8
Beltone News Network (BNN) – Powered by HNN WHY? Provide office content that educates our target audience and promotes Beltone Network as the right choice for hearing care. Precondition patients before their exam.

Beltone News Network (BNN) – Powered by HNN

  • Upload
    major

  • View
    36

  • Download
    1

Embed Size (px)

DESCRIPTION

Beltone News Network (BNN) – Powered by HNN. WHY? Provide office content that educates our target audience and promotes Beltone Network as the right choice for hearing care . Precondition patients before their exam. Beltone News Network (BNN) – Powered by HNN. - PowerPoint PPT Presentation

Citation preview

Page 1: Beltone News  Network (BNN)  –  Powered by HNN

Beltone News Network (BNN) – Powered by HNN

WHY? Provide office content that educates our target audience and promotes Beltone Network as the right choice for hearing care.

Precondition patients before their exam.

Page 2: Beltone News  Network (BNN)  –  Powered by HNN

EDUCATE YOUR PATIENTS WITH LOCAL AND NATIONAL CONTENT

Beltone News Network (BNN) – Powered by HNN

Page 3: Beltone News  Network (BNN)  –  Powered by HNN

ContentContent (playlist) -24 minutes in total

◦ Administered by HNN

10 minutes – Corporate◦ Education on hearing loss◦ Beltone content (from website, commercials, video, etc)

10 Minutes – Local Beltone office (if dispenser does not want to provide content, Beltone will fill with the above content)◦Staff bios◦Hours

4 Minutes HNN◦ Clear Sounds, other

Page 4: Beltone News  Network (BNN)  –  Powered by HNN

Beltone PackageThe primary purpose of

BNN is to provide content for office that educates consumers on hearing loss and promotes Beltone

There is opportunity to offset some costs by offering advertising on the screen to affiliated businesses (example – senior centers)

Beltone Package(hardware not included)

Hardware: 32” LCD TV $320Media Player $300Basic Installation $200

Subscription: 12 month subscription$95 per month6-15 locations $9016-25 $8826+ - $86

BPF: Beltone owner may apply 50% monthly subscription to BPF

Page 5: Beltone News  Network (BNN)  –  Powered by HNN

Advertising Revenue Guidelines

The primary purpose is to showcase educational content and Beltone Content◦ Of the 24 minutes – not more than 25%

should be advertising◦ 6 minutes

Advertising = $100 for1 minuteIf Beltone office initiates

advertising, 60% to office, 40% to HNN◦ Ex) Beltone offers 1 minute to local

Senior Center

Page 6: Beltone News  Network (BNN)  –  Powered by HNN

Advertising Revenue Guidelines

If HNN initiates advertising 60% to HNN 40% to office

Advertising should be appropriate (of value to audience, complimentary to Beltone)

Advertising submitted by HNN subject to approval - Beltone

Page 7: Beltone News  Network (BNN)  –  Powered by HNN

HOW BNN WORKSBNN is powered by Hearing News Network and uses an internet connection and a Media Player to play your custom playlist on the TV in your waiting room. Your playlist includes a combination of material designed and approved by corporate and your local clinic content that can be updated at anytime. Changing content is as easy as sending an email to HNN. Subscribers can send updates of new content or make modifications to existing content, along with any instructions or suggestions on how the content should play. The BNN Administrator will design the piece or use an existing template and update your playlist remotely within 24 - 48 hours.

Page 8: Beltone News  Network (BNN)  –  Powered by HNN

CONTACT

For more information or to subscribe to BNN contact Brad Dodson on 630.321.2348 or

[email protected]