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Your Design – Only Better Making Sure Your Design Translates from Screen to Print – Tips & Techniques
Color Modes
• RGB is used by computers• Uses backed lighting to project colors
• Pantone is a color matching system• Color stays consistent• Could be costly
• CMYK is a 4-color process• Produces colors for print• Cost effective
Color Mode Tips
• Bright colors in RGB and Pantone tend to shift.
• Avoid color shifting. Use the CMYK color mode.
Color Modes Tips
• Glossy paper enhances the colors.
• Matte paper makes colors softer.
• CMYK value under 10% will not pick up.
Dave’s Tips & Techniques
• Rich Black• GRACoL 7• Large-Format Prints• Vectorized vs. Rasterized to Print• Multipage Documents• Proofing
Rich Black
• C=50, M=40,
Y=40, K=100• Richer tone
• Results in a muddy print
• Great for Color Correction• Proofs in CMYK• 10% Color Variance
Recap
• Rich Black (C=50, M=40, Y=40, K=100)
• Use GRACoL 7• Large-Format Designs• Vectorized vs. Rasterized• Always Opt for a Proof!
Dependability: You can count on us
• Our customers come first, always
• We are dedicated to exceeding expectations.
• Our customers count on us, and we deliver.
• We have a passion for print.
Meeting Designer’s Needs
• One-day and even same-day production
• Multiple shipping options
• Three production and pickup locations
• White label shipping options
• Direct mail & list purchase services