Make the journey! Alpe—Adria is here for you.

GR − Ljubljana Exhibition and Convention Centre www.alpeadria-tourismshow.com

26-29 JANUARY 2012

Tourism and Leisure Show

Alpe−Adria: BOO

K

YOUR STAND

NOW

!

JOURNEY TO THE ONLY SHOW THAT PRESENTS THE OFFER IN TERMS OF VISITOR TYPE AND STYLE

• leisure holidays

• traveling

• active holidays

• short breaks

Alpe−Adria: Tourism and Leisure Show

is the leading travel event in the Alps—

Adriatic region that promotes the tourism

products of five countries: Slovenia,

Croatia, Italy, Hungary, Austria and

many other international destinations.

Held annually at the end of January

in the beautiful city of Ljubljana —

the beating heart of the region — the event

delivers four days of access to a dynamic

business environment. It facilitates

product launches, sales opportunities

and unrivalled networking.

Make the journey!ALPE−ADRIA 2011 IN NUMBERS

• 332 tourist providers from the Alps−Adriatic region

• 20 nautical companies (Boat Show)

• 16,000 visitors

• 265 domestic and international journalists

The end of January is tradi-tionally reserved for tourism at GR − Ljubljana Exhibition and Convention Centre. Last year the biggest tourism and leisure time event in Slovenia successfully incorporated the Alpe−Adria region. With 30-years of development it is now the leading tourism event in the region, which includes Slovenia, Austria, Italy, Hun-gary and Croatia, but there will be many international destinations too. Hence the name: Alpe−Adria: Tourism and Leisure Show.

Make the journey to Ljubljana and tell your story at the big-gest travel bureau in town. Where else can boast Venice, Dubrovnik, Lake Bled, the Postojna Caves, Olympic Alpine ski slopes, lake Balaton and the warm and inviting Adriatic − all within a couple

of hours travelling? Our Alpe−Adria Show is a meeting point and a crossroads; it creates an excitement and expectation.

Our fair is fun, vivacious, active, and green; and deli-cious with many local culi-nary delights. The ambitious program offers a wide range of events − professional, busi-ness, education and entertain-ment. An award for excellence and quality in tourism, named after the first traveller, the pilgrim St. James (Jakob), will be presented at the fair.

Why make the journey? Because here every Janu-ary all types of tourist will find their style of vacation. Action and adventure; rest and recuperation; art, beauty and culture; weekenders; travelers, tourists and fun seekers. All are catered for,

guided politely and willingly by our teams to choose the best holiday for them based on an icon recognition system. Exhibitors present their tour-ism offers in typical leisure time and holiday categories: destination holidays, active holidays, weekend breaks/ trips and traveller adventures all marked with different icons. So their journey round the Alpe−Adria fair is relaxed and rewarding.

Traditional Slovenian hospitality awaits you in Ljubljana where even in the depths of winter you will experience a warm welcome; and a successful show!

Every journey starts with a single step. Take your first step now to reserve a space by clicking on www.alpeadria-tourismshow.com

Iztok Bricl, M.Sc.

Director of GR − Ljubljana Exhibition

and Convention Centre

Why make the journey?

Partners of the fair:

• explore and enter the new markets of the Alps−Adriatic region

• meet over 1,000 international industry professionals from the region (and international destinations)

• expand existing business relationships

• sell, sell, sell!

• showcase your services

• build brand awareness

• promote yourself through regional media

Reasons to exhibit atAlpe−Adria

Slovenian Association of Tourist Guides

The Alpe−Adria, Tourism and Leisure Show is a unique opportunity for you to share good practice and check our own tourism strategies. In addition, it provides the chance to experience and value the The Heart of Slovenia area.

Aleksandra Gradiπek, Director of Development Centre Litija

RAISE YOURPROFILE AT

ALPE−ADRIA SHOW!

the international prize awarded for excep-tional achievements in the field of tourism.

The name of the prize originates from one of the oldest forms of tourism, i.e. pilgrimage, a cultural form known to almost all religions.

The theme of the 2012 Jakob Prize is:Innovative tourism programmes in the field of alternative forms of leisure and relaxation.

Everything these days can be seen online; but just like a good vacation you have

to be there to benefit from the experience. Travellers and tourists love to visit Alpe−Adria to see, touch and feel what is on offer and next year we expect many more than the 16,000 who came in 2011.

Don’t miss it!

At Alpe−Adria

yourjourney

could also...

• win the Jakob Prize, a new prize for quality and exellence in

tourism in the Alps−Adriatic region!

• organise your own press conference, round table meetings

and social events at the Venue

• advertise in the official Fair catalogue Oddih published by the

Dnevnik newspaper company

• use the opportunity to raise your profile and deliver your

company’s other services at the venue

• explore the Show with a personal travel guide

YOUR JOURNEY COULD WIN THE JAKOB PRIzE −

MAKE A JOURNEY!JOURNEY TO LJUBLJANA − THE CENTRE OF THE REGION

Make the journey to Slove nia, the only country in the world that includes the word love in its name!

Welcome to its capital, Ljubljana, which literally means beloved, namely a beloved city.

With the Alpe−Adria Tourism and Leisure Show at GR − Ljubljana Exhibition and Convention Centre, Ljubljana has become the centre for tourism in the Alps−Adria tic region.

www.visitljubljana.siwww.slovenia.info

GR − Ljubljana Exhibition andConvention Centre

Dunajska cesta 18SI-1001 LjubljanaSlovenia

www.ljubljanafair.com

Contacts:

The Alpe−Adria Team: T: +386 1 300 26 20 22/20E: alpeadria@gr-sejem.siSkype: alpe-adria-tipwww.alpeadria-tourismshow.com

The official language of the Show is English.

Make the journey! Alpe−Adria is here for you.

Published by: Gospodarsko razstaviπËe d.o.o.

(GR − Ljubljana Exhibition and Convention Centre)

Editor: Marjana LavriË

Words and ideas: Bernard Carey - Marlin Consulting,

Marjana LavriË, ©pela Bratun

AD&D: ©pela Goltes

Photos: Dragan Arrigler, Archive GR

Issue date: October 2011

Be in: Ljubljana!BELOVED

IN LJUBLJANA. IN SLOVENIA.