Building our FCS Program Framework

District FCS MeetingsWinter 2012

As we go through the process of Creating Our

Future for Kentucky Cooperative Extension

Service it is also time to be proactive with our FCS

Extension Strategic Plan.

UK Cooperative

Extension Service

Creating Our Future

Think aheadto 2015

More complex needs and issues than ever before in the lives of the families we serve.

Changing landscape of priorities for funding at national, state, college, and county levels.

Accountability of tax dollars – scrutinized for cost effectiveness and building self-sufficiency.

“Nanny State mentality affects you.” Ron Crouch

Understanding our Challenges

Be leaders in our subject matter expertise and our professionalism within the organization.

Communicate our passion and commitment to strengthening individual and families’ skill sets.

Be proactive to show accountability for our programs.

Take the initiative to leverage revenue streams. Think return on investment.

What is Our Response?

Celebrate our strengths as a FCS Extension profession

Discuss strategies for using our FCS Strategic Plan effectively to:

Goals for Today’s

Discussion

• Communicate our effectiveness strategically

• Leverage funding to support our programs

• Build our expertise and resource base

• Support the Creating our Future plan for Cooperative Extension through our FCS Program efforts

Building Strong Family County Profiles – using them in your community and wherever the opportunity arises.

Using media and social media opportunities to share snippets of program success. We’ve got to be where our people are (i.e. Facebook).

Build personal skills to market the work we do with state, regional and county partners. (CEDIK – leadership development, data packaging, etc., Ag Communications- use of social media, marketing tools, television/radio skill-building, eXtension id)

Communicating Our Effectiveness

Strategically

Leveraging Funds for FCS

Extension

Funding Sources that Support FCS Extension? Federal Formula Funds

EFNEP

SNAP – Ed

Federal Ear-marked Funds (HEEL)

State Appropriations (Physical

Activity, CES)

Federal Special Project Funds (MITT

– 5 year commitment)

Grants (OMK, Plate it Up Kentucky

Proud)

Gifts (KEAFCS Marketing funds, HES

Future Fund)

EFNEP has:History of ExcellenceDocumented impactResearch and Evidence-

BasedAccountability built-in to

the process of program implementation

EFNEP: Model for Successful

Fund Leverage

New models of federal funding Contracts Future Grants that align with our mission

Fee-based services ???

Where are other

sources of revenue?

What data can we show that:

Shows our track record of

success?

Shows our subject matter

expertise to be qualified to

provide the program or

service?

Shows our capacity to be

successful statewide?

Funding: Are we

competitive while staying

relevant?

Quality In-service Trainings to build our expertise in subject matter.

Funding and hiring FCS State staff with expertise, skills and time to coordinate the “logistics” of programming.

Moving from Research-based to Evidence-based resources for relevance.

Building our base of evidence-based resources through data collection

Build Our Expertise

and Resource

Base

Making sure that we are part of the solution through:

Developing a strong support base in the counties. Promoting the outcomes of successful programs, partnerships and processes. Recruiting leaders who understand the mission and vision of CES and can articulate the benefits/needs of the CES programs to others.

Supporting the Creating Our

Future Planning

Process for CES

Sketching the Problem

Draw a picture of the programs and activities that you can do to address the problem

Draw what your county will look like as a result of the program

Draw a picture of a problem or issue in your community

Plan of Work process is first step

Using the language from the FCS Strategic Plan.• Unifies our efforts• Makes it easier for FCS

State Staff to do Key word searches in POW’s and in impact statements (PAC codes).

Provides a menu of options to choose from to customize our work to the counties.

Provides a way to collectively share our work with co-workers and stakeholders.

Builds in an evaluation plan from the outset.

Using the FCS Strategic Plan

to Accomplish these Goals

Defining FCS Program Framework

Began March 2007 with State staff discussion of programmatic process and integrated focus areas to share with FCS agents to support plan of work process.

Issues Flow/

Forums

Using the FCS Strategic Plan

to Develop a County MAP

Accessing Nutritious Foods Situation: Nutrition Education Programs help families gain access to food and stretch food dollars; communities to decrease hunger; and local food assistance programs to educate recipients on healthy and safe food preparation methods. Agents, paraprofessionals and volunteers are pivotal in training consumers and producers to maximize local access to food products from farm to table.

