ANGLED END IDENTITIES

V E R S AT I L I T Y B Y D E S I G N

A N G L E D E N D I D E N T I T I E S V E R S A T I L I T Y B Y D E S I G N

Interactive hangman and tile games for Panda Express

Packaging for theHelmetLock.com

What can we transform for you today?Good design belongs to everyone.

Angled End Identities strives to make the world a

more attractive, engaging, and intuitive place through

effective use of timeless design principles. We do not

feel the need to drain anyone’s bank account in order to

facilitate that, be they mom & pop or multi-conglomerate.

By decentralizing our workforce, we let our gifted staff

do what they do best in the environment that works

best for them, and avoid the overhead costs that our

brick & mortar colleagues demand. Everyone wins!

Except for that last group. They don’t win. Sorry about that.

1 ...number of eminently qualified studios required to handle all of your graphic design needs

Back-lit trade show display for Softeon, Inc.

Flash-based website for Friedkin Digital production company

Complete branding treatment for COCO Boutique (clockwise, from left): email newsletter, promo ad, postcard coupon, appointment card, website and company logo.

5/31/05

C E L E B R A T I N G O U R1-YEAR ANNIVERSARY!

Corporate logo for Nirvano Technologies

How suite it is... Everyone’s public image benefits from a strong, unified brand.

number of freshly-cut staples used to bind this otherwise mostly recycled brochure... 2

Promotional flyer card for anIntersection for the Arts production

Website for Tara Bella Winery

Some like it rough

Flash-based website for the movie “Beyond the Gates of Splendor”

Oh yes, we do that vertical.We’re the types that can’t be typecast.

Business owners in a wide variety of industries and visual

voices have walked out of our doors with smiles on their

faces. We wouldn’t want to shoehorn you into a style that

doesn’t befit your business any more than we would want

to be shoehorned into a niche or medium that doesn’t

represent our craving for variety. After all, one person’s Mona

Lisa is another person’s “dogs playing poker.” Angled End’s

designers pride themselves on their ability to design across

media types and visual styles, and our portfolio is proof of

that. Go ahead, try to stump us. We dare you.

...organic, grungy and cutting-edge.

3 ...number of light-generated colors required to simulate most colors of the rainbow (red, green & blue)

Promotional postcard for the OneTaste Intimate Life Lecture Series

Others like it smooth

Print advertising for OrthoClear dental appliances

The CLEAREST Way to a Beautiful Smile

Dr. John Smith, DDS123 Any Street, Suite 101

Your City, ST 12345

p. 415 555 5555

Have You Always Wanted Straight Teeth?Now you can straighten your

teeth using a series of clear,

comfortable, removable

aligners from OrthoClear.

Call our office TODAY to

find out how to get started.

(Gina is wearing

OrthoClear aligners)

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OrthoClear is the for your invisible orthodontic cases.

* Standard shipping fees and taxes apply.www.orthoclear.com

Join the thousands of doctors already certified to use OrthoClear. Visit our website - www.orthoclear.com - to learn how.

Full Treatment:

Application:Full arch treatment

Provides up to 35 stages (two years) of clear aligner treatment

Mid Treatment: Limited Treatment:

OrthoClear FT

$999 $599 $499

OC 4x4 OC 10

Application: Correction of front eight teeth of both arches

Provides up to 35 stages (two years) of clear alignertreatment

Application: Minor movement throughout the arch

Provides up to 10 stages (30 weeks) of clear aligner treatment* * *

The Next Generation in Invisible Orthodontics

“Patient benefits are outstanding with a much clearer material and more movement performed with each aligner.”

Corpus Christi, TX

“Having the ability to specify individual tooth movements, as well as alter tooth movements throughout the treatment process, provides a level of control comparable to fixed appliances.”

Elmhurst, IL

User interface for a web-based application for DaimlerChrysler

Website for Joe Thurston, pro baseball player

Browser-based financial application for Fannie Mae

We speak nerd and jock!

While we at Angled End celebrate our

ability to understand and design for any

industry, we have a penchant for two

specific and wholly unrelated verticals:

user interface and sports. Our list of

design successes includes a myriad of

application UIs for well-known companies

and websites for professional athletes.

...clean, sharp and classic.

number of printed inks required to simulate most colors of the rainbow (cyan, magenta, yellow & black)... 4

A few of our non- standard successes...

Promotional postcard for Adonal Foyle,a professional basketball player

: )

CLIENT CENTER

PROJECT CONTENT

Welcome home!

TIMESHEET

PROJECT CONTENT

TIMESHEET

MONTHUARY

US:1 MEETING

2 DESIGN

3 ADJUST

4 PRODUCE

5 DONE!

YOU:1 MEETING

2 PLAN

3 CONTENT

4 APPROVE

5 CHEER!

We standardize the process, but our design is never standard. Stand out, as efficiently as possible.

Your business was not formed with a cookie-cutter. Why

should your brand be? Angled End designs nothing from

templates — we insist on starting every project with a

blank slate, forming your piece from the essence of your

company and your audience. At the same time, we go to

great lengths to streamline all of the non-creative aspects

of the design process, making your experience as worry-

free as possible.

The straight talk It all starts with clear communication. The visual magicians at Angled End are always available to explain any part of the design / development process.

5 ...number of computer applications our designers need to generate everything that you see here

Logo for the Sharon Kay Foundation

Website for Rocket Dog Shoes Collateral materials for Office Coffee

: )

CLIENT CENTER

PROJECT CONTENT

Welcome home!

TIMESHEET

PROJECT CONTENT

TIMESHEET

MONTHUARY

US:1 MEETING

2 DESIGN

3 ADJUST

4 PRODUCE

5 DONE!

YOU:1 MEETING

2 PLAN

3 CONTENT

4 APPROVE

5 CHEER!

: )

CLIENT CENTER

PROJECT CONTENT

Welcome home!

TIMESHEET

PROJECT CONTENT

TIMESHEET

MONTHUARY

US:1 MEETING

2 DESIGN

3 ADJUST

4 PRODUCE

5 DONE!

YOU:1 MEETING

2 PLAN

3 CONTENT

4 APPROVE

5 CHEER!

A home of your ownProjects are managed and kept organized from within the Client Center, a space that gives you quick access to documents, mockups, schedules and your accounting status.

Everything and the kitchen sinkAll aspects of the project are scheduled, and all expectations outlined for both designer and client. Together, the two form a well-oiled design machine.

number of designers you can see with the naked eye from any point in San Francisco... 6

A N G L E D E N D

I D E N T I T I E S

ANGLED END IDENTITIES

V E R S AT I L I T Y B Y D E S I G N

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Angled End strives to offer best-in-class design work, using a constantly streamlined development process, for prices seldom seen in the design industry. Give us a shot. We’re confident that you’ll be back for more.

Still not convinced?Learn more about our company and see more beautiful examples of our work at www.angledend.com

Can’t wait to get started? Give us a call at 1 (877) 7000 AEI. We can’t wait to make you look amazing.

A few of our glowing customers:The ABB GroupAlcoa, Inc.DaimlerChryslerFannie MaeFreddie MacL’Oreal CosmeticsMacromedia, Inc.Mfg. Housing Institute (MHI)Matrix Essentials CosmeticsOPASTCOPanda ExpressRalph LaurenRedken CosmeticsRocket Dog ShoesSony MusicU.S. Express Enterprises