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www.pagelizard.com [email protected] (+44) 0207 183 3690 @pagelizard From Digital to Mobile How to create and edit digital editions for mobile readers

How to create & edit digital editions for mobile readers

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We are living in a digital age! Your readers need their digital editions available to them on mobile. Find out how to make this happen...

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Page 1: How to create & edit digital editions for mobile readers

www.pagelizard.com

[email protected]

(+44) 0207 183 3690

@pagelizard

From Digital to Mobile

How to create and edit digital

editions for mobile readers

Page 2: How to create & edit digital editions for mobile readers

www.pagelizard.com

[email protected]

(+44) 0207 183 3690

@pagelizard

Is mobile really

important?

Page 3: How to create & edit digital editions for mobile readers

• There are 1.7bn PCs in use today

• There are 2bn iOS and Android devices

• 4bn people buy a smartphone every 2 years

• 1.6bn buy a PC every 5 years

Benedict Evans: Mobile leverage

Page 4: How to create & edit digital editions for mobile readers
Page 5: How to create & edit digital editions for mobile readers

By 2020, 80% of the adults on earth will

have a smartphone

Page 6: How to create & edit digital editions for mobile readers

Facebook reported in April that 79% of devices accessing it are mobile

Page 7: How to create & edit digital editions for mobile readers

Email is for grandparents

Page 8: How to create & edit digital editions for mobile readers

• 53% of all readers will be on a phone

• 57.62% of mobile readers will be on Android

Even in the B2B world:

Page 9: How to create & edit digital editions for mobile readers

Case study:

Anonymous B2B publisher

Desktop edition

Page 10: How to create & edit digital editions for mobile readers

Case study:

Anonymous B2B publisher

App edition – 46% mobile

Page 11: How to create & edit digital editions for mobile readers

Case study:

Anonymous B2B publisher / 2

Desktop edition

Page 12: How to create & edit digital editions for mobile readers

Case study:

Anonymous B2B publisher 2

App edition – 41% mobile

Page 13: How to create & edit digital editions for mobile readers

Case study:

Desktop v Mobile reading habits

Desktop edition

Page 14: How to create & edit digital editions for mobile readers

Case study:

Desktop v Mobile reading habits

Mobile edition

Page 15: How to create & edit digital editions for mobile readers

www.pagelizard.com

[email protected]

(+44) 0207 183 3690

@pagelizard

How do you create a

mobile edition?

Page 16: How to create & edit digital editions for mobile readers

A mobile edition is

not a PDF!

HTML

• Resizable text

• Flows into any device

• Endless styling options

PDF

• Exact image replica of

publication

• No interactivity

• Impossible to read

Page 17: How to create & edit digital editions for mobile readers

An app which uses predominantly web technologies –

HTML, CSS and JavaScript – to deliver content which flows,

re-sizes and adjusts to the available screen size regardless

of type or size

In other words, it works, and looks

great on everything

Whichever way you hold it

And it’s also light to download…

You need an HTML app

Page 18: How to create & edit digital editions for mobile readers

Client case study:

Times Educational

Supplement

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Tablet view

Page 26: How to create & edit digital editions for mobile readers

Mobile view

Page 27: How to create & edit digital editions for mobile readers

Column view

Page 28: How to create & edit digital editions for mobile readers
Page 29: How to create & edit digital editions for mobile readers

www.pagelizard.com

[email protected]

(+44) 0207 183 3690

@pagelizard

Thank you

[email protected]