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Charlie Mansells presentation on the use of Web 2.0 at TCC
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making democracy work
Web 2.0 – What is it good for?Web 2.0 – What is it good for?
Web 2.0 applications and their relevance to TCC
making democracy work
Web 2.0 – A single author....? Web 2.0 – A single author....?
“By Charlie Mansell?”
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Web 2.0 – ......or collaboration!Web 2.0 – ......or collaboration!
• Charlie Mansell• Ben Wild• Anna Chester• Jonathan Upton• Kathryn Upton• Morgan McSweeney• Nick Buckby• Aline Delawa
making democracy work
Web 2.0 and TCCWeb 2.0 and TCC
• How relevant is all this to TCC?
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Web 2.0 - Outline of this presentationWeb 2.0 - Outline of this presentation • What was Web 1.0 then??• What do we think that it is?• What are the core elements?• What did the recent conference tell us?• What is TCC doing already?• Future prospects?• Web 3.0 – Not Yet!!
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Web 2.0 Web 2.0
So what was web 1.0 then?
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Web 1.0 – Clubbing and web pagesWeb 1.0 – Clubbing and web pages
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Websites can only get betterWebsites can only get better
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Web 2.0Web 2.0
• Web 1.0 is ‘watching the television’• Web 2.0 is ‘going down the pub’
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Web 2.0 Web 2.0
So what do we think it is?
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Invented by a Cork man? Invented by a Cork man?
Tim O'Reilly (Irish: Tadhg Ó Raghallaigh, 1954-) was born in Cork, Ireland. He is the founder of O'Reilly Media (formerly O'Reilly & Associates) and a supporter of the free software and open source movements. He is widely credited with coining the term Web 2.0.
making democracy work
Web 2.0Web 2.0
making democracy work
Web 2.0Web 2.0
making democracy work
Web 2.0Web 2.0
• http://www.youtube.com/watch?v=RoWKkl5nA08&feature=related• http://www.youtube.com/watch?v=6gmP4nk0EOE&feature=related
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More people make it betterMore people make it better
• The more people that get involved the better it gets
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Web 2.0Web 2.0
• New way of working and communicating which takes the benefits of the internet onto a different / higher level
• Creative and collaborative• Users add value • Technology that allows people to achieve more
by working together than they can alone
But …• Some of the language is a barrier – the geekiness
needs stripping out – and we need tourist phrasebooks not Web 2.0 to English dictionaries
making democracy work
Web 2.0Web 2.0
• What is it?The future!• Benefits?- The power lies with everyone not just one person to edit or change
a medium. - You don’t need to be an expert in Dreamweaver!• Disadvantages?- Clients don’t understand that you have to sacrifice some functionality for easy access – eg design may be lost over
accessibility• TCC use?Improving internal communication especially with people working
remotelyCollaborative work spaces with clients (eg project specific or
external wiki)
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Web 2.0 – Discussion pointsWeb 2.0 – Discussion points
• Can you “force”collaboration on people?
• Does it emerge from the approach you adopt?
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Web 2.0 Web 2.0
Core Elements?
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Blogs...Blogs...
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Wikis...Wikis...
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Social Networks...Social Networks...
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Sharing...Sharing...
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E-Business...E-Business...
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Synthetic WorldsSynthetic Worlds
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Web 2.0 – Discussion pointsWeb 2.0 – Discussion points
• Are there any other elements to web 2.0 that we are missing?
• Are we making the most of the elements either separately or together?
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Web 2.0 Web 2.0
So where do the geeks think it is going?
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Web 2.0 - Conference -1 Web 2.0 - Conference -1 • Wiki's are better than email for collaboration• Delete all messages that are not sent direct• Reduces costs of marketing for small business• Free content and knowledge management• Easier for small business to compete
internationally• Improve searchability of wikis• Facebook contacts can be cheaper than direct
mail• Understand who is on the blogroll of a journalist
making democracy work
Web 2.0 - Conference -2 Web 2.0 - Conference -2 • Online videos are very good at spreading bad news
• The first 10 seconds of an online video are the most important
• Tagging means difficult to control your visual image
• The new “first impression” is your digital identity
• Measure success by business outcome not volume
• Online polls should be immediate and not moderated by time
• Develop rewards (points) to encourage usage of social networks
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Web 2.0 – Discussion pointsWeb 2.0 – Discussion points
• Is there anything else you want to know about the conference?
• Is blogging a conference you are at the best way to report back?
• Should more people go for half day sessions to conferences like these so we have more collaborative report back?
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Web 2.0 Web 2.0
What is TCC using it for?
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TCC Blog – Making Democracy WorkTCC Blog – Making Democracy Work
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Barking and Dagenham WikispacesBarking and Dagenham Wikispaces
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Brighton and Hove Best for BabiesBrighton and Hove Best for Babies
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Wikis aid engagementWikis aid engagement
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NDC NetworkNDC Network
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Barnsley PCTBarnsley PCT
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The Ning is dead? Love live the Ning?The Ning is dead? Love live the Ning?
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Web 2.0 – Discussion pointsWeb 2.0 – Discussion points
• How we can we make it easier for people to blog?
• What are people's experiences of our wikis?
• Should we move everything to Central Desktop or does Ning still have a role?
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Web 2.0 Web 2.0
What next?
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Central Desktop – more laterCentral Desktop – more later
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TCC wiki projectTCC wiki project
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Blog roll?Blog roll?
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Web 2.0Web 2.0
• Can see how it might be used for patient feedback in the NHS
• Could help us to build ‘virtual’ unions• Potentially makes remote working
easier
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Web 2.0 – Discussion pointsWeb 2.0 – Discussion points
• Can you suggest other future developments?
• Are there any initial disadvantages?
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Web 2.0 – To sum upWeb 2.0 – To sum up • Web 1.0 – watching TV• Web 2.0 – It's you!• Blogs, wiki's, social networks, sharing, e-
business, synthetic worlds?• The conference• What TCC is doing already• The Future
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Are you ready for the future?Are you ready for the future?