Moving Ahead Program

Moving Ahead Program

Understanding Networking and Using LinkedIn as a Tool

In Your Job Search

John R. Fugazzie

Founder and President of

Neighbors-helping-Neighbors USA

Presenter Introduction• Brought group of Long term unemployed to meet with Secretary of Labor Perez in January 2014, which resulted in a line in

Presidents 2016 budget for relive of 401k penalties for LTU

• Attended the White House meeting with CEO's to pledge help to Long-term Unemployed at the White House in January 2014.

• Presenter at the MIT mini conference on long term unemployment in May 2014.

• Participated in USDOL commissioned study of 17 Job Clubs nationwide research presented in May 2014.

• Participated in White House brain storming session on Long Term Unemployed

• Ready To Work Grant $10 million, Four year awarded to NJCC Consortium for Workforce & Economic Development. Only 23 competitive federal grants over 133 national organizations made proposals. State of NJ DOL also awarded $2 million to help Long Term Unemployed in October 2014.

• Invited to meet with Secretary Perez in October 2014 with a team from New Jersey that wrote proposal that won a $10 million dollar Ready To Work Federal Grant.

• Guest Speaker at Princeton University Freshman Seminar Class taught by Allan B. Krueger in September 2014.

• International expansion of Neighbors-helping-Neighbors with NhN Madrid Spain in partnership with 1 Kilo De Ayuda Foundation at the Universidad Francisco De Vitoria November 2014. 50% of first cohort group landed jobs after 10 weeks of NhN agenda led meetings.

• Adjunct Professor at Petrocelli College of Continuing Studies at Fairleigh Dickinson University, he is teaching master level business and human resource classes in the Puerto al Futuro Program and classes in the Yeshiva Program.

• Nationally recognized subject matter expert in this area John is continuously sought after for input by the media and labor officials for articles and coverage and policy input about the unemployment and jobs situation. See

Who You Know can lead to a job

• Networking is how you get a job today• Prepare a Candidate Networking Profile• Set up informational interviews• Use LinkedIn for the powerful tool it is• Network, Network, Network

What is Professional Networking

• Professional networking is leveraging your business and personal connections to bring you new business or job opportunities.

• The concept involves sharpening Relationship Building Skills.

• There's no doubt that both the Social Media form of networking and personal Face-to-Face networking are increasing.

• It’s the most important job hunting skill you must develop.

Effective Networking

• Professional/Personal networking is making face to face connections• Networking is the way to land a job in today’s market• Research shows that 80% of jobs are found through networking• 10% are found through Recruiters• 5% are found at job fairs

• Networking is a necessity• Networking is how you reach “Hidden Job Market”

Networking for Introverts

• Close to 50% of Population is considered to be introverts• Practice on friends and family• Use technology like LinkedIn and or niche social networks• Carry Networking or business cards to give out to network contacts• Practice opening a conversation as often as you can• At events meet and talk to people you don’t know• Have people you know introduce you to new contacts

Networking for Outgoing Personalities

• Networking comes easier for Sales, marketing and outgoing people• Join Social media groups of all kinds• Set up informational interviews• Volunteer at organizations, lead events• Join Trade Associations• Attend highly attended events and highly focused on your industry

Networking to the Hidden Job Market

• Hidden Job Market • There are projections that up to 70-80% of jobs are “Hidden”• Never make the job boards or online or on company web sites • To get access to these you need to become an expert networker• Use LinkedIn extensively and work to get information interviews • Meet company employees on your company target lists• Current Employees of a company make candidate referrals too

Employee Referral Bonus Programs

• Many companies offer Employee referral bonus programs • Some companies pay large bonuses base on industry• You need to be sponsored by an employee before you submit resume• Companies are using employees more frequently to recruit for jobs• They can champion you inside their organization• Reach them through networking and using LinkedIn

Traditional Networking Venues

• Professional Industry EventsCorporate Alumni Networks | Professional Associations | Trade Shows

