Virtual / Augmented Reality & Interactive Screens - Revolt Breakfast Club

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REVOLTBREAKFASTCLUBVIRTUALREALITY01.WELCOME02.INTROTOVR/AR&INTERACTIVESCREEN03.CASES04.Q&A05.LIVEDEMO00.AGENDA01.WELCOME01.WELCOMEGUS MURRAY MANAGING DIRECTOR, REVOLT MADS TROELSGAARD CEO, UNITY STUDIOS 01.WELCOMESTRATEGY + ANALYTICS IDEAS THAT WORK REVOLT 02. VR/AR&INTERACTIVESCREENS02.VR/AR&INTERACTIVESCREENSWhatistheMatrix?02.VR/AR&INTERACTIVESCREENSLuckily-werenotquitethereyet02.VR/AR&INTERACTIVESCREENSVIRTUALREALITY02.VR/AR&INTERACTIVESCREENS2016theyearofVirtualRealityagain02.VR/AR&INTERACTIVESCREENS2016theyearofVR02.VR/AR&INTERACTIVESCREENSEveryoneisonboard02.VR/AR&INTERACTIVESCREENS02.VR/AR&INTERACTIVESCREENSVirtualRealityisontherise02.VR/AR&INTERACTIVESCREENSVirtualReality02.VR/AR&INTERACTIVESCREENSVirtualReality02.VR/AR&INTERACTIVESCREENSVirtualReality02.VR/AR&INTERACTIVESCREENSVirtualReality2011/2012 2013 2014 20162012/2013TrivisioHMD(RigofDeath)VRCAVEOculusDK1&PrototypeHD215DK2,SamsungGearVR&CardboardHTCVive,OculusRift&SonyVR02.VR/AR&INTERACTIVESCREENSThegear02.VR/AR&INTERACTIVESCREENSVirtualReality02.VR/AR&INTERACTIVESCREENSVirtualReality02.VR/AR&INTERACTIVESCREENSVirtualRealitydigitizingtheworld02.VR/AR&INTERACTIVESCREENSVirtualRealityDigitizingtheworld02.VR/AR&INTERACTIVESCREENSAUGMENTEDREALITY02.VR/AR&INTERACTIVESCREENSAugmentedRealityaddsextradimensions02.VR/AR&INTERACTIVESCREENSAugmentedReality02.VR/AR&INTERACTIVESCREENSAugmentedReality02.VR/AR&INTERACTIVESCREENSAR&VR02.VR/AR&INTERACTIVESCREENSAugmentedReality&VirtualReality02.VR/AR&INTERACTIVESCREENSAugmentedReality&VirtualReality02.VR/AR&INTERACTIVESCREENSThegear(AR)02.VR/AR&INTERACTIVESCREENSVirtualReality02.VR/AR&INTERACTIVESCREENSAugmentedReality02.VR/AR&INTERACTIVESCREENSAugmentedReality02.VR/AR&INTERACTIVESCREENSINTERACTIVESCREENS02.VR/AR&INTERACTIVESCREENSInteractiveScreens02.VR/AR&INTERACTIVESCREENSExperience&Feelings02.VR/AR&INTERACTIVESCREENSLetscreateabrighterfuturethantheMatrixpredicts02.VR/AR&INTERACTIVESCREENSLetscreateabrighterfuturethantheMatrixpredictsLetscreateabrighterfuturethantheMatrixpredicts.03. CASES03.CASESMARKETINGMEETSTECHNOLGOY03.CASESHowtointegratevirtualrealityaspartofanoverallmarketingstrategy?03.CASESVRsolvesarealproblemforbrandsinaneraofattentiondeficit.03. CASES AWARENESS & ENGAGEMENT IMMERSIVE IMPACTFUL MEMORABLE NOVEL 03. CASES Users wearing a headset are completely immersed in the content meaning fewer distractions and more attention on the message. AWARENESS & ENGAGEMENT IMMERSIVE 03. CASES The intensity of a VR experience is greater than traditional media generating strong emotions in its users which are linked to real behaviour change. AWARENESS & ENGAGEMENT IMMERSIVE IMPACTFUL 03. CASES Our brains are built to remember events linked to locations, this means that VR experiences have a longer trace in the audiences memory. AWARENESS & ENGAGEMENT IMMERSIVE IMPACTFUL MEMORABLE 03. CASES With high media and public interest in VR early adopters can benefit from favourable media exposure. AWARENESS & ENGAGEMENT IMMERSIVE IMPACTFUL MEMORABLE NOVEL 03.CASESDifferenttypesofVRContent.03.CASESCOMPUTERGENERATED 360DEGREEVIDEO BLENDOF360+CG03.CASESWhataretheusecases?LOCATION ACCESS TIME EDUCATION STORYTELLING 03.CASESLOCATIONThomas Cooks Egyptian Experience. Marriotts Travel Brilliantly Experience. Merrell #trailscape 03.CASESACCESSLabsters Virtual Science Lab Patrn Tequila Virtual Tour SKODA Car Configurator eBay Virtual Dept. Store 03.CASESTIMEBBC Dinosaur Documentary Volvo XC90 Car Launch 03.CASESEDUCATIONNat Geo Step into the world of Nat Geo. ATT Public Awareness 03.CASESSTORYTELLINGMcDonalds Happy Goggles Coca Cola VR Case Samsung Bedtime Stories 03.CASEStherecipe03.CASESSTRONGCREATIVECLEARMESSAGESTORYTELLINGMEETSTECHDISTRIBUTIONHIGHQUALITYVRHEADSETMOBILEVR2DVIDEOPASSIVEOBSERVERCONTROLACTIVEPARTICIPANT03.OneMoreThingAPPS GOOGLE CARDBOARD VRSE JAUNT VR Anyquestions?04.Q&ANowitsplaytime!05.PLAYTIME06.CONTACTDETAILSREVOLT Revoltagency +45 2848 3111 hello@revolt.dk