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What Is Insurance?What Is Insurance?
Insurance is a contract between two partiesInsurance is a contract between two parties
whereby one party called insurer undertakes Inwhereby one party called insurer undertakes Inexchange for a fixed sum called premiums, toexchange for a fixed sum called premiums, to
pay the other party happening of a certainpay the other party happening of a certain
event.event.
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Summer Internship Presentation OnSummer Internship Presentation On
Investment on InsuranceInvestment on InsuranceRiskRiskReturn analysis with reference toReturn analysis with reference to
HDFC LifeHDFC Life
Presented by
SUDHEENDRA M
MBA ( 3rd Semester)
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HDFCStandard Life InsuranceHDFCStandard Life Insurance
(Joint Venture)(Joint Venture)
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Industry Profile:Industry Profile: India is the world's fifth largest life insurance market and growing at a rapid pace of 32India is the world's fifth largest life insurance market and growing at a rapid pace of 32--
34% annually as per34% annually as per Life Insurance CouncilLife Insurance Councilstudies.studies.
The insurance sector has gone through a number of phases and changes. Since 1999,The insurance sector has gone through a number of phases and changes. Since 1999,when the government opened up the insurance sector by allowing private companies towhen the government opened up the insurance sector by allowing private companies tosolicit insurance and also allowingsolicit insurance and also allowing foreign direct investmentforeign direct investment of up to 26%, the insuranceof up to 26%, the insurancesector has been a booming market. However, the largest lifesector has been a booming market. However, the largest life--insurance company ininsurance company inIndia is still owned by the government.India is still owned by the government.
The LIC had monopoly till the late 90s when the Insurance sector was reopened to theThe LIC had monopoly till the late 90s when the Insurance sector was reopened to theprivate sector. Before that, the industry consisted of only two state insurers: Lifeprivate sector. Before that, the industry consisted of only two state insurers: LifeInsurers (Life Insurance Corporation of India, LIC) and General Insurers (GeneralInsurers (Life Insurance Corporation of India, LIC) and General Insurers (GeneralInsurance Corporation of India, GIC). GIC had four subsidiary companies.Insurance Corporation of India, GIC). GIC had four subsidiary companies.
With effect from December 2000, these subsidiaries have been deWith effect from December 2000, these subsidiaries have been de--linked from thelinked from the
parent company and were set up as independent insurance companies:parent company and were set up as independent insurance companies: OrientalOrientalInsurance Company Limited,Insurance Company Limited, New India Assurance Company Limited,New India Assurance Company Limited, NationalNationalInsurance Company LimitedInsurance Company Limited andand United India Insurance Company Limited.United India Insurance Company Limited.
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Industry structureIndustry structure
Currently, aCurrently, a US$41 billion industry, India is the world's fifth largest lifeUS$41 billion industry, India is the world's fifth largest lifeinsurance market and growing at a rapid pace of 32insurance market and growing at a rapid pace of 32--34% annually as34% annually asperper Life Insurance CouncilLife Insurance Councilstudies.studies.
Currently, in India only two million people (0.2Currently, in India only two million people (0.2 % of the total population of% of the total population of1 billion) are covered under1 billion) are covered under MediclaimMediclaim, whereas in developed nations like, whereas in developed nations like
USA about 75USA about 75 % of the total population are covered under some insurance% of the total population are covered under some insurancescheme. With more and more private companies in the sector, thescheme. With more and more private companies in the sector, thesituation may change soon.situation may change soon.
Indian life insurance industry overview:Indian life insurance industry overview:
All life insurance companies in India have to comply with the strict regulations laidAll life insurance companies in India have to comply with the strict regulations laidout by Insurance Regulatory and Development Authority of India (IRDA).out by Insurance Regulatory and Development Authority of India (IRDA).
Life Insurance Corporation of India (LIC), the state owned behemoth, remains by farLife Insurance Corporation of India (LIC), the state owned behemoth, remains by farthe largest player in the market. The private companies have come out with productsthe largest player in the market. The private companies have come out with productscalled ULIPs (Unit Linked Investment Plans) which offer both life cover as well ascalled ULIPs (Unit Linked Investment Plans) which offer both life cover as well asscope for savings or investment options as the customer desires. These types ofscope for savings or investment options as the customer desires. These types ofplans are subject to a minimum lockplans are subject to a minimum lock--in period of three years to prevent misuse of thein period of three years to prevent misuse of the
significant tax benefits offered to such plans under the Income Tax Act.significant tax benefits offered to such plans under the Income Tax Act.
