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alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997 independent film production and distribution company run by brothers Amlan & Anirban Datta 4 international co- productions in last 6 years, all critically acclaimed 3 National Awards presented by

Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

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Page 1: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

alternative programming initiative of PVR Cinemas to

support the theatrical release of critically acclaimed,

independent films.

Animagineer, estd 1997independent film production and distribution company run by brothers Amlan & Anirban Datta4 international co-productions in last 6 years, all critically acclaimed3 National Awards

presented by

Page 2: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

an international film made in India

Funded by two most prestigious institutions

Co-produced with one of the world’s leading broadcasters

Pitched at the largest documentary pitching forum in the world

Mixed & Mastered in London in association with Creativity Media (UK)

Festivals & Awards: World Premier IDFA, Amsterdam’11

Cinema Of Resistance Award SIGNS, Kerala‘12

Nominated TRT Documentary Awards, Istanbul’12

Opening Film Persistence Resistance, New Delhi’12

Special Mention Award Mumbai International Film Fest (MIFF)’12

Rajat Kamal, Best Ethnographic Film 59th Indian National Film Awards

Special Prize of International Jury 26th Pärnu International Documentary and Anthropology

Film Festival, Estonia’12

&

rating 8.9

Page 3: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

Hidden in the mountains of the Himalayas, Malana was like a lost world. A reticent community fostering a primitive existence in harmony with nature and harbouring their own unique model of democracy of consensus where they do select and not elect!

They have also been producing some of the best quality hashish.

A real life story of transition; an ancient civilization being invaded and obliterated by the modern democracy. Narrated in an epic structure, a visual essay from the edge of the world with a universal message of trust, peace and eternal unity.

Synopsis

from the edge of the world…

‘The most relevant film of today’s time…’ – Anurag Kashyap

Page 4: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

Amlan Datta

A graduate of Film & Television Institute of India (FTII), Pune. Has been making films as an independent filmmaker and producer under production company Animagineer with his brother Anirban. They have been conferred Indian National Film Awards thrice.

‘Bom’ is his first feature length film.

His last film ‘Cockadoodle Do’ was premiered in prestigious Berlinale in 2008.

‘I went for an ancient democracy and world’s best hashish but what silently pulled me towards Malana was my destiny.’

controversialcritical courageous

Page 5: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

National recognition for the film is a victory not just for Datta but for the simple people of Malana.

created news everywhere it went

The 40-year-old director hopes that the government will make special sanctions for the people of Malana, who along with their sovereignty have lost their means to a livelihood.

…the documentary never reeks of partisanship, with all points of view represented equitably. …a rare sensitivity to the matter at hand, Bom ... Turns into compelling cinema.

‘One of the best documentaries I have seen in a while’ – Subhra Gupta

Very few Indian documentaries concentrate so much on visual narrative.

Stunning…breaks the boundaries of the documentary form in a way…

‘BOM’ is a poignant, thought-provoking film. Watch it and get enlightened.

Page 6: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

not just a film… a life

… The movie stops with an open debate for its viewers but Amlan's journey is still on. He has beenhelping many villagers take to alternative practices,so that their dependence on hash trade goes down.

The Kanashi dialect, declared endangered by UNESCO Atlas of the World's Languages, may soon get a new lease of life…

Amlan founded a non-profit enterprise initiating several social welfare projects from adopting children, spreading education & awareness to developing alternative means of sustenance for the Brothers of Malana.

Bom Bom is supported by philanthropic contribution from its ever growing volunteers and well wishers

Bom Ley Exotic homemade fruit preserves from wild berries

(Established in 2009, registered in 2010 under Indian Trust Act 1882)

Part of the earnings from the film release goes into funding projects of Bom Bom

For more info www.bom-bom.in

Bom Chic Hi-fashion clothes and accessories from hand-spun hand-woven wool and sheep leather from Malana

Bom Bud Social reform and rehabilitation for women and children

Bom Wall Revitalization of language Kanashi & cultural preservation

Page 7: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

Wake up to BOMA unique democratic campaign

Do you Vote?

Do you think cannabis should be legalized?

Why do you think people should watch BOM?

Wake up, speak up, express your views… Wake up to BOM

Click to watch citizens speak

opening the debate to academic institutions and popular news channels

Page 8: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

inviting you to be a part of BOM

PRESENCE IN THE FILM

PRESENCE IN PUBLICITY MATERIALS

PRESENCE IN OUR FACEBOOK PAGE

PRESENCE IN OUR WEBSITE

We will place your logos on all in-cinema posters & marketing materials positioned throughout PVR Cinemas & outdoor spaces.

We will place your logos in the acknowledgements, at the start and at the end of the film.

(www.facebook.com/bom.aheadofdemocracy)

(www.aheadofdemocracy.com)

We will place your logos on our facebook page, publicly thank you for your contribution & provide links to your facebook pages.

We have an interactive website with forums and comments pages frequently visited by our audience. We will place your logos on on our website and provide links to your sites.

Page 9: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

FINANCIAL SUPPORT

PROMOTING THE FILM IN YOUR MEDIA

and you can help BOM with

We are looking for a contribution of

` 25,000Associate

Presence in all in-cinema publicity materialsPresence in our facebook pagePresence in our website5 complementary tickets to the first show & Bom Bom ‘gift of love’

Presence in the thanks page at the end of the filmBOM Chic ‘gift of love’& All of above

` 50,000Co-sponsor

` 1,00,000Title Sponsor

Presence in the starting acknowledgements of the film Special invitation to an ethnographic trip to Malana with the director& All of above

Become a media partner of BOM. Write about BOM and how your audience can see it.. Be a part of our ‘Wake up to Bom’ campaign. Take the debate forward. Feature us on your TV shows.Let us place a little promotion of the film in your media.

Presence in the film (starting acknowledgements & thanks page)Presence in all publicity materialsPresence in our facebook pagePresence in our website

MEDIA PARTNER

Page 10: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

merchandise with a social cause

Rajkumari and Rajesh, two angels from Malana didn’t know how to hold a pencil till Bom-Bom adopted them in 2010. Inspired by their drawings Bom-Bom created Bom Tee - a designer range of Tee-shirts & Canvas Bags as merchandise of BOM. Your contribution helps in supporting their education.

SPONSOR

YOUR LOGO

each tells you a storya story of hopea story of aspiration…

created with joycrafted with confidencenarrated with care

ON OUR MERCHANDISEPUBLICITY MATERIALSAND WEBSITES

` 1,00,000 your Logo in 500 Tee-shirts oryour Logo in 300 canvas bags

and help them study

(more info http://www.bom-bom.in/bom-bud.php)

Page 11: Alternative programming initiative of PVR Cinemas to support the theatrical release of critically acclaimed, independent films. Animagineer, estd 1997

may all our paths lead unto thee…Contacts

+91 9830049924 +918800222155

[email protected] [email protected] www.pvrcinemas.com

Finalizing Deals by 31st December… Thank you

sponsor partner support

Theatrical release of an indie film