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Spring 2016
Areaware
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Areaware is a Brooklyn based design brand which produces everyday objects that are functional and unusual. Our goal is to create thoughtful products that inspire an emotional response. An appreciation for beauty is central to what it means to be alive, and we hope to embody this principle in even the simplest things.
areaware.com [email protected]
customer service, orders, and deliveries: [email protected] +1 800-783-5683 (within USA)
267 Irving Ave.Brooklyn, NY 11237 tel +1 212-226-5155 fax +1 212-226-5160
232 Neilston St. Columbus, OH 43215tel +1 614-469-0600 fax +1 614-469-0140
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Small6.75” (17 cm) tall9.25” (23.5 cm) arm span
Medium9.5” (24 cm) tall13.5” (34.5 cm) arm span
Medium 3.5” (9 cm) cube
Small2.5” (6.5 cm) cube
Micro1.5” (4 cm) cube
Micro4.25” (10.75 cm) tall5.5” (14 cm) arm span
Cubebot comes in three sizes...
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...and many different colors
Collect them all!
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CUBEBOT NaturalA plank, a blank slate Feel natural, color free The most basic bot
DWC4 micro natural
DWC2N small natural
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DWC1N medium natural
DWC3 xl natural cubebot
without logo
DWC3Lxl natural cubebot
with logo
XL CUBEBOTS STAND 23” TALL
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CUBEBOT MultiI’m every Cubebot Rainbow Connection in wood Everyone’s welcome
DWC4M micro multi
DWC2M small multi
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DWC1M medium multi
DWC3MLxl multi cubebot
with logo
XL CUBEBOTS STAND 23” TALL
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CUBEBOT RedMy tomato brain Ketchup bottle is my friend My tiny red feet
DWC4R micro red
DWC2R small red
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CUBEBOT OrangeAren’t you glad I Aren’t you glad I didn’t Say Orange you glad
DWC4O micro orange
DWC2O small orange
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CUBEBOT YellowDandelion hair In a small banana boat Sunny days ahead
DWC4Y micro yellow
DWC2Y small yellow
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CUBEBOT GreenI am one of those Green dramatic cubebot fools Neurotic wood core
DWC4G micro green
DWC2GR small green
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CUBEBOT BlueI may look so sad Only blue on the outside Blue like a tattoo
DWC4B micro blue
DWC2B small blue
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CUBEBOT VioletSome call me Violet Underneath the Purple Rain Eggplant attitude
DWC4V micro violet
DWC2Vsmall violet
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DWC2P small pink
CUBEBOT PinkSweet but tough as nails A panther, a pig, a cloud of cotton candy
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CUBEBOT WhiteFind me in a cloud Sitting in a coconut Lighter than the air
DWC4W micro white
DWC2W small white
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CUBEBOT BLACKI like to blend in Or disappear in shadowShade of the night sky
DWC4BK micro black
DWC2BK small black
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CUBEBOT Solution
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CUBEBOT JulienToo smart don’t sweat it Level up to this challenge You’ll get it I know
DWC4J micro julien
DWC2J small julien
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Julien SolutionJulien is an intermediate Cubebot puzzle
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CUBEBOT GuthrieYou ready for this? A real brain teaser challenge Faint of heart beware
DWC4GU micro guthrie
DWC2G small guthrie
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Guthrie SolutionGuthrie is the hardest cubebot puzzle
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DWC4SET2 4 each of natural, multi, red, orange, yellow,
green, blue, violet, white, and black
Micro Cubebot® POP
40 assorted units
Our bestselling Cubebot POP.
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DWC2SET2 3 each of natural, white, black, and multi
Small Cubebot® POP
12 assorted units
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DWC4SETX Holiday set of 20 red and 20 green
micro Cubebots
Holiday Cubebot® POP
Take Cubebot® to a higher level of puzzle play with Julien and Guthrie. Collect all three and flex your Cubebot® muscle.
DWC4SETC
Micro-CUBEBOT Challenge Story POP Display
40 Micros with 20 natural (DWC4), 10 Julien(DWC4J), and 10
Guthrie (DWC4G)
Please pack Cubebots in columns 1 and 2, Julien in column 3
and Guthrie in rightmost column.
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EASYMEDIUM
HARD
JulienGuthrie
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Micro Cubebot® Challenge Story POP
Take Cubebot® to a higher level of puzzle play with Julien and Guthrie. Julien presents a medium level of difficulty, and Guthrie is the most challenging.
hardGuthrie
mediumJulien
easyCubebot
DWC4SETC 20 natural cubebots, 10 julien, 10 guthrie
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ZBOTSET 8 assorted micro
cubebots in gift box
ZBOTSET2 8 assorted small
cubebots in gift box
Cubebot® Gift Sets
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DWCDELUX(with merchandise/
free display)
DWCDIS(display only)
Cubebot® Deluxe Wooden POP Displayby David Weeks
13.75 � 15.5 � 26.25”
35 � 40.5 � 67 cm
contains 60 micro,
36 small, and 12
Medium Cubebots in
assorted colors
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Toys and Games
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Little Architect Setby Carlos Ng
painted beech and
magnets
9 x 3.5 x .75”
22.8 x 8.9 x 2 cm
The Little Architect Set is a collection of building blocks inspired by an architect’s drafting kit. It includes a triangle, protractor and ruler with units in metric and imperial. The pieces are interchangeable and snap together with hidden magnets. Mix, match, measure, and build. This set is for the little architect in everyone.