• Business Local Network EventsChamber of Commerce Events | Rotary Clubs | Elks | Knights of Columbus

• Community NetworkingDiversity Groups | Women’s Clubs and Groups | Non Profit events | Religious gatherings | High Schools

• Community OrganizationsNeighbors-helping-Neighbors | Volunteer Associations | Community Service Groups | Job Clubs | Support Groups | Classes | Local nonprofit meetings, activities and events

• Social Networking sitesLinkedIn | Google+ | Facebook | Twitter | Meetup.com | Eventbrite.com

• College AlumniAlumni Events | College Career Fairs | Job Fairs

Non Traditional Networking Places

• Craft classes book clubs | Barnes and Noble and large bookstores • Starbucks, Panera’s and all the other chains like these • Professional sporting events | Concerts | hairdresser | Nail Salon • Doctor offices | Medical Rehab | Recreational events • Places with children | At the gym | Anywhere there is a line or a wait • On commuter train or bus stations | airport terminals• Dog Park and places with pets | Bakery, cleaners, deli, gourmet store • Moms and Dads school pick up line | children’s sporting events | • On line at pharmacy /drug store | In your neighborhood | At the Library • YWCA | YMCA |Chambers |Rotaries • Elks | Knights of Columbus |Churches and Synagogues |

How to be a Smart Networker

• Have a clear defined goal.• Think about what type of job you would like help finding• More focused/specific you are, the easier it is for others to help you • Broad statements such as “I’ll take anything,” isn’t very helpful.• A statement like, “I’m looking for a position as an administrative

assistant in a school,” is more effective• Set a goal to find 5 new contacts each week. • Add contacts as a daily routine in LinkedIn as you meet them.

Networking Events

• Attend local networking events• Join a local job search support group or job club• Focus on contacting and networking your target list of companies• Couple events a week is enough• Spend your time during day to be networking to employers• Be prepared to work the networking event• Attend chamber, industry events• Give out your networking card and get cards for follow up

Networking Exercises and Worksheets

Links to handouts and more information• Candidate Profile www.nhnusa.org/networking-profile.html• Elevator Pitch www.nhnusa.org/elevator-pitch-builder.html• Networking www.nhnusa.org/networking.html• LinkedIn.com www.nhnusa.org/linkedincom.html

• Job Search Topics www.iceecd.org• Job Search sites www.jobs411.org

??? Questions about Networking ???

LinkedIn.com

Using LinkedIn – Getting Started

• 97 % of all recruiters use LinkedIn to find candidates• Hiring managers use LinkedIn to source candidates• Your profile needs to be complete and properly represent you• Make sure you have recommendations• Being on LinkedIn and having proper profile says you are up to

date with professional social media. • Low numbers of connections hurt your image here.

LinkedIn Profile

• Profile is Part of your Personal Branding package• Professional photo – must have photo• Pay Attention to Your Professional Headline• Consider Adding Keywords to Your Job Title• Use Your Summary for Additional Keyword Content• Add Projects and Other "Extra" Sections on LinkedIn• Continue Collecting Endorsements• Follow companies of field interest and on your target list• Get a personal URL LinkedIn Address

Following Companies on LI

• Good research tool to find people connected to or working at your target companies. • Following companies will also show you jobs they are listing• Allows you to build your connections using 2nd connections

strategy

LinkedIn Recommendations

• Recruiters and Hiring managers look for candidates on LI• Having good recommendations from previous supervisors,

business contacts, vendors, and other respected individuals is powerful• Ask for recommendations from key people• Give recommendations but keep in mind your professional

reputation

LinkedIn Endorsements

• Endorsements were added a few years ago• See this section as how others see you.• List the skills you have, make sure they include your skills on your

resume• Avoid the practice of endorsing people you do not know in return

for their endorsements.

