ONLINE ADVERTISING CONTENT CONSULTING MARKET ANALYSIS DIGITAL SOLUTIONS
MEDIAKIT( This is a low-resolution document for viewing online. A print quality version may be requested at www.admix.digital ) !
S trategies
VideoAudienceTargeting
Display
Mobile
Native
SearchSocial Media
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AdSpy
Web Listening
Market Intelligence
Content Generation
Consulting Services
Online positioning, branding, promotion, advertising
DIGITAL ADVERTISING:
STRATEGIC SERVICES:
Smart Audience Targeting makes for Smart Campaigns
We help you identify and profile your target audience for each campaign (vacation intenders, car purchase intenders, medical concerns, life stage interests, etc.)"
Election of the ideal platforms to reach each of your audience segments: Programmatic Display Premium Private Placement Video
Mobile & Tablet Retargeting Social Paid Reach
Search
Campaign goes live, delivering your message precisely to your target audience from hyper local zipcode placements through to national campaigns anywhere in the world
Constant Optimization across platforms to assure maximum results
NY / NJ / IL A+A Real Estate Investment IntendersSoc-Demo: M/F, 40-65 Annual HHI $200K+ USD or HHW $2M+Business owner, investor, VP+, retiredGeo by ZIP: NY (105**, 11568, 11576, 13475, 10804, 11030, 117**, 11024)NJ (070**, 07970, 07842, 07931, 07417, 07423, 10007, 10280, 10162, 10004)IL (600**, 60519, 60192, 60523, 60564, 60175, 60606, 60565, 60521)IN (46290, 46278, 465**,466**,46377, 46814)Behavioural: Home Intenders (2nd, vacation, retirement)Pref (non-excl) Yuc Peninsula, Caribbean, Beach, MarinaLuxury Travel (Levels 1-2), Golf/Spa/Yacht (non-excl)Frequency Cap 7/week + Retargeting Cap 5/Week x 5
Example of Campaign Profile
A udience Targeting
Client service 24/7 for all digital campaigns
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DIGITAL ADVERTISING
Display advertising (banners y video) in Internet and Mobile (tablets & cell)
D isplay / formatsThe reach of mass martket branding with nothing but rifle shots
Premium RTB Inventory + Private Placement + Anti-Fraud technology + AdSafe + Analytics !
DisplayBanners ads, open RTB and Private
VideoIn-banner. 15-30 seconds Pre-roll
MobileBanner
Also: In-Text, In-APP, YouTube, FB y Premium Private Placement
DIGITAL ADVERTISING
A meta-red incorporating all the principal networks, exchanges, video sites and inventory in the world
V ideo / TyphoonThe most powerful Video Placement service in the market
Clients only ever pay for complete 100% Views
Access to more than 2.3 billion video impressions per day in Mexico and 140 billion worldwide!
Desktop, laptop, tablets, smartphones, Connected TV
Brand Safety Technology
Total control in video placement
Real time, multi-channel optimization
All formats and running lengths of video accepted
Premium private inventory available
Partnerships with more than 35 DMPs
35+ Data Management PlatformsThousands of exchanges
Millions of websitesBillions of impressions
DIGITAL ADVERTISING
N ative Advertising
Articles, videos, slideshows and graphics created for the client and placed on general information and specialized interest websites#
English, Spanish, French, Portuguese and other languages.
Any subject: Tourism Investment opportunities Real Estate Art and Culture Dining Entertainment Health and Wellness
We can adapt your existing content, or create original texts, photography and video!
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- Generate buzz- Branding in key market segments- Generate word of mouth
A hard sell that treads softly
DIGITAL ADVERTISING
C ontent GenerationNative Advertising will not work unless the you provide content that captivates.
You must entertain, inform and edify your target audience, and keep them on the page!We have a crack team of writers that can produce texts on any subject, for any audience,In English, Spanish, French or Portuguese, with translations into other languages available.
Someofourclients:ProMexico(InvestmentPromo6onBoard)-MexicoTourismBoard
CentroBanamex-NuevoLeonTourismBoardMonterreyVisitorsandConven6onBureau
TamaulipasBusinessDevelopmentMinistry-CaminoRealHotels
A team of writers and journalists from Canada, USA, UK and Mxico.Experience working and writing for: The Wall Street Journal, Business Week, Time, The Financial Times, The Sunday Times, The Daily Telegraph, The Globe & Mail, The Toronto Sun, Reforma, El Financiero, El Economista, ExpansinSpecialists in tourism, business, culture, art, sports and fitness,food, health, politics.Photography, video production and design services available
STRATEGIC SERVICES:
M arket Intelligence
Internet and Mobile use by age, HHI and location, updated monthly!
Clients running campaigns in Mexico have access to our propietary market studies on digital usage in Mexico, at national and state level, and all cities of at least 100,000 population.Segmentation by age range and Household Income.Updated monthly.
Up to the moment insights on your target audiences online habits
STRATEGIC SERVICES:
C onsultingTake the guesswork out of how to tackle Mexico and Latin America, and the US Hispanic market
Branding, business planning, digital strategies, advertising and marketing
Market and competitive analysisDigital Competitive SWOT AnalysisSocial Media strategiesDigital RoadmappingOnline positioningHoning the messageMedia buyingInbound MarketingCopy and translations into Spanish
Specialist teams in marketing, advertising, content generation, business planning!
Working hard to make your campaigns work
STRATEGIC SERVICES:
Trends in Internet and social media"
Key phrases and topics"
Positive and negative mentions
Examples of comments"
Analysis by age, HHI, location
W eb Listening
Daily reports and 24/7 cell phone alerts available!
Tracking and analysis of mentions of your brand and the competitors
See how you are compared to your competition"
Who is winning the "Top of Mind race?"
Identify your competitors strengths and weaknesses
Your eyes and ears in every corner of the web, in any market and in any language
STRATEGIC SERVICES:
Ad SpyTracking of your competitors online advertising:Identification of threats and opportunities
Rapid identification of the competitions digital avertising campaigns
Display banners"
Search strategies
Websites and exchanges used
Analysis of homepage and Landing Page strategies
Local, national, worldwide
See what your competition is up to online at all times
Daily reports and 24/7 cell phone alerts available!
STRATEGIC SERVICES:
C lientsSample of clients 2015-2016
W hy ADMIX
Behavioural Targeting:# Smart Audiences = Smart CampaignsAccess to 99%+ of Display y Video inventory in the marketWorld class content generationMarket Intelligence reportsPersonalized client service 24/7Campaign and ad material changes 24/7AdSafe TechnologyAnti-Fraud TechnologyTracking & Analytics
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Online positioning, branding, promotion, advertising
