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BUSINESS DECISIONS Dave Goeller [email protected]

BUSINESS DECISIONS Dave Goeller [email protected]

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Page 1: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

BUSINESS DECISIONS

Dave [email protected]

Page 2: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

KEY QUESTION• Is it time to start planning

for the future of your business?

Page 3: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Life-CycleIntroduction Growth Maturity Decline

Business

Phase

Strategic

Effort

Penetrate & Grow

Protect & Defend

New Opportunities

Divest

Time

Source: Wadsworth

Page 4: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Decisions•Business Operations Continue

•Business Operations End

Page 5: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Owner

Estate Plan

Business Succession Plan

Income Management Retirement

BUSINESSSUCCESSOR HEIRS

Owner’s priorityContinuation of family ownership assets

Owner’s priorityContinuation of the business

Estate Plan

Retirement Plan

Page 6: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

KEY QUESTION• Do you want your business

to continue beyond your life and be operated by the next generation?

Page 7: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Life-CycleIntroduction Growth Maturity Decline

Business

Phase

Strategic

Effort

Penetrate & Grow

Protect & Defend

New Opportunities

Divest

Time

Source: Wadsworth

Page 8: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Life-Cycle

Introduction

Growth

Maturity

Decline

Time

Source: Wadsworth

Introduction

Growth

Maturity

Decline

Time

1st Generation 2nd Generation

Page 9: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Life-Cycle

Introduction

Growth

MaturityDecline

Time

Source: Wadsworth

Introduction

Growth

Maturity

Decline

Page 10: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

The Importance of Planning

• We are living and working longer• Technology• Increased Volatility & Uncertainty• Expectations• Coordinate Income Transfer, Management

Transfer, Retirement and Estate Plan

Page 11: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

KEY QUESTIONS• Do you want only Business

Asset Ownership to continue? OR

• Do you want a Viable Ongoing Business to continue?

Page 12: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

KEY QUESTIONS

•Do you want to have a Successor?

Page 13: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

The Need for Planning

Page 14: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Owner

Estate Plan

Business Succession Plan

Income Management Retirement

BUSINESSSUCCESSOR HEIRS

Owner’s priorityContinuation of family ownership assets

Owner’s priorityContinuation of the business

Estate Plan

Retirement Plan

Page 15: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Succession PlanProcess

• Income/profit Transfer Plan• Management Transfer Plan• Retirement Plan• Estate Plan (Asset Transfer Plan)

Page 16: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Income and Profit

– Financials– How much?– Sources?– Wage– Incentive– Enterprises– Retirement Income?– Start own business

Page 17: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Income Transfer Models

• Spin-Off Arrangement

• Multi-Person Arrangement

Page 18: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

SPIN-OFF APPROACH

Business Business

C

C

C

P

P

Business

P

Business

Page 19: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

MULTI-PERSON APPROACHP C

Business

P & C

Business

P

Business

C

Page 20: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Management TransferPlan

• Three most important factors to a successful business:–Management

•Management

–Management

Page 21: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Management Transfer Plan

• Decision making Authority (Very Difficult)

• Accountability• Risk—Reward• Coach/mentor/teacher • Retirement???

Page 22: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Succession Plan Management Transfer Period

Page 23: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Succession Plan Management Transfer Period

ownersuccessor

time

Short Transfer PeriodShort Transfer Period

Page 24: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Succession Plan Management Transfer Period

Long Transfer PeriodLong Transfer Period

owner

successor

time

Page 25: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Management TransferPlan

• Phased plan approach–#1 Owner make decisions (Mentor)–#2 Owner and successor make

decisions together–#3 Successor make decisions

Page 26: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Management TransferPlan

• Involves the Timing of Decision Making Authority for the Business

• Involves the Timing and Acquisition of important Intangible Relationships

Page 27: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Retirement Planning For Succession

– Day to day labor & management –Fully retire–Semi-retire–Gradually retire–Abruptly retire

Page 28: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Retirement Plan• IF?

• When?

• Where will you live

Page 29: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Retirement Plan• What will you do?

• Financial Needs?

• Source of Funding?

Page 30: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Retirement Plan• Financial Needs?

–$10,000/year–$50,000/year–$200,000/year

• Source of Funding?

Page 31: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Retirement Plan• Source of Funding?

–Social Security?–Pension or 401k?–Rental Income?–Sale of Assets?