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Insurance companies in IndiaInsurance companies in India
Type of insurancecompanies
Public sector
Private sector
Total
Life Insurance
01
22
23
GeneralInsurance
06
18
24
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Life Insurers in Private SectorLife Insurers in Private Sector
MetLife India Life InsuranceMetLife India Life Insurance
ICICI PrudentialICICI Prudential
Bajaj Allianz Life InsuranceBajaj Allianz Life Insurance
Max New York Life InsuranceMax New York Life Insurance
Sahara Life InsuranceSahara Life Insurance
TATA AIG Life InsuranceTATA AIG Life Insurance
HDFC Standard LifeHDFC Standard Life
BirlaBirla SunlifeSunlife
SBI Life Insurance CompanySBI Life Insurance CompanyLimitedLimited
KotakKotak Life InsuranceLife Insurance
Aviva Life InsuranceAviva Life Insurance
Reliance LifeReliance Life InsuCompanyInsuCompanyLimitedLimited -- Formerly known as AMPFormerly known as AMPSanmarSanmar LICranceLICrance
INGING VysyaVysya Life InsuranceLife Insurance
ShriramShriram Life InsuranceLife Insurance
BhartiBharti AXA Life Insurance Co LtdAXA Life Insurance Co Ltd
FutureFuture GeneraliGenerali Life Insurance CoLife Insurance CoLtdLtd
IDBI Fortis Life InsuranceIDBI Fortis Life Insurance
AEGONAEGON ReligareReligare Life Insurance 1Life Insurance 1
DLFDLF PramericaPramerica Life InsuranceLife Insurance
CANARA HSBC Oriental Bank ofCANARA HSBC Oriental Bank ofCommerce LIFE INSURANCECommerce LIFE INSURANCE
Star UnionStar Union DaiDai--ichiichi LifeLife InsuranceInsurance
Co. Ltd.Co. Ltd.
IndiaFirstIndiaFirst Life InsuranceLife InsuranceCompanyCompany
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Background :Background : PromotersPromoters
Housing Development Finance CorporationHousing Development Finance Corporation
30 Year track record30 Year track record
Strong public and market acceptanceStrong public and market acceptance
Market leader in mortgage financeMarket leader in mortgage finance -- 18 Lac homes financed18 Lac homes financedin over 2400 townsin over 2400 towns
11 Lac retail deposit customer based11 Lac retail deposit customer based
Asset base of More than Rs.1500 billionAsset base of More than Rs.1500 billion
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Standard Life Assurance CompanyStandard Life Assurance Company
Over 175 years experience in Life InsuranceOver 175 years experience in Life Insurance
Assets of US $ 110 BillionAssets of US $ 110 Billion
Voted Life Insurance Company of the decadeVoted Life Insurance Company of the decade
by IFAs in UKby IFAs in UK
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Company profile:Company profile:
HDFC Standard Life was the first private Life Insurance to get licenseHDFC Standard Life was the first private Life Insurance to get license
from IRDA in October 2000.from IRDA in October 2000.
HDFC is the majority stakeholder in the insurance JV with 81.4 % stakeHDFC is the majority stakeholder in the insurance JV with 81.4 % stakeand Standard Life holds 18.6%and Standard Life holds 18.6%..stake.stake.
Mr. DeepakMr. Deepak SatwalekarSatwalekar is the MD and CEO of this venture.is the MD and CEO of this venture.
The company has covered over 9,59,000 lives year ending March 31, 2008.The company has covered over 9,59,000 lives year ending March 31, 2008.
Strength of FCSStrength of FCS has increased to 1,45,000.has increased to 1,45,000.
