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Eliza Bennett-Hattan ADVERTISING DESIGNSyracuse University 2010
EMAIL : [email protected]
CELL : 571-332-5854
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and so do we.
Her hallmark move, is putting quarters in random parking meters that have expired.
She believes in random acts of kindness,
moves.
So do we.
His Hallmark move is smiling at the people he passes on his walk to work.
moves.
He believes that it’s the little things in life that make it great.
So do we. Her Hallmark move is never forgetting a birthday.
moves.
Nathan’s kindergarden teacher believes that everyone deserves a
special day.
Print Ads(Women’s Magazines, Posters on Bus Stops)
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Internet Banner
She believes in random acts of kindness,
and so do we. Her hallmark move, is putting quarters in random parking meters that have expired.
moves.
First Image Second Image Third Image Fourth Image
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http://www.HallmarkMoves.com
Moves of The Week
Hey Michelle! Sign Out
Moves
My Moves Hallmark Store Favorites Add Moves
Nathan didn’t want to go to school because he didnt want to waste his birthday sitting in class. He came home smiling ear to ear wearing a crown. Nathan’s kindergarden teacher believes that everyone deserves a special day. So do We!
Michelle WadeProfile
Hallmark Move: Never forgetting a birthday and always making it count.
Submit YOUR Hallmark Move
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Catch Americas Most Wanted
He was abducting children in Utah, but where I’m from he wasjust delivering pizzas.
AMW
“
”
Catch Americas Most Wanted.
Saturday on FOX at 9pm/E
“He told me his wife was dead. He didn’t mention that he
shot her & kidnapped their son.”
AMW
AMW
“She is 73 and walks with a cane
but she caught a cold blooded
killer .”
Catch Americas Most Wanted .
AMW
Print/Posters(Bus Stops, Gas Stations, Airports)
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BillboardAMW
PLACEMENT-Long stretches of interstate
-Near citylines
CATCHAMERICA’S MOSTWANTED
Saturday on FOX 9pm/E
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AMERICA’S MOST WANTEDWATCHZONE
WARNING
AMW
AMW
Yard Signs / Bumper Stickers / Magnets
The ambient component of the campaign is made to resemble a modern neighborhood watch. The aim is to empower viewers and create a sense of safety and community amongst the viewers. The signs and stickers also serve to discourage fugitives from hiding out in AMW neighborhoods.
AmbientAMW
WE WATCH
AMERICA’S MOST
WANTED
AMERICA’S MOST
HIDING
AMERICA’S MOST WANTED
AMERICA’S MOST
WANTED
CATCH
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Print -music
-male magazines
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Billboard -Urban Setting
-Musical Districts
-Concert Halls
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Guerrilla (Banner on wire)
A better solution.
Billboard (City setting)
A better solution.
A better solution.
Example of placement*
*
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Wonder why some people throw their shoes up here?
It’s because they haven’t heard of us.
Why throw your shoes up here?
Unless.....
You haven’t tried us.
Print (Sports Magazines,Mens Magazines)/Poster (Bus Stops, Shoe Stores) Internet Banner (Facebook, Zappos, Footwear sites)
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