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How did you attract/add ress your audience?

Attract address

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Page 1: Attract address

How did you attract/address your audience?

Page 2: Attract address

Things that would attract my target audience:-

•Masthead•Photograph(s)•Colours•Layout•Cover lines

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Attracting my audience

Masthead

The masthead attracts people because it is red on a black background and because of the colour difference the masthead stands out more and easily read and found. The font of the masthead is distorted because it represents the stereotypical people that would read my magazine.It also has the main picture covering it making the connotation that the band must be very important to be in front of the masthead.

This masthead is similar because it is a bold colour on a bright background causing it to stand out to someone just scanning through different magazines. The masthead is also covered slightly giving it the same connotation as before.

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Photographs

The photos I used are all posed because I noticed in my research that most of the pictures in the magazines were posed for and very little were live. The only time they were really live photographs was when they were talking about a new tour. All the pictures focus on the models because they are what the article inside is going to be about, this gives the audience an insight of what to expect before they buy the magazine. The backgrounds in some of them have graffiti on the walls because it gives that rock style to it.

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Colours

I only used red white and black because I didn’t want too many colours throughout the magazine because it would change the genre I was going for.

In this issue of Kerrang and many other issues they use the same colour scheme because that’s what partially makes it a Kerrang magazine because regular buyers will associate the colour scheme with the magazine. It also helps it fit into the genre it is aimed at.

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Layout

The obvious similarity is that the main article has a big picture on the front cover so the reader knows exactly what's taking up the most amount of pages this week. The existing one has pictures around it as well and I have tried to do something similar by putting headlines and a picture on mine as well but due to lack of models I could only do one more picture on the front cover.

My contents page is completely different to the existing one because when I was making mine I had planned on using it from the beginning but when it came to the flat plans and designing I realised I would need lots of different people for models and I didn’t have that resource. This caused me to change the layout but I think it is an easy contents to find a specific page and is easy to read because the font is simple and the text stands out due to the colour scheme.

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In the layout of this double page spread, it has a main picture covering up half of the whole page and then more pictures across the bottom, it then has the article and band name and other information down the right side of it.

My double page spread is very similar because it uses half the page for the main singer and main picture and then has other pictures down at the bottom and the article and other information on the right.

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Cover lines

This cover line stands out and attracts the readers eye. It also has a quote from the article and tells you that it is an exclusive.

In my cover line I have the name of the band in big writing that would attract the readers eye. It also has a quote from the article so that the reader knows a little about it before they buy it. It also tells you that it is a world exclusive which will make even more people want to buy it because they will not find out in any other magazine.

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Things that would address my target audience:-

• Writing style • Pictures • Colours

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Writing style

My writing style is very formal and doesn’t really attain to any specific group or genre. I didn’t involve certain words or phrases because then it would be too direct and I wanted to make a magazine for people that aren't necessarily that into music and know everything about the genre that my magazine was covering.

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Pictures

For all my pictures I used posed ones because I wasn’t reviewing any live shows that had been on recently I was doing an article about a band that was about to go on tour. If I were to do a story on the same band after the tour I would have live pictures from that as well as posed ones. This would interest someone that maybe went to the event because they could re-live the experience in pictures from the event.

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Colours

I used only colours that would fit with my genre of music. The colours I used throughout with a lot use were black whit and red because they are all colours in which if you put any two together they make the other one stand out. I also used yellow a little bit as well because it helped make parts of my contents page stand out.