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[20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

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VIDEO OF THE FULL TALK HERE: http://vimeo.com/29969276 Design doesn’t happen inside a vacuum. It happens inside teams, inside the context of relationships, inside physical spaces, inside organizations with very particular cultures. Ignore that intricate ecosystem, and you might as well give your project a death sentence. Teresa Brazen and Kate Rutter draw from their experience bringing this holistic outlook to the design process. Pulling from methods used in filmmaking, fine art, design research, facilitation, improv, and UX design, they craft “intentional environments” for their teams and clients. These literal and figurative environments cultivate work that is actionable, co-created, co-owned, and much more likely to succeed in the world. They’ll discuss the benefits of intentional environments and walk you through how to design them and methods for keeping them activated throughout the design process. You’ll walk away understanding how to cultivate intentionality, co-create without compromising output, and inspire teams and clients along the way. But more importantly, you’ll have a powerful new framework that will enrich your entire design process.

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Page 1: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation
Page 2: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

surroundings or conditions

Page 3: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

“We shape our tools and thereafter our tools shape us.”

Marshall McLuhan

Page 4: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

SGLibrary http://www.flickr.com/photos/sglibrary/5499883074/sizes/l/in/photostream/ Source: Flickr, Monicaʼs Dad

Page 5: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

SGLibrary http://www.flickr.com/photos/sglibrary/5499883074/sizes/l/in/photostream/Source: Flickr, Voka - Kamer van Koophandel Limburg

Page 6: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Source: Flickr, Jokigen

Page 7: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Intentional environment

Page 8: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

UX happens

Page 9: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

UX happens (whether you design it or not)

Page 10: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Environment happens (whether you design it or not)

Page 11: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Setting up the conditions that foster great work

Page 12: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation
Page 13: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

"What we can do is construct an environment that nurtures trusting and respectful relationships and unleashes everyone’s creativity.”

Ed Catmull, PresidentWalt Disney Animation Studios & Pixar Animation Studios

Page 14: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Designing an intentionalenvironment

Page 15: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Intentional environments in 4 simple steps

Page 16: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Intentional environments in 4 simple steps

1 Declare your intent

Page 17: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Intentional environments in 4 simple steps

1 Declare your intent

2 Take actions based on that intentyou

Page 18: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Intentional environments in 4 simple steps

1 Declare your intent

2 Take actions based on that intent

3 Activate the environment for others

team team

team

teamteam

team you

Page 19: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Intentional environments in 4 simple steps

1 Declare your intent

2 Take actions based on that intent

3 Activate the environment for others

4 Repeat for every project

team team

team

teamteam

team you

Page 20: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Reflect the unique players and circumstances of each project

Reflect the unique players and circumstances

Source: Flickr Opposite of Super

Page 21: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Clear the deck so people can participate in a new way

Page 22: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Show respect & care for the people in the environment

Source: Flickr SerenityRose

Page 23: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Principles & Practices

Page 24: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

PixarPrinciple: It must be safe for everyone to offer ideas

Practice: Work-in-progress is shown to the entire crew for crit

Page 25: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

ImprovPrinciple: Build upon ideas

Practice: “Yes, and...”

Source: Flickr, Mild Mannered Photographer

Page 26: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Adaptive PathPrinciple: Have mutual respect for each other’s point of view

Practice: 5 minute madness

Page 27: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Rail EuropePrinciple: One big team

Practice: Find ways to celebrate our clients

Page 28: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Anyone can activate an environment

Source: Flickr, LaughingRhoda

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Now YOU!

Page 30: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Think back to something wonderful that happened to you on a project. (Something that you’d like to see happen again.)

Page 31: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Think back to something wonderful that happened to you on a project. (Something that you’d like to see happen again.)

What conditions made that wonderful thing possible?

Page 32: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Now, jot down a principle that

could enable it to happen.

A statement that serves

as the foundation for a

system of behavior or

belief.

ie: What’s the intent?

practiceprinciple

An activity or behavior

that people can do that

brings the principle alive

and makes it visible.

ie: What can we do?

Page 33: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Now, write down a practice that you and others

can do to make it happen.

A statement that serves

as the foundation for a

system of behavior or

belief.

ie: What’s the intent?

practiceprinciple

An activity or behavior

that people can do that

brings the principle alive

and makes it visible.

ie: What can we do?

Page 34: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Without talking, show & share

with a neighbor.

Start each day

with a fresh

& clear mind.

practice

principle

Tidy up the

project space at

the end of each

day.

Encourage team members to take risks.

practice

principle

Hold a weekly “yes, and” session to

push the design in unexpected directions.

Page 35: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

You have in your hands your next intentional environment.

Encourage team members to take risks.

practiceprinciple

Hold a weekly “yes, and” session to push the design in unexpected directions.

Page 36: [20 min Lecture] Intentional Environments: Designing a Culture of Co-creation

Environments happen.Make them intentional.