Advantech eAutomation

Athens Solution Day June 2007

Advantech eAutomation

Athens Solution Day June 2007

Fabrizio BozzarelliSouth Europe eA Channel Manager

A d v a n t e c h

Fact Sheet

A d v a n t e c h

Fact Sheet

Become a Global Leading e-Platform Services Provider Become a Global Leading e-Platform Services Provider

in the Connected eWorldin the Connected eWorld

EstablishedEstablished May, 1983 (1987 in Greece)May, 1983 (1987 in Greece)

Publicly Listed in TAIEXPublicly Listed in TAIEX December, 1999December, 1999

Capital Capital USD $120 millionUSD $120 million

Market Capital (2005)Market Capital (2005) USD $1.3 billionUSD $1.3 billion

CEOCEO KC LiuKC Liu

Worldwide Employees (2006)Worldwide Employees (2006) 2,700 (1,000 in Taiwan)2,700 (1,000 in Taiwan)

Sales RevenueSales Revenue

143.5

231249

282

334

373

446

216

0

50

100

150

200

250

300

350

400

450

500

1999 2000 2001 2002 2003 2004 2005 2006

Year

Re

ve

nu

e in

mill

ion

s, U

SD

Broad Spectrum of ApplicationsBroad Spectrum of Applications

Factory AutomationFactory Automation MilitaryMilitary TransportationTransportation Environmental MonitoringEnvironmental Monitoring

eHomeeHome eHealthcareeHealthcare SurveillanceSurveillance Kiosk / POIKiosk / POI

Machine AutomationMachine Automation TelecomTelecom MobileMobile Warehousing / LogisticsWarehousing / Logistics

Worldwide PresenceWorldwide PresenceTruly Global & Truly Local – in 16 countries and 33 cities

Newly established in 2006

RMA center for Europe / Russia

Sales Breakdown by RegionSales Breakdown by Region

* Asia: excluding China, Taiwan and Japan

**Emerging Territory: including Middle East and S. America

***Based on the sales revenue of 1/1/2006 ~ 10/31/2006

Sales Breakdown by ProductSales Breakdown by Product

*Based on the 1st half of 2006 sales revenue

Manufacturing CentersManufacturing Centers

• Small-Volume Production• Board & System Products• ODM / OEM Projects• Engineering Sample Innovative Service• Complex Product Lines

• Mid-to-High-Volume Production• Board & System Products• ODM / OEM Projects• Mature Product Line Focus

• Chassis Design & Production• System Products

ATMCATMC AKMCAKMC ADMCADMCTaiwan Manufacturing Taiwan Manufacturing CenterCenter

China Kunshan ManufacturiChina Kunshan Manufacturing Centerng Center

China Dongguan ManufactuChina Dongguan Manufacturing Centerring Center

15,744 ㎡ 66,667 ㎡ 7,000 ㎡

Manufacturing CentersManufacturing Centers

Global DeploymentGlobal Deployment

Local DeliveryLocal Delivery

Global LogisticGlobal Logistic

•Online Technical & Repair Services for Total Lifecycle SuOnline Technical & Repair Services for Total Lifecycle Support pport

•Web-based eRMA System (eRMA.advantech.com.tw)Web-based eRMA System (eRMA.advantech.com.tw)

•Best-in-Class Service Best-in-Class Service

•Enhanced and Extended After-Sales Service Enhanced and Extended After-Sales Service

Customer SupportCustomer Support

eAutomation and ePlatform Division are able to provide:

Integration of the complete Solution (HW + SW)

Application Support

Complex Product Configuration

Add-on Products

Differentiation

Financial Services

Own Stock

Technical Support

Maintenance

Products & ServicesProducts & Services

Products & ServicesProducts & ServicesThe most comprehensive products and services coverage...