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HDFC Vision & ValuesHDFC Vision & Values
HDFC VisionHDFC Vision
The most successful and admired Life Insurance Company, whichThe most successful and admired Life Insurance Company, whichmeans that we are the most trusted company, the easiest to dealmeans that we are the most trusted company, the easiest to dealwith, offer the best values for money, and set the standards in thewith, offer the best values for money, and set the standards in theindustry, In short,:industry, In short,:--
The most obvious choice for allThe most obvious choice for all
HDFC ValuesHDFC Values
Values that HDFC life observes while work:Values that HDFC life observes while work:
IntegrityIntegrity
InnovationInnovation
Customer centricCustomer centric
People Care One for all and all for onePeople Care One for all and all for one
Team workTeam work
Joy and SimplicityJoy and Simplicity
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Special features ofSpecial features of
Diversified Product PortfolioDiversified Product Portfolio
Strict Compliance with RegulationsStrict Compliance with Regulations
Transparent DealingTransparent Dealing
Focus on LongFocus on Long--Term ValueTerm Value
Focus on TrainingFocus on Training Risk Control FrameworkRisk Control Framework
NeedNeed--Based Selling ApproachBased Selling Approach
Investment PhilosophyInvestment Philosophy
Preferred and Trusted BrandPreferred and Trusted Brand
Strong PromoterStrong Promoter
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Insurance Plans By HDFCInsurance Plans By HDFC--LifeLife
11.Protection Plans:.Protection Plans:-- HDFC Term Assurance PlanHDFC Term Assurance Plan
HDFC Premium Guarantee PlanHDFC Premium Guarantee Plan
HDFC Loan Cover Term Assurance PlanHDFC Loan Cover Term Assurance Plan
HDFC Home Loan Protection PlanHDFC Home Loan Protection Plan
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2.Savings & Investment Plans2.Savings & Investment Plans
HDFC Endowment Assurance PlanHDFC Endowment Assurance Plan
HDFC SL CrestHDFC SL Crest
HDFC SLHDFC SL ProGrowthProGrowth Super IISuper II
HDFC SLHDFC SL ProGrowthProGrowth FlexiFlexi
HDFC SLHDFC SL ProGrowthProGrowth MaximiserMaximiser
HDFC SL New Money Back PlanHDFC SL New Money Back Plan
HDFC Single Premium Whole of Life Insurance PlanHDFC Single Premium Whole of Life Insurance Plan
HDFC Assurance PlanHDFC Assurance Plan
HDFC Savings Assurance PlanHDFC Savings Assurance Plan
Endowment Gain Insurance PlanEndowment Gain Insurance Plan
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3.Retirement Plans3.Retirement Plans::--
HDFC Personal Pension PlanHDFC Personal Pension Plan
HDFC Immediate AnnuityHDFC Immediate Annuity
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4.Savings & Investment Plans4.Savings & Investment Plans::--
HDFC Endowment Assurance PlanHDFC Endowment Assurance Plan
HDFC SL CrestHDFC SL Crest
HDFC SLHDFC SL ProGrowthProGrowth Super IISuper II
HDFC SLHDFC SL ProGrowthProGrowth FlexiFlexi
HDFC SLHDFC SL ProGrowthProGrowth MaximiserMaximiser
HDFC SL New Money Back PlanHDFC SL New Money Back Plan
HDFC Single Premium Whole of Life Insurance PlanHDFC Single Premium Whole of Life Insurance Plan HDFC Assurance PlanHDFC Assurance Plan
HDFC Savings Assurance PlanHDFC Savings Assurance Plan
Endowment Gain Insurance PlanEndowment Gain Insurance Plan
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5. Retirement plans5. Retirement plans
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Unit Linked Investment PlansUnit Linked Investment Plans
Unit Linked Endowment Plus IIUnit Linked Endowment Plus II
Unit Linked Young Star Plus IIUnit Linked Young Star Plus II
Unit Linked Enhanced Life Protection Plan IIUnit Linked Enhanced Life Protection Plan II
SimpliSimpli LifeLife
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Achievements/Awards:Achievements/Awards:
'The Ingenius 100 2009'Award Bold 100 and CIO Security Awards 2008 CIO Bold AwardBold 100 and CIO Security Awards 2008 CIO Bold Award
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McKinseys 7S FrameworkMcKinseys 7S Framework
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SWOTANALYSISSWOTANALYSIS
STRENGTHS
1. Strong Brand Name
2. A large distributionnetwork.
3. Customer centric approach
4. Excellence in Execution
5. Team Work (Together
Everyone Achieves More)
6. Proactive Innovation.
7. Infrastructure
WEAKNESS
1. Frequent job rotation
by employees
2. Less number of
advertisement
3. Hidden Charges
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OPPORTUNITIES
1. Scope in Jaipur as it is in the
developing phase.
2. Only 25% of insurable people
have any insurance.
