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APPLE WATCH APP Concepts by Jose Coronado Image: Apple

Apple Watch App Concepts

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Page 1: Apple Watch App Concepts

APPLE WATCH APP Concepts by Jose Coronado

Image: Apple

Page 2: Apple Watch App Concepts

APPLE WATCH – APP ConceptsContext:

With the increase of wearables and the upcoming release of the Apple Watch in 2015 , consumer and enterprise applications could benefit from extending their mobile offerings to include wearables as part of their ecosystem.

Action:

Selected three distinct personas and applications for this conceptual design exploration:

• Enterprise: RUN Powered by ADP

• Fitness: MapMyRide

• Social: SWARM

Image: Apple

Page 3: Apple Watch App Concepts

APPLEWATCH – APP Concepts Persona Sketches:

• Barbara Business uses the RUN Powered by ADP payroll service for her small business

• Freddy Fitness uses MapMyRide to track his mountain bike rides.

• Samantha Social uses SWARM to check in the places she goes to.

Barbara Business, 44Owns a small business with 4 employeesUses RUN for her business payroll“I am on the go all the time, I cannot missa payroll. My employees depend on it.”

Freddy Fitness, 31Works in Wall Street. Avid outdoors sports person. Uses his mountain bike on a regular basis. “I love to be out on the trails. I use MapMyRide to keep track of my bike rides.”

Samantha Social, 37Loves social sharing. Uses Facebook, TwitterSwarm and Foursquare all the time.“My friends and I are always competing in the social apps: check-ins, badges, you nameit. Social bragging rights. ”

Page 4: Apple Watch App Concepts

WATCH – APP ConceptsProcess:

Lean UX: Based on the persona sketches. defined stories appropriate for the Apple Watch context of use and form factor.

Sketching and Iterating: created low fidelity prototypes, iterating around UI elements, actions and information displayed.

ADP Run – Payroll for Small BusinessShort Look Notifications

ADP Run – Payroll for Small BusinessLong Look Notifications

MapMyRide SWARM

Page 5: Apple Watch App Concepts

APPLE WATCH – APP Concepts Result:

Produced APP Concepts for each of the domain areas:

Enterprise, Fitness and Social

RUN Powered by ADP – Enterprise Payroll for Barbara Business

Closed APP, Branded API Integration with iCal

MapMyRide – for Freddy Fitness SWARM – for Samantha Social

Voice control for app actions and navigation – Check In, Any Friends Nearby?

Page 6: Apple Watch App Concepts

@jcoronado1

www.linkedin.com/in/josecoronado/

Page 7: Apple Watch App Concepts