Industrial Motherboards

SHB Express (PICMG 1.3) Platforms

Industrial Computing Chassis

Performance-rich Full ATX

Compact and Fanless Mini ITX

Desktop/Graphics-grade Platforms

Server-grade Platforms

Industrial Computing PlatformsIndustrial Computing PlatformsDesigned with System Compatibility, Expandability, and Configuration Flexibility

PIC/ISA (PICMG 1.0) Platforms

Pure PCIButterfly

Backplane

PCI/ISA BP (4-20 slots)

LGA775 Pentium 4

SBC

Socket478 Dual Xeon SBC

Socket370 Pentium

III SBC

1U~7U Rackmount

Chassis

Industrial Box Computers

Featuring Deluxe Port Sets for Extra Connectivity

Featuring Optimal Expansion Capacity

Wallmount Chassis

Industrial Servers

1U Server

2U Server

4U Server

Space-efficient Micro ATX

Vehicle & Applied Panel ComputingVehicle & Applied Panel Computing

General Purpose Panel Computers

Application Ready Platforms to Cultivate Promising Vertical Markets

Vehicle Mounted Computing Platforms

Container Traffic Management

Warehousing & Logistics

Sunlight Readable Applications

Delivery & Fleet Management

Video Surveillance SolutionsVideo Surveillance Solutions

Vertical-market Focused from Platform to Application-ready Solutions

Digital Video Modules

Digital Video Platforms

Digital Video Systems

Surveillance-ready Kits

RAID Systems

Traffic SurveillanceCentral Monitoring Factory SurveillanceCross-road Surveillance

Advantech eAutomation

Growth Strategies in 2007

Advantech eAutomation

Growth Strategies in 2007

Fabrizio BozzarelliSouth Europe eA Channel Manager

Advantech eAutomation 3-circle PrincipleAdvantech eAutomation 3-circle Principle

Advantech eAutomation Growing StrategyAdvantech eAutomation Growing Strategy

Unified Branding

Focused eAutomation Channels & Sales Force

eAutomationPro Powered by Direct Marketing Force

Unified Global Focused eAutomation Business Operation Organization

Strategic JV & M&A Channel Partners and Product Solutions

Advantech eAutomation Target MarketsAdvantech eAutomation Target Markets

Automation Computing Platform

IndustrialCommunication

Plug-in & Remote I/O’s

AutomationControl

Control (SoftLogic)

& HMI Software

ITS

FMS/BAMA

EMS

FAFA

Energy Management

Certified eAutomation System ComponentsCertified eAutomation System Components

HMI/SCADA

Standard Open eA

Components

Focused Vertical Market

PC-Based OS

Control S/W

Outsourced VM Products

Automation Computing PlatformAutomation Computing PlatformUNO, TPC, IPPC & /Rackmount eAPCUNO, TPC, IPPC & /Rackmount eAPC

Windows XPe / CE.NetWindows XPe / CE.Net Windows XPWindows XP

• USB I/O

• Signal Conditioning Cards

• Motion Control Cards

• Data Acquisition Cards

• Serial Communication Converters/Repeaters/Cards

• Ethernet Hubs/Switches/ Fiber Optical Converters

• Serial/Ethernet Data Gateway

• Wired & Wireless Communication

• PC/104 I/O Modules

• Remote I/O Modules

• Distributed Control & I/O Modules

• RS-485/Ethernet I/O Modules

Control SoftLogic S/W Control SoftLogic S/W

Advantech WebAccess / WebView AStudio

Vertical Market H/W & S/W ProductVertical Market H/W & S/W Product

Machine AutomationMachine Automation Environmental Environmental MonitoringMonitoring FMS/ Building AutomationFMS/ Building Automation

Factory AutomationFactory Automation IntelligentIntelligent TransportationTransportation Energy ManagementEnergy Management

Computing Platform

Automation Controllers, Software & Distributed I/O Modules

Remote I/O Modules ADAM-4000 ADAM-6000

- Ethernet I/O

- Wireless I/O

- Robust RS-485 I/O

SoftLogic Controllers ADAM-5000

- SoftLogic Controllers- Ethernet Controllers- Distributed I/O

Programmable Automation Controllers

ADAM-5550KW

Programmable Automation Controllers

PAC Software Advantech Studio KW MULTIPROG

Embedded Automation ComputersDIN-rail, Fanless Box PC

DIN-rail Mounted Fanless PC to Extend the Power of Control System

Compact, Fanless Box PC

Compact, Application- ready Platforms Fulfill Diverse Applications

Fanless Box PC with PCI expansion

High Performance, Fanless Box PC with PC/104 expansion

Scalable, Low Power Consuming Platforms Deliver High-performance Computing and Communication

