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1 Company Overview Best Practices, LLC

Who We Are: Best Practices, LLC Com

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Best Practices, LLC was founded in 1992 by a group of service professionals with roots at the Harvard Business School. Our founder and CEO, Christopher Bogan, is the author of the influential book Benchmarking for Best Practices: Winning through Innovative Adaptation, published by McGraw-Hill. We offer extensive project experience in the application of continuous-improvement and best-practice benchmarking strategies. Best Practices' expertise in the Best Practices Benchmarking® field is enhanced by our own ongoing research, by our best practice database and by our active work and affiliations with subject-area experts in industry and academia.

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Company OverviewBest Practices, LLC

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Best Practices, LLC: What We Do

BiotechMedical Device Pharmaceutical

Medical Affairs-Thought Leader Services

-Medical Education-Scientific Publications

-Medical Information/Communication-Health Economics/Outcomes

-Scientific/Medical Liaison-Data Management & Biostatistics-Clinical Operations & Trial Support

Competitive Intelligence-Rapid Response Programs

-Structure & Alignment-Strategic Insights

-Maintaining legal & Ethical Standards-Contracting Vendor/Outsourcing

-Resource & Budget-Training & Data Collection

Sales Leadership-Sales Force Effectiveness

-Sales Manager Productivity-Sales Training

-Sales Force Structures-Evolving Sales Models

-Sales Incentives-Market Entry & Managed Markets

Product Leadership-Brand Team Governance & Structure

-Product Planning & Forecasting-Product Marketing & Innovation

-Product Staffing & Support-Brand Team Leadership & Management

-Brand Team Performance Metrics-Life Cycle Management

At BPLLC, our strong, specialized industry background combines with broad operational area experience to provide clients the ideal problem-solving perspective

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Best Practices, LLC: What We Offer

Pharmaceutical, Biotech, and

Medical Device Expertise

Channels

Research and Consulting

Benchmark Reports

Best Practice Database

Services

Best Practices Excellence

Research and Advisory

Our diversity of offerings allows business leaders to select precisely the tools needed to succeed

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Our People: LeadershipAt BPLLC, our experienced, recognized leaders lay the foundation for the team of industry experts who ensure both your and our success.

Christopher Bogan, President and CEO•Recognized expert and thought leader in the application of best practices for performance improvement•Major publications include Benchmarking for Best Practices: Winning Through Innovative Adaptation and “The Baldrige: What It Is, How it's Won, How To Use It to Improve Quality in Your Company

•Board member of several corporations and guest lecturer at Northwestern University's Kellogg School of Management.

Bob Bullock, VP, Sales, Business Development, and RAS•More than two decades of experience in the pharmaceutical industry, including leadership at Novartis and Merck

•Leads commercial functions•Served as adjunct clinical instructor at Xavier School of Pharmacy

Cameron Tew, Executive Director of Research, Publishing, Marking and Advisory Services•14 years of experience in research, analysis, field interviews and management/project leadership in the media industry.

•Extensive pharmaceutical product knowledge•Responsible for developing and maintaining advisory services new business•Published and quoted in various industry and technology publications including Med Ad News, Pharma Focus, Product Management Today, Pharmaceutical Technology and Innovations in Pharma Technology.

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Our People: India OfficeIn addition to our base office in Chapel Hill, NC, the Mumbai operating company provides another point of contact in Asia.

Mansi Kamdar, General Manager, BPLLC India• Launched and now spearheads India-based emerging market operations in

Mumbai• Experience in all aspects of our research and consulting operations in the US• Involved in conducting quantitative and qualitative research studies on sales

force issues, marketing and commercial operations, finance, manufacturing and quality issues, and more

Mihir Shah, Associate General Manager, BPLLC India• Leads business development operations from Mumbai, India. • Extensive experience within pharmaceutical industry and with clients spanning

3 continents and over 10 countries

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Our Values and MissionPeople, Service, Learning, Profit: how we approach our work and relationships with each other.

People Service

LearningProfit

Our company's labors are focused on helping organizations achieve world-

class status in what they do.

We work with a wide variety of clients: large and small, private and public, for-profit and not-for-profit.

The work is engaging and rewarding, because it leverages the resources of those that are "the best" in a given area and our abilities and ingenuity,

to bring about change and improvement.

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We are a research and consulting firm that conducts work based on the simple yet profound principle that organizations can chart a course to

superior economic performance by studying the best business practices, operating tactics and winning strategies of world-class companies.

Best Practices, LLC6350 Quadrangle Drive, Suite 200, Chapel Hill, NC 27517

[email protected]

About Us: Best Practices, LLC