INPUT

Kentucky Cooperative Extension Service (CES) agents, program assistants, specialists and volunteers

Kentucky CES publications and resources

eXtension resources College of Agriculture

faculty in - Nutrition and Food Sciences - Agricultural Economics - Horticulture Local, state and federal

partners

OUTPUTS Activities

Increase access to fruits and vegetables Farmer’s Markets Gardening Programs Food Preservation Local Food Systems (Farm to

School, Farm to Institution) GAP Training KY Farm to School (F2S )

Curriculum Literacy, Eating and Activity for

Primary Youth Health (LEAP) Weight, the Reality Series UK CES Nutrition Education

Program

ParticipantsPeople Limited resource individuals and families Families with children Youth Volunteers Organizations Farmer’s Markets KDA Schools LINK Community Partners i.e.

- Faith Based Organizations- Food Pantries- Kentucky Cabinet for Health

and Family Services

Accessing Nutritious Foods Situation: Nutrition Education Programs help families gain access to food and stretch food dollars; communities to decrease hunger; and local food assistance programs to educate recipients on healthy and safe food preparation methods. Agents, paraprofessionals and volunteers are pivotal in training consumers and producers to maximize local access to food products from farm to table.

INPUT

Kentucky Cooperative Extension Service (CES) agents, program assistants, specialists and volunteers

Kentucky CES publications and resources

eXtension resources College of Agriculture

faculty in - Nutrition and Food Sciences - Agricultural Economics - Horticulture Local, state and federal

partners

OUTPUTS Activities

Increase access to fruits and vegetables Farmer’s Markets Gardening Programs Food Preservation Local Food Systems (Farm to

School, Farm to Institution) GAP Training KY Farm to School (F2S )

Curriculum Literacy, Eating and Activity for

Primary Youth Health (LEAP) Weight, the Reality Series UK CES Nutrition Education

Program

ParticipantsPeople Limited resource individuals and families Families with children Youth Volunteers Organizations Farmer’s Markets KDA Schools LINK Community Partners i.e.

- Faith Based Organizations- Food Pantries- Kentucky Cabinet for Health

and Family Services

Accessing Nutritious Foods Situation: Nutrition Education Programs help families gain access to food and stretch food dollars; communities to decrease hunger; and local food assistance programs to educate recipients on healthy and safe food preparation methods. Agents, paraprofessionals and volunteers are pivotal in training consumers and producers to maximize local access to food products from farm to table.

INPUT

Kentucky Cooperative Extension Service (CES) agents, program assistants, specialists and volunteers

Kentucky CES publications and resources

eXtension resources College of Agriculture

faculty in - Nutrition and Food Sciences - Agricultural Economics - Horticulture Local, state and federal

partners

OUTPUTS Activities

Increase access to fruits and vegetables Farmer’s Markets Gardening Programs Food Preservation Local Food Systems (Farm to

School, Farm to Institution) GAP Training KY Farm to School (F2S )

Curriculum Literacy, Eating and Activity for

Primary Youth Health (LEAP) Weight, the Reality Series UK CES Nutrition Education

Program

ParticipantsPeople Limited resource individuals and families Families with children Youth Volunteers Organizations Farmer’s Markets KDA Schools LINK Community Partners i.e.

- Faith Based Organizations- Food Pantries- Kentucky Cabinet for Health

and Family Services

SEECLong-term

Kentucky population will increase average fruit and vegetable consumption by 1 or more servings per day

More new mothers attempt to breast feed their babies and increase duration of breastfeeding to six weeks or more

Kentuckians improve food management skills and healthy eating habits

Youth will be food secure when school is not in session

People accessing emergency food sources will select from nutrient dense items

OutcomesBehavioral Practices

Intermediate

Number who: Access more local foods Redeem Farmer’s Market

Nutrition Program benefit Plant, harvest and preserve

produce Apply improved food

preparation skills, food management skills, food safety and healthy eating habits

Number of: New mothers utilize

community services to support breastfeeding, such as WIC breast pump services

Youth who access other food sources when not in school

Households accessing emergency food sources

KOSAInitial

Understand the importance of sustainable local agriculture to individual health and financial well-being

Learn to grow, prepare and preserve food

Learn to incorporate unfamiliar foods or foods not currently eaten into a healthy diet

New mothers and those who support them increase knowledge about the health and economic benefits of breastfeeding

Increase knowledge and understanding of healthy eating, food safety and food resource management

Learn about community support services to increase food security

SEECLong-term

Kentucky population will increase average fruit and vegetable consumption by 1 or more servings per day

More new mothers attempt to breast feed their babies and increase duration of breastfeeding to six weeks or more

Kentuckians improve food management skills and healthy eating habits

Youth will be food secure when school is not in session

People accessing emergency food sources will select from nutrient dense items

OutcomesBehavioral Practices

Intermediate

Number who: Access more local foods Redeem Farmer’s Market

Nutrition Program benefit Plant, harvest and preserve

produce Apply improved food

preparation skills, food management skills, food safety and healthy eating habits

