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SOCIAL MEDIA. JOB BOARD. REFERRALS. EMPLOYER BRANDING GIVE YOUR RECRUITERS THE SOCIAL EDGE

What every Start-up executive needs to know about Facebook Hiring

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Page 1: What every Start-up executive needs to know about Facebook Hiring

SOCIAL MEDIA. JOB BOARD. REFERRALS. EMPLOYER BRANDING

GIVE YOUR RECRUITERS THE SOCIAL EDGE

Page 2: What every Start-up executive needs to know about Facebook Hiring

WHAT WE DO

DELIVER a MORE EFFICIENT and COST EFFECTIVE HIRING SOLUTION that COMBINES SOCIAL MEDIA

and MOBILE withTRADITIONAL HIRING METHODS( with minimum learning curve for the recruiter

Preserves your current investments in hiring tools and methods )

Page 3: What every Start-up executive needs to know about Facebook Hiring

About Us

Larger Database of profiles in India than LinkedIn

Platform of Choice of three leading Job Boards

30 MILLION + PROFESSIONAL PROFILES

Ranked Facebook’s Top 10 Business App

Largest Professional Network in India on Facebook

Page 4: What every Start-up executive needs to know about Facebook Hiring

Facebook is Essential for Hiring

Page 5: What every Start-up executive needs to know about Facebook Hiring

MyParichay Industry Validation

Page 6: What every Start-up executive needs to know about Facebook Hiring

Your Competition is using Facebook to Recruit

Page 7: What every Start-up executive needs to know about Facebook Hiring

REACHMyParichay provides unprecedented reach to qualified professionals on Facebook at targeted companies

ACCESSMyParichay provides your recruiters unprecedented access to qualified professionals spending 50X more time on Facebook vs. Linked In.

Page 8: What every Start-up executive needs to know about Facebook Hiring

65%JOB BOARDS

29%MYPARICHAY

6%LINKEDIN

44%

45%

8%

57%

33%CANDIDATE

RESPONSE MIX PRE-SCREEN MIX OFFER MIX

9%

DOUBLED Offers made

4X MORE EFFICIENT THAN JOB BOARDS

5X HIGHER REACH THAN LINKEDIN

30% OF RESPONSES GENERATED 60% OF THE OFFERS!

Deliver Facebook Hiring that Works

Pre Screen - Non Duplicate and Phone Screen pass for skill, salary and locationData for Tech Hiring for a Big 4 and their RPO partners

Page 9: What every Start-up executive needs to know about Facebook Hiring

How Do we do it?1. Social Retargeting™ - Amplify candidate response

from Job Boards, Consultants, Walk-ins, emails, and ATS using Facebook Social Graph.

2. Make every touch point Mobile – Job Posting, Referrals, Emails

Page 10: What every Start-up executive needs to know about Facebook Hiring

Parichay Retargeting™ – Turning Candidates’ Facebook Network into

Talent Pipeline

1. RETARGET CANDIDATE LISTS FROM JOB BOARDS, ATS, EXCEL, OUTLOOK USING PARICHAY CAMPAIGN™.

2. UN-LOCKS THE SOCIAL NETWORK OF THE CANDIDATES WHO RESPOND FOR THE RECRUITER TO SEARCH AND CONTACT THEM ON FACEBOOK OR MOBILE

PARICHAY CAMPAIGN

Page 11: What every Start-up executive needs to know about Facebook Hiring

Ability to drill into a candidate’s Facebook network for more

qualified professionals within their company ( Google) and across

other target companies ( Adobe)

Page 12: What every Start-up executive needs to know about Facebook Hiring

Headhunters

Connected

80% Will Refer their friends

75% will promote your jobs for

incentive

46% of their Facebook network has

similar candidates

Promoters

Candidates Recruiters like are…

Leverage the Opportunity

Which produces Immediate Returns

Page 13: What every Start-up executive needs to know about Facebook Hiring

What does it take to go Live.• 30 mins or less- Technology Go Live.

Provided your recruiters have Facebook access at work.

• 2 Hours Training – MyParichay Level 1 Social Recruiter Certification

• Post Jobs and Run Social Retargeting Campaings

• One week later – Level 2 Training • ATS integration - 30 days (if they purchase

Enterprise lic.)

Page 14: What every Start-up executive needs to know about Facebook Hiring

SOCIAL RETARGETING

MOBILE EMPLOYEE REFERRAL

FACEBOOK EMPLOYER BRANDING

TRADITIONAL + SOCIAL + MOBILE

Social Retargeting

ATS

Consultants

Job Boards

Emails

FLEXIBLE, BUILD AND GROW AS YOU NEED

Page 15: What every Start-up executive needs to know about Facebook Hiring

MyParichay Product Suite/Solution• Recruiter Solution – Social ReTargeting• Employer Branding solution – Facebook

Career Page• Mobile Referral Solution – Employee

Referral• Mobile Solution• Facebook Career Page Management

Solution (includes ad management - Desktop and Mobile)

Page 16: What every Start-up executive needs to know about Facebook Hiring

SOCIAL RE-TARGETING PROPOSAL

Recommended

Page 17: What every Start-up executive needs to know about Facebook Hiring

• Back Up Slides

Page 18: What every Start-up executive needs to know about Facebook Hiring

follow up to 6 companies

will promote

your brand

are interested in opportunities

People who Like your Facebook Career Page…

Leverage the Opportunity

61%

80% 71%

You are making a Long Term Investment

Page 19: What every Start-up executive needs to know about Facebook Hiring

Number of new People who joined your

talent community.

Owned Brand

Members of your talent

community who saw a job

posting or your branding

message Owned Brand

Members of your talent community

liked, commented or shared your job posting/branding message with

their friendsEarned Brand

Page 20: What every Start-up executive needs to know about Facebook Hiring

Two easy ways to Build your community

1. Leverage your ATS Data

2. Facebook Advertising3. Precise targeting on

Desktop and mobile

Page 21: What every Start-up executive needs to know about Facebook Hiring

• Unified experience on Web Career Tab and Facebook

• Incent every candidate to refer

Page 22: What every Start-up executive needs to know about Facebook Hiring

JOB “SOCIALCASTING”• Make all you Jobs Mobile Compatible – Smartphones, Tablets Socially Broadcast

jobs on LinkedIn, LinkedIn Groups, Facebook , Facebook groups, Twitter.• Unprecedented ability to track responses from traditional media, Share and Social

Media• Share Jobs with Friends, Colleagues, Friends, Customers, Professional contacts