ACA Collegiate Race Series

National Championship

March 30 — 31, 2013

Dillsboro, North Carolina

Tuckaseegee River

Collegiate down river racing for canoes, kayak, stand up

paddleboards and rafts

About ACA | CANOE -KAYAK -SUP -RAFT -RESCUE

Collegiate Race Series

The ACA Collegiate Race Series National Championship is the premier event for

colleges and universities from across the country to compete in canoe, kayak, SUP

and raft downriver racing. There are individual as well as team races in kayak,

SUP and both solo and tandem canoes. Whether you are an experienced paddler

or one that is just starting up, the National Championships provides camaraderie,

networking, and of course all the fun associated with racing! More importantly,

once a student experiences the fun and excitement of paddlesports they will car-

ry those skills and enthusiasm past their collegiate years and develop it into a

family and lifetime activity.

ACA

The American Canoe Association (ACA) is a member based, national nonprofit or-

ganization serving the broader paddling public by providing education related to

all aspects of paddling; stewardship support to help protect paddling environ-

ments; and sanctioning of programs and events to promote paddlesport competi-

tion and recreation (aka FUN!). The heart of the ACA is the people who paddle,

cherish, protect, and enjoy the diverse waterways of America.

Media ACA | CANOE -KAYAK -SUP -RAFT -RESCUE

Benefits

The ACA Collegiate Race Series National Championships is the final event in the series featur-

ing the top paddling programs at universities and colleges. The students, volunteers, fans,

parents staff and faculty from these schools are dedicated to paddling and enhancing theirs as

well as other’s experiences in the sport. The main demographic is the students age 17-25,

many still developing their understanding for paddling and their own purchasing decisions

about paddling and other aspects of adult life. Sponsors will not only have exposure to the

competitors but to volunteers from college in this same demographic as well as faculty, staff

and parents all having strong commitment to paddling and the paddlesports industry. Many

opportunities exists in the following pages but we can customize a branding and exposure ex-

perience that fits your needs. Opportunities include but are not limited to sponsorship of the

pre-race clean up of the race course and venue, post race social on Saturday, specific race

class such as kayak or SUP, door prize donations, early registration raffle give-a-ways and more

to help increase the exposure you receive at the ACA Collegiate Race Series National Champi-

onship.

Media

The ACA Collegiate Race Series National Championships is one of six (6) ametuer national

championships offered by the ACA. It is the only one that is organized and executed directly

by the ACA National Office with the help of local volunteers. The race is featured twice in the

Journal of Paddlesport Education emailed monthly to 45,000+. The event is also promoted on

the ACA integrated social media reaching over 4,500 engaged users. Specific sponsorships

benefits depending on support level or targeted outreach through both online social media

but also the Journal of Paddlesport Education. Sponsors are recognized on several pages of

Presenting $750 ACA | CANOE -KAYAK -SUP -RAFT -RESCUE

Sponsor’s logo (appropriately sized) on event’s Competition webpage

Sponsor’s logo (appropriately sized) on event’s Event Calendar listing

Sponsor’s logo (appropriately sized) in event related news on all media

Social media updates (Facebook, Twitter, Google +)

Sponsor’s logo on all race materials listed as “Presenting Sponsor”

3 Dedicated blog posts (1 before and 2 after event)

Sponsor allowed to put promotional materials in competitor bags

Sponsor allowed to display banner at event (4, 3’x8’ or smaller ban-

ners)

Sponsor allowed two booths/tables at the event w/prime location

Dedicated announcement thanking sponsor as “Presenting Sponsor”

before, during, and after event

Gold $500 ACA | CANOE -KAYAK -SUP -RAFT -RESCUE

Sponsor’s logo (appropriately sized) on event’s Competition webpage

Sponsor’s logo (appropriately sized) on event’s Event Calendar listing

Sponsor’s logo (appropriately sized) in event related news on all media

Social media updates (Facebook, Twitter, Google +)

2 Dedicated blog posts thanking sponsor (before & after event)

Sponsor’s logo (appropriately sized) on all race materials

Sponsor allowed to put promotional materials in competitor bags

Sponsor allowed to display banner at event (2, 3’x8’ or smaller ban-

ners)

Sponsor allowed one booth/table at the event w/prime location

Sponsor thanked in announcement as “Gold Sponsor” before, during,

and after Event

Silver $250 ACA | CANOE -KAYAK -SUP -RAFT -RESCUE

Sponsor’s logo (appropriately sized) on event’s Competition webpage

Sponsor’s logo (appropriately sized) on event’s Event Calendar listing

Sponsor’s logo (appropriately sized) in event related news all media

Social media updates (Facebook, Twitter, Google +)

1 Dedicated blog posts thanking sponsor (before & after event)

Sponsor’s logo (appropriately sized) on all race materials

Sponsor allowed to put promotional materials in competitor bags

Sponsor allowed to display banner at event (3’x8’ or smaller banner)

Sponsor allowed one booth/table at the event

Sponsor thanked in announcement as “Gold Sponsor” before, during,

and after Event

Bronze $150 ACA | CANOE -KAYAK -SUP -RAFT -RESCUE

Sponsor listed at appropriate level on event’s Competition webpage

Sponsor listed at appropriate level on event’s Event Calendar listing

Sponsor listed at appropriate level in event related news on all media

Social media updates (Facebook, Twitter, Google +)

Sponsor listed at appropriate level on all race materials

Sponsor allowed to put promotional materials in competitor bags

Sponsor thanked in announcement as “Bronze Sponsor” before and

after event

Friend $75 ACA | CANOE -KAYAK -SUP -RAFT -RESCUE

Sponsor listed at appropriate level on event’s Competition webpage

Sponsor listed at appropriate level on event’s Event Calendar listing

Sponsor listed at appropriate level in event related news on all media

Sponsor thanked in announcement as “Participating Sponsor” before

and after event

Promotions ACA | CANOE -KAYAK -SUP -RAFT -RESCUE

Race Class

In sponsoring a race class you will increase the exposure you receive as the race

classes are listed multiple times on the website, race material, social media and

during the race awards the class will be announced as presented by.

Race Clean Up

Students, volunteers, family, staff and faculty all will gather for a course clean up

that allows racers to see the course and for all involved to help leave the race ar-

ea cleaner that it was found. In sponsoring this you will receive additional news

releases on all media and associate your brand will environmental stewardship.

Social

In sponsoring the race social on Saturday night you will be loved by the students

because if college students love anything more than paddling its being social. The

level of contribution will dictate the level of exposure and extent of the social.

Early Registration

In sponsoring the early/online registration you will receive additional exposure

through news and press releases encouraging use of early/online registration.

Raffle for prizes for students and schools who are entered by registering early/

online is announce as presented by. In addition either cash or in-kind product can

be used as raffle prizes to help increase exposure to your product by the students.