LinkedIn a Tool to Help You Find a Job

• Sign up for Free version is all we recommend paid versions are designed for recruiters and others who use this as a search tool for their business.• Build a good profile complete all sections, If needed use

professional resume writer to help many offer this as part of resume package.• Get Professional head shot, one that looks like you today.• There are many ways you can participate on LinkedIn that

increases your chances of getting noticed.

History of LinkedIn.com• 2003 LinkedIn Launches ( it is still very new )

• 2008 LinkedIn goes global ( its global like the job market )

• 2009 LinkedIn changes strategy and leadershipJeff Weiner joins LinkedIn first as President, then CEO, and brings focus and clarity to LinkedIn's mission, values, and strategic priorities.

• 2015 Revenue first quarter $638 million, an increase of 35% over first quarter of 2014.

Talent Solutions: Revenue from Talent Solutions products totaled $396 million, an increase of 36% Talent Solutions revenue represented 62% of total revenue.

Marketing Solutions: Revenue from Marketing Solutions products totaled $119 million, an increase of 38%. Marketing Solutions revenue represented 19% of total.

Premium Subscriptions: Revenue from Premium Subscriptions products totaled $122 million, an increase of 28%. Premium Subscriptions represented 19% of total revenue.

364,000,000

Using LinkedIn as a Networking Tool

• Networking is not just the person you are connected to but who they are connected to. Goal is to reach people who can help you connect to key employers. • Get to 500+ quickly as that is first threshold. Connect with people

with large numbers of LI connections.• Once you reach 500+ continue to build your network, make it part of

your every day process• Join Groups of interest• Follow companies you have on your target lists• Become a publisher on LI and showcase your brand and your

knowledge

LinkedIn Interactive Exercises

• Visit profiles of participants in workshop• Have participants search target companies and follow them• Search groups of fields to join• Join YWCA Bergen LinkedIn Group• Join Ready To Work NJ LinkedIn Group• Join Neighbors-helping-Neighbors USA LinkedIn Group

LinkedIn Metrix• Networking is not just the person you are connected to but who they are

connected to. Goal is to reach people who can help you connect to key employers.

• Get to 500+ quickly as that is first threshold then grow from there. Most people are from 200-300 connections.

• Connect with people with large numbers of LI connections. Join Groups up to 50 limit sub groups do not count toward 50 limit

In seven months Lisa’s LinkedIn Connections from 149 to 1864

• Joined groups 41- Connect with Lisa at www.linkedin.com/in/lisacasinoschuetz666

John Has 1st Connections 8,272 following 5,068 companies

• Joined 50 Groups - Connect with John at www.linkedin.com/in/johnrfugazzie

Questions on Using LinkedIn ? ? ?

Lets go live and walk through on LinkedIn

Join Moving Ahead LinkedIn Group

https://www.linkedin.com/grp/home?gid=8327202

Join Neighbors-helping-Neighbors USA3866+ member LinkedIn Group all are Welcomewww.linkedin.com/groups?home=&gid=3892534

Group started in River Edge Library back on January 27, 2011See Web site for up to date meeting information www.nhnusa.org

NhN is a community outreach group for Moving Ahead Program

NhN is the Moving Ahead partner as the community outreach and for federal grant Ready To Work that is also focused on helping Long Term Unemployed here in NJ

Ridgewood Library NhN Meetings

• Every Thursday Night at 7-8:30pm• One of our best locations during the four years• I will be leading this meeting beginning July 16th

• I will have guest volunteer leaders and experts attend

Other Meeting Locations in Bergen County Library Programs• Waldwick Mon 7pm• Bergenfield Tue 7pm• Westwood Tue 7pm• Oakland Thu 10:30am ( need new leader )

Join Ready To Work New Jersey Program

Ready To Work Linkedin Group 304 members

https://www.linkedin.com/grp/home?gid=8234607

The Institute of Career Education, Employment and Career Development

http://nhnusa.org/linkedincom.html

I want to thank everyone for coming to the Moving Ahead

Networking and Using LinkedIn to Find a Job Presentation

Drive Safe HomeAnd let the networking begin !