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Engagement Beyond the Facebook LikeBill Schick MESH Interactive Agency #IMS12

Bill Schick - Engagement beyond the facebook like

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Page 1: Bill Schick  - Engagement beyond the facebook like

Engagement Beyond ���the Facebook “Like”���

���Bill Schick���

MESH Interactive Agency

#IMS12

Page 2: Bill Schick  - Engagement beyond the facebook like

#IMS12

Page 3: Bill Schick  - Engagement beyond the facebook like

#IMS12

Page 4: Bill Schick  - Engagement beyond the facebook like

#IMS12

Page 5: Bill Schick  - Engagement beyond the facebook like

#IMS12

Page 6: Bill Schick  - Engagement beyond the facebook like

#IMS12

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#IMS12

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#IMS12

2/3 participated - 103!

Email Industry standard open rate "

19.9%! 25% !DYOS open rate"

6% !DYOS click-through rate"

5.4%!Email Industry standard click-through rate"

VS.

VS.

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#IMS12

24! to 1,440! strong and relevanttwitter connections"

480! to 2,300! facebook fans"

After Completion of Campaign

Page 10: Bill Schick  - Engagement beyond the facebook like

#IMS12

Sample of Designed Shoes

Page 11: Bill Schick  - Engagement beyond the facebook like

#IMS12

MESH Interactive

• @meshagency

• @billschick

•  #socialmicrosites

•  Facebook.com/meshagency

• Meshagency.com