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BOOST APPLICATIONS BY SUBJECT Recruiting for a specific subject? Target the students most likely to convert, based on their course research. Focus recruitment 4M subject-specific advert impressions served annually Raise your profile 1.8M course searches annually on our search tool Better results for you 51% higher email open rate than the UK national average

BOOST APPLICATIONS BY SUBJECT - UCAS Media Boost... · Campaign consultation Establishing your objectives, identifying your audience, and confirming your order. 2. Creative guidance

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Page 1: BOOST APPLICATIONS BY SUBJECT - UCAS Media Boost... · Campaign consultation Establishing your objectives, identifying your audience, and confirming your order. 2. Creative guidance

BOOST APPLICATIONS BY SUBJECT Recruiting for a specific subject? Target the students most likely to convert, based on their course research.

Focus recruitment

4Msubject-specific

advert impressions served annually

Raise your profile

1.8Mcourse searches annually on our

search tool

Better results for you

51%higher email open rate

than the UK national average

Page 2: BOOST APPLICATIONS BY SUBJECT - UCAS Media Boost... · Campaign consultation Establishing your objectives, identifying your audience, and confirming your order. 2. Creative guidance

We blend audience segmentation, creative consultation, and timing optimisation, to ensure you get the right message to the right students, at the right time.

1. Campaign consultation Establishing your objectives, identifying your audience, and confirming your order.

2. Creative guidance Supporting you to optimise your creative, and defining the technical specifications.

3. Creative confirmation Testing your creative and approval for delivery.

4. Timing optimisation Confirming segmentation and audience reach, and planning delivery.

5. Launch confirmation Delivering your campaign, and monitoring performance.

6. Success report Reporting and analysing performance, and invoicing.

Our solution Creating impact

Target the exact subjects and courses you need.

1 2 3 4 5 6 7 8 9 10 11 12

Weeks

Search tool

Subject guide

Accounting /finance*

Agriculture Architecture Arts, crafts and design

Biology Business Computer science

Dance Drama Engineering English History Languages Law

Maths Media Medicine Music Nursing Psychology Science

Social studies Sport Teaching Veterinary sciences

Your message in UCAS emailsUCAS sends students personalised emails to help inform their decision-making. The emails are trigged based, which means students will receive your message at exactly the right moment for them.

You’ll get an image, title, and 15 words of copy, including links to your website, in up to four separate emails, sent throughout their first year of sixth form/college (or equivalent).

Your brand in our subject guides The subject guides on ucas.com help students decide which subject is right for them. We’ll showcase your video, sponsored content, and an MPU advert on the relevant subject page for two months, to drive engaged students to your site.

Your message in our search toolYour message will be prominent as students view their search results. For maximum impact, you’ll have two skyscraper display opportunities: one above the fold, and one that’s sticky and follows students as they browse their search results.

Your creative, direct by solus emailSeal acquisition with a solus email from UCAS. Our consultants will ensure you get maximum impact from your branded message, sent to 5,000 students with the highest propensity to apply.

£4,000£5,000£3,000

£13,000

£1,000

Four trigger-based emails in student communications journey

Two months’ of content on chosen subject guide

Solus email to 5,000 prospective students

Keyword advert on search tool (one subject with 66k impressions)

TOTAL COST+VAT

UCAS is the first port of call for students considering their educational choices. Every year, hundreds of thousands visit our exhibitions, and use our online search tool, course guides, and resources to research subjects that appeal to them.

From their first point of contact with us, we collect information about students’ preferences, meaning we can pinpoint the audience most interested in the subjects you want to fill.

What’s more, we know exactly how to reach them.

Our 12-week, multi-channel programme, including tailored, personalised emails, sponsored content, and subject-specific display advertising, will take your target audience from awareness, right through to recruitment.

Overview

Want to boost applications for specific subjects or courses?

Call 01242 544 881

[email protected]

PRICINGGet in touch with our team to find out more.

A 10% discount is available when purchasing all the elements within a package.

Page 3: BOOST APPLICATIONS BY SUBJECT - UCAS Media Boost... · Campaign consultation Establishing your objectives, identifying your audience, and confirming your order. 2. Creative guidance

Why UCAS Media?

If you need a partner that can cut through the noise to reach the right students with your recruitment campaigns, speak to UCAS Media. Targeted, early access to students considering university or college, or those who are still looking for their ideal destination, months before anyone else, means we give your message the edge.

Trusted by students and their advisers, 700k applicants use UCAS every year to progress to higher education, and thousands more decide on an alternative route. That puts UCAS Media in the perfect position to support organisations who want to reach students with their recruitment messages.

UCAS Media Limited is a wholly owned subsidiary of UCAS. By working with us, you’ll be directly supporting today’s and tomorrow’s students, because we gift aid our profits back to UCAS, the charity. This reduces the cost of admissions services for students and higher education providers alike.

We have a solution for any challenge.

Take a look at our other insight-driven

products.

Maximise open day engagement Planning a series of open days? Engage students early to boost attendance, and maximise conversions.

Early contact with

150kprospective students, up to a year before the application deadline

Raise your profile – a

31%average open rate for our email newsletter gets you results

Stay front of mind –

30kaverage page views per month on UCAS’ open day search

Want to boost applications for specific subjects or courses?

Call 01242 544 881

[email protected]