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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS Presented By: The Value of Marketing- Don’t be Penny-Wise & Dollar-Foolish Jeff Bucher President of Citizen Advisory Group Perrysburg, OH

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

Presented By:

The Value of Marketing- Don’t be Penny-Wise & Dollar-Foolish

Jeff Bucher President of Citizen Advisory Group

Perrysburg, OH

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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How Do You See Yourself?

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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My Perspective

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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• Seminars/Workshops • Service: Staffing and Training • Internet: Social Media/Digital Advertising • Unique Referral Program • Community Involvement/Branding/Sponsorships • Positive PR/In the Media

Strategies to Maximize Your Marketing Budget and Tips to Improve These Strategies

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Seminars/Workshops

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Seminars/Workshops

Welcome to Medicare

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Seminars/Workshops Results YTD

• 425 Households in Attendance • 234 Households Set an Appointment • 93 New Clients

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Service: Staffing and Training

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Service: Staffing and Training

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Unique Referral Program

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Unique Referral Program

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Unique Referral Program Results YTD

• 60 Households Referred • 42 Set Appointments • 19 Became New Clients

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Internet: Social Media/Digital Advertising

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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www.linkedin.com/in/jeffbucher

www.twitter.com/citizenadvisory

www.facebook.com/citizenadvisory

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Internet: Social Media/Digital Advertising

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Original Blog Post: $10 Facebook Ad: 32,384 Unique Website Hits

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Community Involvement/Branding/ Sponsorships

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Positive PR/In the Media

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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Weekly Television Segment

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS

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