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ARSHAD JABBARAddress A-205, PIA Employees Cooperative Housing Society, Block-09, Gulistan-e-Jauher, Karachi, PAKISTAN.Phone +92-300-9258356, +92-307-2220277Email [email protected] pk.linkedin.com/in/arshadjabbarDate of Birth 23rd April, 1972Nationality Pakistan
JOB OBJECTIVE
Strategic position in Marketing and Business Management
SUMMARY
A high energetic, resourceful and innovative personality with a passion to achieve, Arshad is a marketer by professional with dual qualifications of Business Management and Engineering. He has 16 years experience in marketing, product management, business development, new product development, sales management, new markets development, International business relationships and organizational development. Equipped with a strategic approach and extremely thorough with a special attention to details and creativity, he has proved to be an asset for every organization he has been attached with.
Specialties:
- Expert understanding of China market, sourcing and negotiations- In-depth understanding of Home Appliance Industry and consumer insights- Product Management, Product Generation Planning and New Product Development- 360 Degree Marketing,- Experience of working in interdepartmental cross functional virtual platforms- Fluent in three International languages.
EDUCATION
MBA 1998Institute of Business Administration (IBA) Karachi. Marketing
Bachelor of Engineering
1994NED University of Engineering and Technology, PAKISTAN.
Industrial Electronics
WORK EXPERIENCE
1. TradeKey Private Limited (www.tradekey.com) Head of Marketing, Sales and Service Delivery April 2012 to Date Head of Marketing October 2011 to March 2012
Key Current Responsibilities at TradeKey- Responsible for revenue and profitability targets of the company.- Developing and implementing effective marketing strategies to achieve the annual as well as long term organizational objectives.- Execute marketing campaigns in China and other target markets to establish and improve the brand
image of TradeKey and create differentiation in the market with unique and value added services.- Restructure the Service Delivery function to increase customer satisfaction and retention.- Establish new business ventures augmenting to the core business of TradeKey.
2. United Refrigeration Industries Limited – Dawlance Group of Companies Vice President and Head of Parts Business May 2010 to June 2011 Vice President Product Management (Home Appliances) July 2008 to May 2010 Manager Business Development and Product Manager August 2004 to June 2008
Key Responsibilities at Dawlance (2004 ~ 2011)- Entire Spares & Parts Business of Dawlance, responsible for both revenue and profitability through
a team of 6 zonal managers, 25 branch managers and 5 supply chain personnel. - Establish the DGP brand and Dawlance Genuine Parts brand equity through differentiation
- Establish the supply chain for parts business.- Portfolio development and enhancement through new product lines.
- Category head for Air Conditioners, Washing Machines, Microwave Ovens.- Develop and implement marketing and sales strategies in coordination with the sales team. - New Product Development in coordination with the R&D Team – All Categories. - Product line extension and introduction of new categories through sourcing from China.- Provide complete support to the export sales team in terms of right product for each market.- Develop, execute, monitor and control product portfolio strategy in line with Brand Key.
Additional Responsibilities and Achievements1. Successfully implemented the Integrated Product Development Process (IPDP), an
interdepartmental cross functional virtual platform for effective product development. 2. Successfully implemented Product Councils, an interdepartmental cross functional virtual
platform for effective product management decisions.
3. Systek Private Limited Manager Marketing (UPS, Inverters, Power Supplies, EPABX) March 1999 to August 2004
Key Responsibilities at Systek- Marketing management- Product Development initiatives- Sales management
4. Indus Power & Telecom Partner April 1997 to February 1998Key ResponsibilitiesManage product development and manufacturing domains of the company
5. Systek Private Limited Sales Engineer March 1996 to March 1997Key ResponsibilitiesIndustrial Marketing of company products
TRAININGS / WORKSHOPS
Clear Direction Manager’s Development Program Based on Hartman-Kinsel Profile Test generating the Clear Direction Manager ProfileReport, a 13 sessions customized to individual person training program conducted by Clear Direction Inc.
Cracking the Code – Using Social Media for Sales and Marketing Workshop to enable marketing professionals harness the power of Social Media for Sales & Marketing
TECHNICAL EXPERTISE
Marketing tools Hands on with Six Sigma Tools – KANO Analysis, FMEA, QFD, Price Value Analysis
Computer Expertise Microsoft Office – Word, Excel, PowerPoint Graphics – Adobe Photoshop, Adobe Illustrator
INTERNATIONAL EXPOSURE
China Home Appliances market
- Good understanding of China Market and business norms in China- Relationship with major players in Home appliances and Electronics industries- Understanding of Cultural and traditional values and their implications on businesses, their
operations, relationships, and working norms
India Home Appliances market – Understanding
- Understanding of market situation, customer preferences, trends, Major player, their standing in the market and their strengths and weaknesses
STRENGTHS
- Innovative and Resourceful with a focus on getting practical results- Able to be consistent and dependable and the ability to deliver under pressure- Confident accomplisher and leader- Keen intuitive senses – Ability to connect with others- Technical acumen- Special projects specialist
LANGUAGES
English Excellent (Speaking, Listening, Reading and Writing)Urdu Excellent (Speaking, Listening, Reading and Writing)Chinese Conversational (Speaking, Listening, Reading and Writing) Learning at the moment
References
Mr. TIM SOUTHEYEx. Director HR Dawlance, Ex. Director HR Philip Moris Pakistan, Ex. Manager South Africa Cricket TeamTelephone No: 0027-21-6834426 Mobile: 0027-83-2591726 Email: [email protected]
Mr. NAVID ANSARIManaging Director – SYSTEK (PVT.) LTD.Address: 203-L, BLOCK-2, P.E.C.H.S., KARACHI, PAKISTAN.Telephone No: +92-21-111797835 Email: [email protected]
Mr. IRFAN AHMED MIRFinancial Controller – UNITED BANK LIMITED (UBL)Address: 7TH FLOOR, STATE LIFE BUILDING NO.1A, I.I.CHUNDRIGER ROAD, KARACHI, PAKISTANTelephone No:+92-21-90332190 Mobile No: +92-302-8276733 Email: [email protected]
