Search Engine Optimization

10 On-Site SEO Techniques

Technique #1: Create attractive meta descriptions & optimize title tags Technique #2: Improve website navigation Technique #3: Reduce web-page load time Technique #4: Create unique and meaningful content Technique #5: Add social buttons on websites Technique #6: Build links for traffic, not for search engines Technique #7: Improve social presence Technique #8: Build responsive website Technique #9: Create specific page for products/services Technique #10: Improve user experience

2014 SEO Trends "The Integrated Marketing Approach"

The Integrated Marketing Approach involves content marketing, mobile optimization, brand promotion and social media integration. At Vidushi Infotech, our SEO professionals embrace an organic SEO approach for client's projects, delivering quick results in short span of time.

Build brand through content marketing Focus on quality and uniqueness of the content Gain links from high quality sites to engage users Create responsive designed website and mobile content strategy Integrate Social Media platform to amplify your reach to the potential audience

7 Crazy SEO Statistics of 2013

Do you really want to know how important SEO is? Let's look at 10 eye-popping statistics that will surprise you.

1. 86% of the internet traffic is generated through search engines2. Google owns 65-70% of search engine market3. More than 100 billion searches are performed globally4. Over 40% of the users click the top-most result on search engine5. 95% of the online experience is initiated through different search engines6. 80% of the business owners consider content to be an important asset in lead generation7. SEO leads comprise of 14.6% of the close rate as compared to outbound leads (1.7% close rate)

SEO: A New Approach in 2014

It's July 2014! The 4 major changes that we observed in 2014 are:

Content Marketing: Content marketing is robust, focusing on on-site stuffs. It's a unique method of creating and distributing relevant and consistent data/information to engage and entice the defined audience with an aim to generate traffic and better ROI.

The Google Algorithm Rollout: In fact Google keeps on changing its algorithm with latest updates, creating more complications for internet markets. The recent algorithm rollout has introduced a more intuitive search process.

SEO and PR have merged: Search Engine Optimization has changed! It's quite strange that SEO and PR have collaborated into one, but the fact remains the same. SEOs recognize that

Search Engine Optimization

securing online coverage is vital to connect with the potential audience; thus most of the SEO companies are outsourcing PR consultancy to create online engaging content.

Social Selling: Social selling is establishing B2C communication through different social media channels. It helps to create online social profile for different users and make your presence feel through dynamic identity on social media channels.

Busting Top 7 Myths of SEO in 2014

Myth 1: Content Marketing has swapped SEO Strategies Myth 2: Social Selling creates a direct impact on SEO Ranking Myth 3: Google Ranking is focused on links. Myth 4: Google Can’t Read Ajax or JavaScript Myth 5: Higher number of index pages helps the site rank high Myth 6: Desktop search is same as Mobile search Myth 7: Google has killed Press Release/News Letters

A solid understanding of the search engine optimization is necessary for a successful digital marketing campaign. For an integrated approach to Search Engine Optimization, get in touch with Vidushi Digital Marketing Consultant Today! Call us at +91-9850986988 or email at sales@vidushiinfotech.comor ask@vidushiinfotech.com

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