Page 32: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Key Concepts

Family BusinessesVS

Nonfamily Businesses

Page 33: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Key Concepts

− A Critical Difference: − Family Business vs Non-family Business

− The priorities, expectations, relationships, and measures of success in a family are, and should, be different than the priorities, expectations, relationships and measures of success in a business.

Page 34: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Key Concepts

Family Businesses−Parent Child Role

−Business Partner Role

Page 35: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Key Concepts

Family Businesses−Family time

−Work time

Page 36: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Key Concepts

−Family Businesses−Communication

−Extremely Important−Differentiate roles−Business Meetings

Page 37: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Successful Business TransitionsCommunication

• Expectations, Expectations, Expectations• Regular business meeting throughout

transition period• Talk about it, then write it down• Share with non-farm family members?• Surprises cause problems

Page 38: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Job Description

• If you where to write a job description for the successor of your business what would it say regarding:– Starting and ending time each day?– Breaks and lunch?– Job responsibilities?– Pay?– Benefits?– Vacation?– Advancement opportunities? When?– Evaluation Criteria?

Page 39: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Succession Plan The Transfer Stages

Testing

Commitment

Established

Withdrawal

Page 40: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Timeline

–How long in each for Stage?• Testing? • Commitment?• Established?• Withdrawal?

Page 41: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Succession Plan The Transfer Process

LABORLABOR

INCOMEINCOME

MANAGEMENTMANAGEMENT

ASSETSASSETS

Page 42: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Components–LABOR..the physical work involved

–INCOME..minus expenses equals profit

–MANAGEMENT..decision making authority

–ASSETS..what you own, rent or control and the liabilities associated with them

Page 43: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Business Succession PlanTestin

gCommitment Established Withdrawal

Timeline When & How Long

LaborDuties-job description

Income/profitAmount-source-method

ManagementAuthority-accountability-decision making

AssetsWho owns/controls

Page 44: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Labor

–Job description • Owner• Successor

–Expectations

Page 45: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Income and Profit

– How much?– Sources?– Financials

• Balance Sheet• Income Statement• Trend and ratio analysis• Cash Flow projections

– Retirement Income?

Page 46: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Successful Farm TransitionsManagement Transition Plan

• How will management be split?– Enterprise– Whole farm– Farm activity (marketing)

• Timeline for management transition– Learning or testing phase– Completion date

• Parent/child relationship vs. business partner

Page 47: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Assets

–Which assets• When

– Basis consideration

• How– Sale– Gift– Inherit

Page 48: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Barriers to Business Succession

• Communication• Retirement Plan• Capital (Fair vs Equal)• Communication

Page 49: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Resources• John Baker, Attorney at Law

– Iowa State University– Director of the Iowa Beginning Farmer Center– 800 447 1985

• Joe M. Hawbaker, Hawbaker Law Office– Phone: 402-558-3540– Email: [email protected]

• Roger A. McEowen, Attorney at Law– Iowa State University– Associate Professor of Agricultural Law– Phone: 515 294 4076

• Dave Goeller– University of Nebraska– Deputy Director NCRMEC– 402 472 0661

Page 50: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Estate Planning Questions

• What?• Who?• How?• When?

Page 51: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Estate Planning Questions

• What?–What do you own?–What is the value?

• Who?–Who do you want to give it to?

Page 52: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Estate Planning Questions

• How?–Will, Trust, Title, POD,

Beneficiaries • When?

–Time of death transfer?–While you’re alive (Gift)?

Page 53: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Estate Planning Questions

• When?–Time of death transfer?–While you’re alive (Gift)

• How?–Will, Trust, Title, POD,

Beneficiaries

Page 54: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Estate Plan• Concepts

–Fair vs Equal

–Contribution = Compensation

Page 55: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Contribution = Compensation?

• 1990 Networth = $90,000/3 kids = $30,000• 2012 Networth= $390,000/3kids=$130,000• Contribution/Compensation • 50%/50% Partner and Founder• $300,000 Partner & Founder $150,000 ea• Partner’s share

– $ 30,000 from 1990– $150,000 from growth and appreciation– $ 50,000 from Founder growth and appreciation– $230,000 total for Partner $80,000 each for siblings

Page 56: BUSINESS DECISIONS Dave Goeller dgoeller@unl.edu

Time Management Matrix

I. Activities

Crisis Management

Deadline Projects

II. Activities

Planning

Relationship Building

III. Activities

Some Calls, Mail,

Popular Activities

IV. Activities

Time Wasters

Busy Work

Urgent Not Urgent

No

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