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Speech given in Shanghai about how to leverage your skills when applying for a new position
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AIESEC Competencies & Shaping Your Future
Parker Fairfield
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Who Am I?
• American• Entrepreneur ( 企业家 )• English, Spanish, & Mandarin• 1988• Hard to Count, but More than 66
[email protected] www.LinkedIn.com/in/parkerfairfield
Your Success
Plan the Work,
Work the Plan
Agenda
• Names• Cover Letter• Resume• Professional Networking Sites
• LinkedIn.com
• Interview• Phone• In Person
• Your Internet Usage
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
English Names• Shocking Is Bad• Average Name Is Normal• Good Is Memorable• Long Version versus Short Version
• “-y” connotates “ 小” (child)• Robert = Rob, Bob, Bobbie• Victoria = Vicky, Tory
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Horrible Names
Hades 阎王 菲派克 菲育贤Icecube
Strawberry
Superman
Computer
Bowling
King David
Archangel
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Cover Letter
• Shows You Want The Job• Speeds Up Boss’ Decision Making Time• If Good/Bad Increases Likelihood You’ll
Be Included/Excluded• Lazy Doesn’t Get Good Jobs
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Horrible Cover Letter
Dear Sir,
Please check my CV as below:
Hope you have a niec day.
BRTracy
You Don’t Know My Name? It’s in my email address!
You don’t have the time to write anything about yourself?
Don’t spell anything wrong!
Don’t use abbreviations!
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Good Cover Letter
I would like to inquire about the possibility of employment with your company for in the business development role.
After graduating in 2004 with a Bachelor of Arts from …
I immediately accepted a position to work for a Canadian quality control company based in Shenzhen. …After ….six months, I was promoted to manage the social accountability division. … managing a team of ten social accountability auditors… for 18 months.
I realized the need for Mandarin… in Harbin to study Chinese… fluency in spoken Mandarin and can write and read at an intermediate level.
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Another Good Cover Letter
Dear Mr. Fairfield,
There are at least three reasons I believe being the best candidate for sales manager position you are looking for: 1. well-developed customer focus and strong business acumen; 2. passion for CSR and proactiveness in achieving sustainable development goals; 3. strong academic knowledge backed up with proven practical skills.
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Resume
• Comprehensive• Facts• Not Literature• No Spelling Mistakes• Lead With Your Best, Most Important• “Filled with Lies” (80/20 Rule)
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Detailed Job Description• Grew revenue rapidly to 2004 $1.8M, 2005 $2.2M, 2006 $2.7M• Established extremely profitable Commercial Division – first
year (2004) generating in excess of $300,000 at more than 40% net profit.
• Ran dozens of high profile projects – including many high-profile, high-risk projects:• Sold $290,000 & project managed 72,000 square feet furniture store
re-roof project during the rainiest March (2006) on record; resulted with a profit of approximately $175,000
• Sold & project managed $600,000 re-roofing project of 46 structure, 400 residential units, 140,000 sq feet
• Multiple projects for key account totaling more than $1,000,000 at different locations
• Personally sold more than $1M USD per annum to residential and commercial customers
Bosses LOVE to know:
Your Projects Were SuccessfulOr
You saved moneyOr
Made Money
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Internet: Double Edged Sword
• Your Past• Your Future
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
LinkedIn.com
• Recommendations Show Your Value
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Interview
• What Does It Mean If You’ve An Interview?
• Your Preparation• Company Website• Company’s Biggest Competitors• Google The Manager• Google the CEO
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Phone Interview
• Carpet and Furniture = Good• Kitchen Sounds Like The Bathroom • Smile When You Talk
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
In Person Interview
• Dress For Success• Smells• Early, Not Late• Bring A Copy Of Your Resume• Your Questions• Your Skills versus Job Requirements
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Your Questions
• Review Must Haves / Nice to Haves• Manager’s Goals• Money• Ask For The Job
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
What Does This Boss Want?
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
What Kind of Boss Do You Want?
• Micromanaging• Trusting
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Two Kinds of Employees
Fire & Forget Missile
versus
Fly-by-wire
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield
Volunteers
Mock Interviews
• State Position You’re Applying For• Your @ Competencies & Why Helpful ….
• Want To Improve On Others’ Answers?
Critiques
Tying It All Together
• Your Past• Your Network• Your @ Competencies• Your Education
Questions?
www.ParkerFairfield.com www.LinkedIn.com/in/parkerfairfield