Upload
doug-crouch
View
494
Download
0
Tags:
Embed Size (px)
Citation preview
Rustic camping
Access
Yurt platforms
SEED Center and Confluence Forest and Farm, Cabins, and Café at Lotus Lake in Petersburg, KY
Tree House Cob House “Hobbit Home”
SEED Center and Cafe Private Residence Log Cabin
2/13/2011 1 in= 395 ft
Scrub forest with lots of invasive Honeysuckle, clear cut of overstory, replant with low diversity Food forest
SWOT ANALYSIS- Strength• Great Rural location in terms of proximity to airport and cities• 179 million people are 1 days drive away• On same exit as creation museum• Beautiful land, loam soil, lots of stored water, mature trees, and wildlife, varied topography,
huge lake• Existing bar and pay fishing lake business already, licenses and legal structure already created• Good access from 275- the loop that encircles the city of Cincinnati• Prior Land management experience and trained in technical college in this• Prior small farm management in organics and Permaculture• Experienced teacher and designer• Experience in running small business• Experience in sales and management• Established Brand• Strong network within Permaculture and beginning in sustainability in Cincinnati• Green products and services highly desired• Organic food recognized as fetching a premium• Nearby farmers market
SWOT ANALYSIS- Weakness• Previous Debt- $50,000• Petersburg as a town and society• Right across from a Powerplant• Family dynamic• Lack of experience in sustainability in Northern Kentucky• Small amount of cleared land• Inadequate staff• Low prices for courses in this part of the world• Small size of land after the water• Exisitng infrastucuture• In a conservative market
SWOT ANALYSIS- Opportunities• To pair with Universities for internships to offset labor costs• To lead in green movement in N. KY• To establish the first organic farm in Boone County• To attract large crowds of people• To team with local non-profits under their umbrella teaching structure• Capitalize on soil, water and in particular trees for mushrooms, crafts, and housing,
and lumber• Green wedding demand• Local travel market• To work with local school districts from inner city or rural• To develop our own electricity sources• To develop multiple income streams• To establish ourselves as a premier recreation and education center• More demand for organic food, more demand for green festivals, more demand
for celebrations based on the rhythms of the planet and agriculture
SWOT ANALYSIS-Threats• Theft from Petersburgians• Lawsuit due to death or alcohol related injury or children around water• Chemicals in water from power plant• Noise and aesthetic creates a non friendly atmosphere• Neighbors• The family decides to sell the land• Dramatic rise on the price of oil• People spending less on entertainment• People stick with chemical food• Stricter regulations on alcohol or organic food• Because of the lack of funds we don’t get established while green trend is still emerging• Customers are repeats• Other local farmers loss due to environmental and social factors which constrains our supplies• Oversupply in terms of festival foods or beer and nobody buys it• Bad weather during events• Other green recreation facilities open up• Zoning regulations and tough license accrual