Front Accessible, High Performance Platforms Feature 2/4 PCI slot expansion

Operating System

Support Windows XP Embedded Windows 2000/XP Windows CE 5.0 Linux

Open HMI PlatformsTouch Panel PCs

Flat Panel Monitors

Industrial Workstations

Industrial Panel PCs

Industry-proven High Performance Panel PCs

Full Range of Industrial grade Touch Panel Displays

Ultra Slim & Fanless Human Machine Interface

Heavy-duty, Modular & Expandable Computing Platforms

Embedded Operating

System Support Windows CE Windows 2000/XP Windows XP Embedded

Industrial I/O

Outside the box DA&C

USB-based DA&C Modules

Total DA&C Solutions

GMC Application Ready Platforms

Modular & Reliable Industrial Controller

Plug-in DA&C

Motion Control

CompactPCI

DA&C Software WaveScan ActiveDAQ Pro LabVIEW GeniDAQ

Industrial CommunicationIndustrial Ethernet Switch

Multi-port Serial Communication

Device Server

Device Server Configuration utility COM port mapping Web configuration Reliable, Intelligent

Media Conversion Solutions

Industrial Grade Redundant, Managed Ethernet Switch

Total Solutions for Industrial Serial Communication Expansion

Wired & Wireless Networking for Industrial Serial Devices

Serial Communication Converters & Adapters

Building Automation Systems

SoftLogic DDC with BACnet and Modbus Protocol

Web-enabled HMI

WebView-1261

Web-enabled Comm.Gateways

WebLink-2170

Fanless HMI with Browser-based SCADA Software WebAccess

SoftLogic Digital Controllers

BAS-2000

Fanless Comm. Gateway with Browser-based SCADA Software WebAccess

Browser-based

SCADA Software WebAccess

SoftLogic Prog.

Software KW MULTIPROG

Product & Solution Development Strategy

AutomationComputing

PlatformControl & I/O ICOM & M2M

Product Division ADAM HMI Industrial I/O Industrial Comm. UNO Building Automation

Product Division

•Distributed I/O (ADAM)•Automation Controller (APAC)•M2M

Solution Division

•Building Automation•Machine Automation •Transportation•Power/Energy

Software Division

•HMI/SCADA•SoftLogic

eAutomation Core Competence

Now

Future

KA SalesKA Sales

FAEFAEFAEFAEFAEFAE

TrainingTrainingCenterCenter

Inside SalesInside Sales Inside SalesInside Sales

SalesSalesCoordinatorCoordinator

Inside SalesInside Sales

KA SalesKA Sales

ChannelChannelSalesSales

KA SalesKA Sales

ChannelChannelSalesSales

ChannelChannelSalesSales

eAutomation RegionaleAutomation Regional Business OperationBusiness Operation

DMF DMF & eStore& eStore

RegionalRegionalKAKA

Sales Sales ForceForce

Automation Automation ComputingComputing

Product Product SalesSales

ManagementManagement

ADAM/PACADAM/PAC

Industrial I/OIndustrial I/O

ICOMICOM

Direct Direct BUBU

DirectDirectBUBU

DirectDirectBUBU

Channel Channel SalesSalesForceForce

AE &AE &TechnicalTechnicalSupportSupportCenterCenter

VerticalVerticalSolutionsSolutions

Call CenterCall CenterInside SalesInside Sales

SalesSalesCoordinatorCoordinator

GA GA MarketingMarketing

eAProeAPro& Web& Web

ServicesServices

SalesSalesCoordinatorCoordinator

SalesSalesCoordinatorCoordinator

FocusedFocusedAEAE

Technical Technical SupportSupport

Unified Regional Business OrganizationUnified Regional Business Organization

Unified & Certified Business OperationUnified & Certified Business Operation

CertifiedProducts & Solutions

Unified Branding & Marketing

UnifiedSolution Day & Sales Tools

Certified AE Support

Certified RMA Service

Certified Sales

Thank You!Thank You!