Number of: New mothers utilize

community services to support breastfeeding, such as WIC breast pump services

Youth who access other food sources when not in school

Households accessing emergency food sources

KOSAInitial

Understand the importance of sustainable local agriculture to individual health and financial well-being

Learn to grow, prepare and preserve food

Learn to incorporate unfamiliar foods or foods not currently eaten into a healthy diet

New mothers and those who support them increase knowledge about the health and economic benefits of breastfeeding

Increase knowledge and understanding of healthy eating, food safety and food resource management

Learn about community support services to increase food security

SEECLong-term

Kentucky population will increase average fruit and vegetable consumption by 1 or more servings per day

More new mothers attempt to breast feed their babies and increase duration of breastfeeding to six weeks or more

Kentuckians improve food management skills and healthy eating habits

Youth will be food secure when school is not in session

People accessing emergency food sources will select from nutrient dense items

OutcomesBehavioral Practices

Intermediate

Number who: Access more local foods Redeem Farmer’s Market

Nutrition Program benefit Plant, harvest and preserve

produce Apply improved food

preparation skills, food management skills, food safety and healthy eating habits

Number of: New mothers utilize

community services to support breastfeeding, such as WIC breast pump services

Youth who access other food sources when not in school

Households accessing emergency food sources

KOSAInitial

Understand the importance of sustainable local agriculture to individual health and financial well-being

Learn to grow, prepare and preserve food

Learn to incorporate unfamiliar foods or foods not currently eaten into a healthy diet

New mothers and those who support them increase knowledge about the health and economic benefits of breastfeeding

Increase knowledge and understanding of healthy eating, food safety and food resource management

Learn about community support services to increase food security

Evaluation

At the end of the program year how will you know if you were successful

in reaching your goals?

How do we collect data for FCS Programs within our CES System?

• Priority indicators• Featured programs• Impact Statements• NEP reports (SNAP ed/ NEERS)• Specific Surveys• Sharing data directly with Specialists• Other?

Evaluation

New Priority Indicators

A mixture of

1. Former state indicators,

2. New national indicators and 3. New state indicators.

Tool we have developed to help you organize programs to outcomes and

indicatorsHow will you determine if the desired outcomes are being achieved? From the outcomes listed in the sections above, tell which outcomes you plan to measure, the indicators you will use to assess change and the evaluation methods you will use. Then tell when evaluation activities will occur. Evaluation may reflect programs conducted for targeted audiences, by different agents, specific activities or the program as a whole. Evaluation –

Outcome: Indicator: Method: Timeline:

Indicator: 13. Number of families/caregivers reached that reported eating more healthy foods.

Outcomes ( (I)Intermediate/Behavior/Practice

Program PAC

Code

Method Timeline

(I): Access more local foods.

(I): Apply improved food preparation skills, food management skills, food safety, and healthy eating habits.

(I): Increase healthy food choices and an increase in individuals’ ability to build healthy eating plans and patterns.

Small Steps to Health and Wealth

241 Small Steps to Health and Wealth Online Challenge Database; lesson evaluations

Pre/post session: six months

Demonstration gardens, including container gardens; Gardening programs

260

261

262

# Garden projects; garden survey http://www.ca.uky.edu/HES/FCS/NEP/pdf/

May – September; Follow-up October

Food Preservation Programs

260 Gardening and Food Preservation Survey http://www.ca.uky.edu/HES/FCS/NEP/pdf/

May – September; Follow-up October

Plate It Up Kentucky Proud

215 Featured program questions; number attending programs, receiving recipe cards

Post session

Food for Thought programs

260 Featured program questions; NEERS behavior questions

Post Session; 3 month follow-up

Champion Food Volunteer

216 # volunteers trained; # programs conducted by volunteers, Post session survey of participants

Post session; 3 month follow-up

Couponing

Walk and Wok

County agent creativity

From the county up!

Walk through the examples:1. Program Assistants ?2. Co-workers ?3. Stakeholders ?

In May at FCS Statewide Training we will have a session to discuss the process, answer questions, share the results of the district issues forums/POW process and finalize any details we have missed.

Next Steps

Contributions

Fotolia Microsoft On-line Printable-maps.blogspot.com University of Kentucky Agricultural

Communications University of Kentucky Cooperative Extension

Service

Educational programs of Kentucky Cooperative Extension serve all people regardless of race, color, age, sex, religion, disability, or national origin.

Laura Stephenson, Ph. D.Assistant Director for Family and Consumer

Sciences Field Programs

Pam Sigler, M.S. Senior Extension Specialist for Curriculum and

Instruction

January 2012