Working With Us | Ignite XDS

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We pride ourselves on the cornerstone that we don't offer cookie-cutter solutions to your one-of-a-kind problems. We'll build a relationship with you to develop a unique road map to help you accomplish your goals. Ignite XDS can help your company become REMARKABLE! Learn more: http://ignitexds.net/resources/working-with-us/

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  • 1. culture message process IgniteXDS.com facebook.com/IgniteXDS phone: (888) 569-5010 a publication of IgniteXDS.com Emotion Driven Marketing For a One-of-a-Kind Experience!

2. 2 Share this eBook! Working with Ignite XDS IgniteXDS.com facebook.com/IgniteXDS phone: (888) 569-5010 What We Do! Culture Message Process Get it Our There! Using Every Tool at Your Disposal. Its about engaging the masses with your story at every point along the buying loop! In a way that customers will instantly connect with you. How We Do It: Websites, Micro-sites & Landing Pages Social Media Blog, Content Marketing & SEO Tell Your Story! Everywhere and in Every Way Possible. Its about creating an emotional connection with your customers & prospects. Across ev- erything! Online, In-Store, All Your Advertising, Events, even in the way you answer the phone! How We Do It: Custom Branding Creative Design Strong Story - Your Direction Keep it Going! Be Sure Youre Always Working at Peak Performance. Process is key to making sure your Culture & your Message are working to get you the best results possible. Everything you do needs to be Measure, Analyzed & Measure again! How We Do It: Lead Nurturing & Follow-Up Sales Process Training Brain Storming & Cultivating New Ideas 3. 3 Share this eBook! Working with Ignite XDS IgniteXDS.com facebook.com/IgniteXDS phone: (888) 569-5010 DefinedDefinedDefinedDefinedDefinedDefinedDefinedDefinedDefined PlanPlanPlanPlan Defined Plan MainMainMainMainMainMainMainMainMainMainMainMain WebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsite Main Website BlogsBlogsBlogsBlogs SocialSocial MediaMediaMediaMediaMediaMedia Social Media SEOSEOSEOSEO Search EngineSearch EngineSearch EngineSearch EngineSearch EngineSearch EngineSearch EngineSearch EngineSearch Engine OptimazationOptimazationOptimazation Search Engine Optimazation Search EngineSearch Engine Optimazation Search EngineSearch Engine Optimazation Search Engine SEO Search Engine Optimazation PPCPPCPPCPPCPPCPPCPPCPPCPPCPPCPPCPPC Pay Per ClickPay Per ClickPay Per ClickPay Per ClickPay Per ClickPay Per ClickPay Per ClickPay Per Click PPC Pay Per Click LEADSLEADSLEADSLEADSLEADSLEADSLEADSLEADS 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Tell Your Story 2. Get Found 3. Drive Traffic 4. Nurture Leads 5. Convert 6. Analyze 7. Refine 8. Grow! How We Do It! Ignite XDS Inbound Marketing culture message process 4. 4 Share this eBook! Working with Ignite XDS IgniteXDS.com facebook.com/IgniteXDS phone: (888) 569-5010 Why We Do It! Experience WOW! Equip Learn Reward R ecommen d Advo cate Jou rney M es sage Pro cess Culture Story Your Why Buy Discover Find Evaluate Educate Close Buy Pros pect Journey The Traditional Buying Funnel is Seriously Out of Date! Todays Customers are Embarking on a Very Unique Buying Journey. A recent study done by Latitude found that 87% of consumers now travel a less linear, more complex pathway to a final purchase. This new buying loop takes into account a persons emotions, and understands the process isnt linear. A person can bounce from one stage to another as they make their way to a final purchase. This new study identified 6 behavioral & mental states a buyer experiences before considering a purchase. With this new understanding your marketing must reflect this in order to be most effective. 5. 5 Share this eBook! Working with Ignite XDS IgniteXDS.com facebook.com/IgniteXDS phone: (888) 569-5010 Apart from your weekly deals & cheap oil changes do your customers have a reason to buy from you? Customers have been bombarded by advertis- ing for decades now and they are no longer falling for quick gimmicks & limited time offers. You need to show your customers youre not just all about selling cars, but how much you care about them! Tell them about how proud you are to provide such a valued service to your community. They need to see you as a source of value for them and not just another car dealer. Your Customers Already Know What You Sell But They Dont Know WHY They Should Buy from YOU! Why Does Story Matter? 81% of CEOs believe they are delivering on their brand promise. ONLY 8% of customers agree! Transform Your Why Buy from a Commodity to a Value! 6. 6 Share this eBook! Working with Ignite XDS IgniteXDS.com facebook.com/IgniteXDS phone: (888) 569-5010 Since you are a one of a kind dealership so is your story. Trying to compete using the same gimmicks as your competition is never going to generate the kind of self-sustaining results you want! You need to create an emotional connection with your customers that will always make them think of you for their automotive services. If done correctly these customers will become loyal advocates to help you spread your story all over the world! Your Story is Uniquely Yours! It Separates You from Your Competition. Why Does Story Matter? Story is 20x More Memorable than Facts! but Less Than 10%of All Businesses are Sharing Their Authentic Story Online! The Effects of Your Story Reach Far Beyond the Original Customer. 7. 7 Share this eBook! Working with Ignite XDS IgniteXDS.com facebook.com/IgniteXDS phone: (888) 569-5010 What Can You Expect from the Start? Technically We Dont Sell... Together we decide if there is a reason to do business. e a! e a! GREAT!GREAT! Good to see you again! You talk... You talk... We listen... We have an idea! We have an idea! GREAT!GREAT! Good to see you again! You talk... You talk... We listen... We have an idea! We have an idea! GREAT!GREAT! Good to see you again! You talk... You talk... We listen... The 1st Meeting During our first meeting, our primary focus is getting to know you. What are your issues, your aspirations? What sets you apart? We will discuss your ideas, vision, goals, and any chal- lenges you are currently facing. The intent is to determine if and how, Ignite XDS can fit into your plan for success well before recommend- ing any course of action. The 2nd Meeting Our second meeting comes only after weve had an opportunity to do some research and have had the time to determine what factors can most greatly effect...