30
4 ways your small businesses can dominate the search engines.

4 ways your small businesses can dominate the search engines

Embed Size (px)

Citation preview

Page 1: 4 ways your small businesses can dominate the search engines

4 ways your small businesses can dominate the search engines.

Page 2: 4 ways your small businesses can dominate the search engines

One of the best ways to take control of your small business’s online reputation is to make sure that your small business owns all the first and possibly second pages in the search engine results.

Page 3: 4 ways your small businesses can dominate the search engines

Using the following strategies, any small business owner with a limited budget can use this cost-effective strategy to dominate the search results for their company keywords and reduce the “space” for any external negative search results.

Page 4: 4 ways your small businesses can dominate the search engines

1. Build a website with your complete company name as the domain name and use a .com extension.

Page 5: 4 ways your small businesses can dominate the search engines

So if your registered company name is Garden Palm Dental Practice, register a domain name such as http://www.gardenpalmdentalpractice.com .

Page 6: 4 ways your small businesses can dominate the search engines

• This improves your search engine optimization (SEO).

Page 7: 4 ways your small businesses can dominate the search engines

Make sure you use your company keywords in your content to help with your SEO

Page 8: 4 ways your small businesses can dominate the search engines

2. Make sure your website has a blog where you can post up to date articles, news and have discussions with your clients

Page 9: 4 ways your small businesses can dominate the search engines

3. Build complete profiles on all major review sites and business directories, making sure all your business name, contact details and category information is 100% identical on all sites.

Page 10: 4 ways your small businesses can dominate the search engines

Make sure your profile includes videos and photos, and your name and those of your prominent employees. Important sites include:

Page 11: 4 ways your small businesses can dominate the search engines

* Yelp!

Page 12: 4 ways your small businesses can dominate the search engines

* Insider Pages

Page 13: 4 ways your small businesses can dominate the search engines

* Google Maps

Page 14: 4 ways your small businesses can dominate the search engines

* Bing Local

Page 15: 4 ways your small businesses can dominate the search engines

* City Search

Page 16: 4 ways your small businesses can dominate the search engines

* Yahoo Local

Page 17: 4 ways your small businesses can dominate the search engines

* Local.com

Page 18: 4 ways your small businesses can dominate the search engines

* Merchant Circle

Page 19: 4 ways your small businesses can dominate the search engines

* Angles List

Page 20: 4 ways your small businesses can dominate the search engines

* Better Business Bureau

Page 21: 4 ways your small businesses can dominate the search engines

* Yellow Pages

Page 22: 4 ways your small businesses can dominate the search engines

* InfoUsa

Page 23: 4 ways your small businesses can dominate the search engines

* BrownBook

Page 24: 4 ways your small businesses can dominate the search engines

* SuperMedia

Page 25: 4 ways your small businesses can dominate the search engines

* InsiderPages

Page 26: 4 ways your small businesses can dominate the search engines

4. Sign up to all major Social Media Sites- Facebook, Twitter, Linkedin and YouTube being the main four.

Page 27: 4 ways your small businesses can dominate the search engines

You should use your small business name as the profile user name for better search engine optimization.

Page 28: 4 ways your small businesses can dominate the search engines

Make sure to add content to these sites.

Page 29: 4 ways your small businesses can dominate the search engines

You can automate this by setting up your Twitter and Facebook to get updated with your latest blog posts and YouTube video uploads.

Page 30: 4 ways your small businesses can dominate the search engines

You’re Videos, profiles, tweets, status updates and notes can all find their way to the search results.