2% of proceeds will be donated to Architecture for Humanity NY.
Ages 3 and up.
CNLAM
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BWPGBGblue/green
BWPGRYred/yellow
Gradient Puzzleby Bryce Wilner
glossy art paper
over 2mm
chipboard
500 pieces
18 � 24"
45.7 � 7 cm
Bryce Wilner’s Gradient Puzzle is a vibrant way to meditate on color. The act of putting it together is slow and deliberate, where the color of each piece is used to locate its proper position. We’ve used a thick stock and high quality art paper, so the puzzle can be assembled again and again without losing its edge.
BWPGBWblack/white
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Kitesby Fredericks & Mae
rip-stop nylon
52 x 28 x 8”
132 x 71 x 20cm
Our kites by Fredericks & Mae provide a bright and colorful contrast beneath a clear blue sky. Available in two styles: Bird and Sunset. Made from durable rip-stop nylon. String and winder also included.
FM2KBDbird
FM2KSS sunset
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packaged in a rip-stop carrying case with snap-closure and shoulder strap
use the tow points towards the nose for higher winds and towards the tail for lighter winds
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Windsockby Fredericks and Mae
rip-stop nylon, string,
brass ring
34.5 x 9 x 9”
87.6 x 22.9 x 22.9 cm
Study the speed and direction of the wind or mark your spot at the beach. Our nylon windsocks by Fredericks & Mae come in three colorful patterns: Sunrise, Bird and Solar.
FM2WSBDbird
FM2WSSOsolar
FM2WSSSsunset
each windsock is packed in a rip-stop nylon storage bag
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Blockitecture®
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Blockitecture� Garden Cityby James Paulius
pine
20 pieces
9 � 6 � 6”
22.9 � 15.2 � 15.2 cm
Build the world you wish to see with Blockitecture®, a set of architectural building blocks by designer James Paulius. Cantilever and nest hexagonal blocks to create towers, cities and dwellings. Blockitecture Garden City, our deluxe set, adds pavilions and garden terraces to original Blockitecture forms.
JPBLGC
set of 20 pieces: 6 garden terraces, 4 pavilions, and 10 towers
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Blockitecture�
Habitatby James Paulius
pine
10 pieces
2 � 7.25 � 7.25”
5.1 � 18.4 � 18.4 cm
Habitat is the first in the Blockitecture® series, designed by James Paulius for Metaproject, an industry projects class produced by the Rochester Institute of Technology in partnership with Areaware. The forms were inspired by Habitat 67, a housing complex and pavilion designed by Moshe Safdie for the 1967 World’s Fair in Montreal, Canada.
JPBL
set of 10 towers
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display included with minimum order of 12 units
Solitaire Cardsby Susan Kare
PVC plastic
3.5 � 2.6 � .75”
8.9 � 6.5 � 2 cm
The classic, addictive computer solitaire in a box.
Susan Kare is the original designer of fonts, icons, and graphics for the Macintosh operating system and applications. In 1990 she designed the original artwork for the Solitaire game included with every desktop Windows® 3.0 Operating System.
Working closely with Susan Kare, we have reproduced her original designs as a deck of 52 playing cards, adding two Jokers, designed especially for the Areaware deck.
SKPC
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JD2PC2black
JD2PCwhite
Minim Playing Cardsby Joe Doucet
PVC cards and
paper box
3.5 � 2.5 � .75”
9 � 6.5 � 2 cm
Minim is a deck of regulation playing cards that considers how much design you can take away while still maintaining a playable deck. Simple geometric symbols are reductive versions of hearts, clubs, diamonds and spades. While it is necessary to mark the backs of regulation cards, we’ve done so with minimal diagonal lines instead of the typical ornamental graphics.
JD2PCSET6 white and 6 black decks
with display
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Plywood Playing Cardsby Donald Corey
birch plywood with
wooden storage box
6.25 � 4 � 1.5”
16 � 10 � 4 cm
Plywood Playing Cards are designed for competitive gaming and imaginative free play. Crafted from Birch plywood, the cards take their inspiration from Mid-Century design, with a loving wink to the work of Ray and Charles Eames.
DCPC
Daruma by Paul Loebach
beech
2.5 � 1 � 2.75”
6.5 � 2.5 � 7 cm
The Daruma is a traditional Japanese talisman for focusing on personal goals. Set a goal or make a wish and fill in one eye to illustrate your intention. Once your goal is reached, fill in the other eye and display the Daruma as a symbol of your success.
