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Business Plan
XERXES V DASTUR PARTNER V.S.DASTUR &CO.07-02-2015
What is a Business Plan ?
A Business plan is a detailed document that serves as the framework charting the course for an enterprise to achieve desired benchmarks and goals within a pre-planned time frame .
Importance of a Business Plan
A “Business Plan” is a “Selling Document” that conveys the excitement and promise of your business to any potential backers and stakeholders .
Objectives of a Business Plan.
• To sell yourself on the business
• To obtain bank financing
• To obtain investment funds
• To establish strategic alliances
• To obtain initial contracts
• To attract key employees
• To assist in the completion of mergers and acquisitions
• To motivate and focus your management team
Business Plan Milestones
Types of Business Plans
Introduction Plan
• Plan at the time of introducing a business .
• Benchmarks organization’s Goals .
• It is the Basis for future organization planning .
• Addresses Core market issues .
• Aims at a strong foundation .
Long Term Plan
• Usually for a period of 10 or more years .
• Emulates the organizational goals into strategy .
• Takes future market expectation into consideration .
• It is flexible and evolving but determines short term plans .
Short Term Plan
• Usually annual.• Specific Goals
for the year are determined.
• Compared with actuals and course correction .
• Plans are determined on the basis of Long term and introduction Plans .
Components of a Business plan:
• Concept of product and service to be provided .
• Organizational set up and resources .• Investing & Financing Plans.• Statutory Compliances. • Risk assessment.• Marketing plan.• Development Plan.• Production or operation plan. • Management team and key resource
personnel.
Concept of product/service to be provided .
A product or a service is the lifeline of an organization .It is the primary determinant of an enterprise's Growth and wellbeing .
Concept of product/service to be provided .
A product or a service is the lifeline of an organization .It is the primary determinant of an enterprise's Growth and wellbeing .
• Identify the product or service that would fulfill a human need .
• Concentrate on technical details ,quality and sophistication .
• Chart out Standard Operating Procedures .
• Identify Key markets and scale of business.
• Carry out several test checks and runs before you launch a new product.
Organizational set up and resources .
Every Start-up has to make a primary long term decision regarding its organizational set. Several factors should be kept in mind to choose a right set up.
Organizational set up and resources .
Every Start-up has to make a primary long term decision regarding its organizational set. Several factors should be kept in mind to choose a right set up.
• Scale of Production
• Investment in plant and machine tools required .
• Degree of technical knowhow required .
• Money value of intellectual property ,patents, copyright and goodwill.
• Expected investors .
• Normal Market practices .
Investing & Financing Plans.
All businesses require a robust and accurate Financial plan .Investment and financial structures form the corner stone of a successful business. Budgets, cash flow ,MIS are part of all organizations.
Investing & Financing Plans.
All businesses require a robust and accurate Financial plan .Investment and financial structures form the corner stone of a successful business. Budgets, cash flow ,MIS are part of all organizations.
• Prepare Budgets for the financial stability of the organization.
• Create a plan that would have favorable debt equity ratio .
• Plan must aim at greater working Capital Turns .
• Factor in opportunity costs and time value of Money .
• Do not leave funds idle .
• Make the best of what you have .
Statutory Compliances.
Statutory Compliances are mission critical to the very existence and growth of an Entity it is the Law of the land that has to be Adhered to .
Statutory Compliances.
Statutory Compliances are mission critical to the very existence and growth of an Entity it is the Law of the land that has to be Adhered to .
• Tax Implication on the entity
• Compliances with Labour Laws
• Compliance with Company’s act.
• Shops and Establishment related laws .
• Compliance with SEBI requirements listing agreements .
• Compliance with RBI requirements.
Risk assessment.
Risk is an inevitable part of any business model .The ability to manage risk gives is the most important element of a plan .
Risk assessment.
Risk is an inevitable part of any business model .The ability to manage risk gives is the most important element of a plan .
• Identify Risk
• Carry out SWOT Analysis to understand the weaknesses and threats .
• Insure against risk of Flood ,Fire and inflammables .
• Foresee market risks .
• Control risk of data /design theft .
• Introduce Internal controls ,checks and audits .
• Devise a backup plan .
Marketing and Development Plan.
Marketing is a key function that propounds the growth of all business entities. It helps the business to evolve as per the needs of the business .
Marketing and Development Plan.
Marketing is a key function that propounds the growth of all business entities. It helps the business to evolve as per the needs of the business .
• Identify appropriate positioning of product life cycle .
• Identify a detailed promotion and advertising strategy .
• Create an effective marketing budget .
• Provide for research and development expenses .
• Identify and review the strategy to ensure costs are covered .
Management team
and key resource personnel.
Dedicated, enthusiastic and experienced Human resources helps an organization to function smoothly .Manpower planning is one of the greatest challenges for any enterprise .
• Important to place the Right man in the right Job .
• Opportunities for training and self development are very important for any organization .
• Staffing function planning and salary structuring are essential activities .
• Detailed organizational chart is an essential plan .
Keep in mind
• Keep it simple .
• Plan should be realistic .
• Document your plan .
• Plan requires a dedicated review and course collection .
• Planning is a long term investment .
• Planning is a synergy of all functions.
Thank you