CountlyYour Data, Your Rules

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➔ Founded in July 2013➔ HQ in United Kingdom➔ Sales offices in New York, London and Singapore➔ Open source company with a focus on mobile and

web analytics

Company

The Web Analytics Problem

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➔ Privacy problems: Data collected may be private (personal and

company level)

➔ Complex systems: Some solutions need long learning curves

➔ Incomplete: Need an end-to-end system with JS crash reporting,

user profiles, Flows, detailed segmentation and drill-down

Solution: Countly

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➔ Control: Countly is the first and only solution to allow full control over

the entire web analytics stack; Server, SDK and data

➔ Flexibility: Extend the platform with plugin architecture, add your

features and reporting with ease

➔ Full cycle coverage: Full web analysis starting from user acquisition

to paying customer

Secure & private

● Behind customer firewall or cloud provider of choice

● Raw data belongs to the customer

Richest feature set

● Usage, people, crash, referral analytics

● Only solution to provide a real end-to-end customer path

Greatest scalability

● Battle tested with millions of users

● Some customers collect more data than SaaS analytics companies combined

Most flexible

● Plugin architecture to develop your own reporting

● Raw data access enables fast integration with existing BI

Core Benefits of Countly

Three Countly Products

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➔ Private cloud or self-hosted

➔ Annual contract

➔ SaaS, easy to start and scale

➔ Starts from $125

ENTERPRISE CLOUD COMMUNITYEDITION EDITION EDITION

➔ Limited functionality➔ Open source

Enterprise Edition is provided with agreement covering SLA terms. This edition can be installed on private cloud, or deployed on-premise.

4 basic elements of web analyticsavailable with Countly

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USERS &PROFILES

TRAFFICSOURCES

SITE INTERACTION

COMMERCE ECONOMY

SITE CLICKS

(interaction)

Easy-to-use web analytics dashboard

➔ In depth analysis of user sessions and custom events

➔ Complex engagement metrics right out of the box

➔ Query builder (Drill) to create custom reports in any level of detail

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See detailed customer data

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➔ Powerful, individual level data about all your users & customers

➔ Integrated with Countly Web Analytics

Understand errors before they hit

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➔ Powerful Javascript error reports

➔ Individual user error level reporting

Know where users come from

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➔ Compare channelperformance

➔ See the big picturefrom user acquisition to conversion

Get financial e-commerce data

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➔ Get aggregate purchase information

➔ See revenue, average revenue, average revenue per paying user, total paying users and paying/total users

Learn how users succeed or fail in each step

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➔ Funnels are used to track the goal completion rates of a step by step path inside your application.

➔ You can visualize the steps your customers take to complete a specific task

Visualize user paths in your site

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➔ Flows shows you a graphical representation of how your users navigate through your app by visualizing the events they generate in sequence.

➔ Start from any event and get information about the percentage and number of users passing that particular point.

Heatmaps showing clicks

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➔ Countly provides visual analytics and cues about user actions.

➔ It shows how the users behave on website and why they do certain actions.

➔ This way it’s possible to remedy UI.

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Countly Technology StackServer side SDK

All sites overview

Real time dashboard

Funnel visualization

Annotations

Custom events

Geolocation

Bot tracker removal

Async code

Drill down granular data

Javascript crash reporting

Referral (source) tracking

Browsers and devices

Segmentation

Time spent on pages

Campaign tracking

Desktop/mobile comparison

User profiles

Heatmaps

Bounces, exits and entries

All features at a glance

Upcoming features in January, 2016: Real-time visitor list, page overlays (visitor clickmaps), goal conversion tracking, site (page

generation) speed, top keywords, search engine traffic and outbound link counteri

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Scalable installation methods (1)

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Scalable installation methods (2)

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Countlyhttp://count.ly