PLDD
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PK2AS
HB1RTsingle rattle
HB2RTbarbell rattle
Alphabet Blocks by Pat Kim
mahogany and pine
9.5 � 10 � 2.5”
24 � 25.5 x 6.5 cm
A meditation in wood of our twenty six-letter alphabet. Build your own letterscape. Great for stacking. Perfect for the font enthusiast.
Harmony Ball Rattle by Noel Wiggins
german silver
5 � 1.75 � 1.75”
13 � 4.5 � 4.5 cm
Harmony Ball chiming rattles are known for their simple and elegant design. They are renowned for their musicality and shimmering resonance. This hand-tuned, sixteen tone rattle is crafted from German Silver, with a thick overlay of Sterling. Timeless and classic. Adult supervision required.
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Puzzlehead by Richard McGuire
painted fiberboard
large puzzlehead
11.5 � 11.5 � .5”
29 � 29 � 1 cm
small puzzlehead
6.5 � 6.5 � .5”
16.5 � 16.5 � 1 cm
Inspired by the doodles of artist-cartoonist-filmmaker-musician Richard McGuire, Puzzlehead is both a brain teaser and construction toy.
RMPHlarge puzzlehead
RMPH2small puzzlehead
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DWTWELhattie the elephant
Animals by David Weeks
beech
ursa minor
10 � 4.5 � 5.5”
25.5 � 11.5 � 14 cm
ursa the bear
13.5 � 5.75 � 6.5”
34 � 14.5 � 16.5 cm
hattie the elephant
17 � 6 � 8”
43 � 15 � 20 cm
hanno the gorilla
6.5 � 3.5 � 12”
16.5 � 9 � 30.5 cm
hanno jr.
4.5 � 2.5 � 8.5”
11.5 � 6.5 � 21.5 cm
The Animals’ powerful hardwood frames can hold many poses, and their elastic-band muscles and durable wood limbs make them almost impervious to breakage. An enduring classic that will withstand generations of play.
DWTWBEursa the bear
DWTWBE2ursa minor
DWTWGOhanno the gorilla
DWTWGO3hanno jr.
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FSBBmulti-color
Balancing Blocks by Fort Standard
oak
6 � 2 � 10”
15 � 5 � 25 cm
Balance these ten faceted stone-size shapes to create your own sculpture.
FSBB2white
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North America
CanadaThe Tate Group
+1 416 504 8047
www.thetategroup.com
MexicoInaya Sa De Cv
+52 55 52 80 59 07
www.inaya.com.mx
Africa
South AfricaZuidworks (for Cubebot�)
+972 52 3541584
www.zuidworks.com
Australasia
AustraliaUntil Australia
+61 1300 66 88 18
www.until.com.au
New ZealandUntil New Zealand
+64 09 280 3853
www.until.com.au
Europe
Austria and GermanyCharles & Marie
+49 6174 203045
www.charlesandmarie.com
Belgium, Netherlands, LuxembourgBas Trading
+31 (0) 294 28 29 51
www.bastrading.com
FrancePop Corn
+33 (0) 962 16 96 06
www.pop-corn.fr
ItalyTrading Group
+39 02 8180071
www.trading-group.it
ScandinaviaSuperstudio
+45 70202326
www.super-studio.dk
SpainAmbiente
+34 634 459 147
www.shopambiente.com
SwitzerlandIC Design
+41 (0)43 818 58 16
www.icdesign.ch
United KingdomUK & Ireland
Stone Marketing Ltd.
+44 1732 771 771
www.stonemarketing.com
Asia
JapanEntrex
+81 3 5368 1811
www.entrex.co.jp
SingaporeSeager
(for Cubebot� and
David Weeks Studio)
+65 6534 2262
www.seager.com.sg
South KoreaRooming
+82 2 599 0803
www.rooming.co.kr
RussiaBal Robotov Agency
+7 925 5148817
www.balrobotov.ru
Distributors For territories not listed below, contact Ryan Kelly at [email protected]
WholesaleFor wholesale partnership domestically, please contact [email protected], call 1-800-783-5683 or visit wholesale.areaware.com.
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Spring 2016 Photography: Carson Fisk-Vittori Photography: Serguy Barchuk, Stella Berkosfsky, Scottie Cameron, and Kendall Mills Goff Typeface: Bryce Wilner Creative Direction: Lisa Smith Art Direction: Elsa Brown Graphic Design: Elsa Brown, Lisa Smith Haikus and Copy: Michael Hunter Product Development: Blair Prietz
Areaware 267 Irving Ave., Brooklyn, NY 11247 232 Neilston St., Columbus, OH 43215 [email protected] Copyright ©Areaware 2016
All rights reserved. No part of this catalog may be reprinted, reproduced or utilized in any form or by any electronic, mechanical or other means, without permission from Areaware. All designs shown here are protected under copyright law.
Copying will be prosecuted.