3. Can introduce innovative
products offering a right mix ofFlexibility/Risk/Return.
4. Share of FDI is going to raise
by 26% to 49%.
THREATS
1. LICs brand name.
2. People prefer short
investment rather than in
insurance.
3. Other private
insurance companies.
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InHDFCInHDFC--SLIC I feel that Insurance sector is one of the mostSLIC I feel that Insurance sector is one of the mostgrowing sector among all sectors in India.growing sector among all sectors in India.
I also find thatH
DFC Standard Lifes Traditional Plans areI also find thatH
DFC Standard Lifes Traditional Plans arevery useful for a normal person.very useful for a normal person.
Jaipur is one of the most growing city and there is lot of scope inJaipur is one of the most growing city and there is lot of scope ininsurance.insurance.
Most of the people are aware of traditional plans.Most of the people are aware of traditional plans.
Electronic media has proved to be very beneficial for people toElectronic media has proved to be very beneficial for people tounderstand about the insurance.understand about the insurance.
FINDINGS
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There is lot of opportunities for young and energetic people inThere is lot of opportunities for young and energetic people inHDFC SL to build there sound career.HDFC SL to build there sound career.
HDFC Standard Lifes traditional plans like children plan, oneHDFC Standard Lifes traditional plans like children plan, oneof the most popular product of the company.of the most popular product of the company.
HDFC SL the Certified Financial Consultant have freeHDFC SL the Certified Financial Consultant have freeenvironment of working. There is no time boundation.environment of working. There is no time boundation.
The FCs dont join the product training in proper manner soThe FCs dont join the product training in proper manner so
they dont get the product knowledge properly thats why theythey dont get the product knowledge properly thats why theyare not covering the insurance market properly.are not covering the insurance market properly.
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CONCLUSIONCONCLUSION
Life insurance service sector is highly growingLife insurance service sector is highly growing
finance sector.finance sector.
HDFCHDFC--LIC is the private insurance organizationLIC is the private insurance organization
which is developing and growing at fast rate.which is developing and growing at fast rate.
Because of less advertisement, people are not awareBecause of less advertisement, people are not aware
ofHDFCofHDFC--LIC insurance plans.LIC insurance plans.
HDFCLife is renowned for transparency and high
HDFCLife is renowned for transparency and highcorporate governance standards.corporate governance standards.
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BIBLIOGRAPHYBIBLIOGRAPHYBooks:-
1. Agents Hand Book HDFCStandard Life
2. Kothari C.R. Research Methodology & Techniques, 2nd Edition
3. Principles and Practice of Insurance G.S. Panda
From Company:-
1. Company Reports
2. Company Brochures
Websites:-www.apnabima.com
www.hdfcinsurance.com
www.indiastat.com
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Company profile:Company profile:
HDFC Standard Life, one of Indias leading private life insuranceHDFC Standard Life, one of Indias leading private life insurancecompanies, offers a range of individual and group insurance solutions. It iscompanies, offers a range of individual and group insurance solutions. It isa joint venture between Housing Development Finance Corporationa joint venture between Housing Development Finance CorporationLimited (HDFC), Indias leading housing finance institution and StandardLimited (HDFC), Indias leading housing finance institution and StandardLife plc, the leading provider of financial services in the United Kingdom.Life plc, the leading provider of financial services in the United Kingdom.
HDFC Ltd. holds 72.43% and Standard Life (Mauritius Holding) Ltd. holdsHDFC Ltd. holds 72.43% and Standard Life (Mauritius Holding) Ltd. holds26.00% of equity in the joint venture, while the rest is held by others.26.00% of equity in the joint venture, while the rest is held by others.
HDFC Standard Lifes product portfolio comprises solutions, which meetHDFC Standard Lifes product portfolio comprises solutions, which meetvarious customer needs such as Protection, Pension, Savings, Investmentvarious customer needs such as Protection, Pension, Savings, Investmentand Health. Customers have the added advantage of customizing theand Health. Customers have the added advantage of customizing the
plans, by adding optional benefits called riders, at a nominal price. Theplans, by adding optional benefits called riders, at a nominal price. Thecompany currently has 32 retail and 4 group products in its portfolio,company currently has 32 retail and 4 group products in its portfolio,along with five optional rider benefits catering to the savings, investment,along with five optional rider benefits catering to the savings, investment,protection and retirement needs of customers.protection and retirement needs of customers.
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