataka. According to the information revealed by the Commissioner of

HWHAMA during the interview, the Hampi Master Plan 2021 is prepared by

extensive consultation with the local people and all stake holders of the heritage

site. The major functions of HWHAMA are,

a. To carry out a survey of the Heritage Area and prepare reports on the surveys

so carried out.

b. To prepare development plan of the Heritage area.

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c. To cause to be carried out such works as are contemplated in the

development plan.

d. To formulate as many schemes as .are necessary for implementing the

development plan of the Heritage Area.

e. To secure and co-ordinate execution of the development plan, town planning

schemes and the development of the Heritage Area in accordance with the

said plan and schemes.

f To raise finance for any project or scheme for the development of the

Heritage Area and to extend assistance to the local authorities in the Region

for the execution of such project or scheme.

g. To do such other acts and things as may be entrusted by the State

Government or as may be necessary for or incidental or conducive to, any

matters which are necessary for furtherance of the objects for which the

Authority is constituted.

h. To entrust to any local authority or other agency for the work of execution of

any development plan or town planning scheme or development of the

Heritage area.

i. Kamataka Industrial Areas Development Board, the Kamataka State Road

Transport Corporation and such other bodies as are connected with

development a activities in the Heritage Area.

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Figure - 4.6: Organization Structure of HWHAMA

Planning officer

_L

Chairman, Deputy Commissioner, Bellary

I Co- Chairman, Deputy Commissioner, Koppal

I Commissioner

T Junior Town

Planning

H. X

2L

Account Super Visor

:i.

Project Manager

ZL

Town Planning

Supervisor

T ±

Architect GIS Analyst

T *

Surveyor Coordinators

2L

Structural Engineers

2 L

Computer Operator

Archaeologis ts

Karnataka State Tourism Development Corporation, KSTDC, Hospet

Kamataka State Tourism Development Corporation or KSTDC is yet another

component of the Hampi management system. KSTDC is an entity under the

Ministry of Tourism, Government of Kamataka, was set up by the govemment to

promote tourism within the state. The aim of KSTDC was to provide infrastmcture,

conveyance and other facilities to tourists visiting Kamataka. Part of mission is also

to promote unknown tourist spots in Kamataka. KSTDC is mainly concentrating on

tourist facilities and amenities at the destination. It is one of the largest tour

operating organization of Kamataka, dedicated to professional tour packaging to

cater the varying needs of the tourists. KSTDC has its own regional offices in all

districts of Kamataka and offers standard accommodation under the banner KSTDC

hotels and resorts. It also provides various transportation facilities ranging from

luxury coach services to personalized tourist taxi services.

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The KSTDC tourism information office is located very near to the KSRTC bus

terminal, Hospet. This tourism information office is managed by an Assistant

Manager with the assistance of a peon and driver. The KSTDC office offers tourism

information to all walk in guests and offers daily tour package to tourists who has

done telephonic or online reservation or walk in basis. The tour packages cost Rs

250 per head which is commenced by 9.30 and finishes by 6.30. Hospet railway

station is also holds a tourism information office managed by KSTDC. It also

operates one three star hotel at Hospet and one tourist home at Kamalapur. The

famous Luxury train service. The Golden Chariot, is also managed by KSTDC in tie

up with Indian Railways.

Department of Tourism, Government of Karnataka

Department of Tourism, Government of Karnataka is also a dominant player

in the management of Hampi world Heritage site. Regional Office of the

Department of tourism, Bellary district is located at Hospet under the control of an

Assistant Director. The Department of Tourism is looking after the infrastructural

facilities for tourists at the Hampi World Heritage Site. The main operational areas

of the department are tourists guide selection and training, marketing and promotion

of the destination, development of tourist utility services, drinking water and

sanitation facilities, management of battery powered vehicles at the destination,

managing the tourism information office at Hampi, monitoring and approval of

hotels, guest houses and lodging facilities, development of entertainment facilities

for the tourists, ensuring heritage interpretation and guiding etc.

Zilla and Village Panchayats

The local bodies like the Zilla and Village Panchayats of Bellary district also

assist the tourism development of Hampi by developing infi-a and superstructure

facilities for the tourists. Development and maintenance of common facilities like

roads, bus terminals, common utility facilities, water supply management, sewage

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and solid waste management, bus terminals, bus waiting sheds, etc at the Hampi

region is managed by the Zilla and Village Panchayats of Bellary district.

Conclusion

This mainly chapter deals with the descriptive analysis of the tourism

resources of Hampi as archaeological tourism destination for domestic as well s

international tourists and it emphasizes on the assessment and evaluation the

archaeological heritage tourism management system existing at the World Heritage

Site Hampi as an archaeological world heritage. Even though, the art and

architecture of the archaeological site is the major attraction for the tourists, as a

tourism destination, Hampi also offers a wide range of tourism attractions such as

cultural, natural and historical attractions. The supply and demand part of the

tourism is also explained by evaluating the statistical data on tourism arrivals and

receipts at Hampi. The management system of Hampi is found very complicated

since various organizations are participating in the management process where there

is no proper coordination and cooperation. Most of the organizations are lacking a

prospective vision and developmental policy which can protect and conserve the

monuments by developing sustainable archeological heritage tourism. A few

management stake holders are exclusively looking for tourism development by

ignoring the archeological resource protection while others are exclusively aimed at

protection of the archeological resources. And moreover, there is overlapping of

roles and fiinctions which are leading to words conflicts. So there is a need for

formulating and designing an effective management policy which is capable of

sustainable tourism developmental by protecting the archaeological resources. An

assessment of infra and super structural facilities and amenities available at the

destination for tourist consumption and its inadequacies are discussed in this

chapter.

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References

1. Gethin Chamberlain (2012), India's Hampi heritage site families face

eviction from historic ruins, The Observer, Sunday 27 May 2012

2. John M. Fritz and George Michell (2012), Letter from India: Living

Heritage at Risk, Archaeology, Publication of Archaeological Institute of

America Volume 65 Number 6, November/ December 2012

3. Elizabeth Cam (2005), The Archaeological Site Hampi, Journal of

Architecture and Development, p-28, retrieved on 23/10/11,

4. 2010 International Tourism Results and Prospects for 2011, UNWTO,2011

5. Annual Report 2010, Ministry of Tourism, Government of India

6. Annual Report 2011, Ministry of Tourism, Government of India

7. Verghese, A., (1995), Religious Traditions at Vijayanagara: As Revealed

Through its Monuments, Manohar and American Institute of Indian Studies,

New Delhi.

8. Fritz, J.M. and G. Michell, editors, (2001), New light on Hampi: Recent

Research at Vijayanagara, Marg Publications, Mumbai.

9. Mack, A., (2000), Spiritual Journey, Imperial City: Pilgrimage to the

Temples of Vijayanagara, Vedams, New Delhi.

10. Michell, G., 1990, Vijayanagara: Architectural Inventory of the Urban

Core, 2 volumes, Directorate of Archaeology and Museums, Mysore

11. Verghese, A., (2002), Archaeology, Art and Religion: New Perspectives on

Vijayanagara, Oxford University Press, New Delhi.

12. Michell, G. and J. M. Fritz, (1986), Hampi: Splendours of Vijayanagara

Empire, Lavanya Publishers, Bombay.

194