Creative Ideas for Slides and E-Learning

VISUAL STYLE INSPIRATION

Connie Malamed theelearningcoach.com

@elearningcoach

GET INSPIRED

CHOOSING A STYLE

00

VISUALS TYPOGRAPHY

SPACE

What is visual design?

Elements of a Visual Style

Space

Visuals

Typography

Color palette

Textures & patterns

Mood

You want to match…

Goal and Purpose

Audience Sensibilities

Type of Content

Underlying Message

01 MINIMALIST 02 HANDMADE 03 SKEUOMORPHIC 04 FLAT

05 METRO 06 BIG PHOTOGRAPHY 07 RETRO 08 INFOGRAPHIC

MINIMALIST

01

Generous amount of white space

Less is more Reduced palette

Few details

Strong focal point

MINIMALIST

Use Cases:

§ High-tech

§ Design Topics

§ Complex topics

§ Progressive org

§ Sophisticated

audience

MINIMALIST

MINIMALIST EXAMPLE

HANDMADE

02

Illustrations

Handmade fonts

Scanned objects

Illustrated elements

HANDMADE

Sketchy look

HANDMADE

Use Cases •  Differentiation •  Casual content

or message •  Creative

content •  Add fun and

interest

HANDMADE EXAMPLE

SKEUOMORPHIC

03

Skeuomorphic Elements in a design that mimic a physical object

Realistic Objects

Corresponding fonts

High fidelity details

Works as expected

SKEUOMORPHIC

SKEUOMORPHIC

Use Cases: §  New hire

orientation §  Policies §  Any content

about work itself

SKEUOMORPHIC EXAMPLE

About  this  person  

About  this  person  

About  this  person  

Chicago  Headquarters  

Employee  Reten,on  over  the  Years  

2014  

2005  

2009  

FLAT

04

Clean & Crisp

Typography more

important

Bold simple fonts

Simple icons

Few embellishments

FLAT

Use Cases: §  Hi-tech

content §  Design-related

content §  Modern/stylish

message

FLAT

FLAT EXAMPLE

Template  by  Tim  Slade  

Template  by  Tim  Slade  

Template  by  Tim  Slade  

Template  by  Tim  Slade  

Template  by  Tim  Slade  

METRO

05

Flat tiles

Obvious grid

Consistent color in topics

Colorful

Simplistic

METRO

METRO

Use Cases •  Dull, dry

content •  Micro-learning

METRO EXAMPLE

BIG PHOTOGRAPHY

06

buffalosystems.co.uk/  

hDp://wildbluetech.com/  

Single large image

Compelling photo

Bold typeface

High contrast text color

Horizontal orientation

LARGE PHOTOS

BIG PHOTOGRAPHY

Use Cases: §  Visuals are focus §  Science, nature §  Repair §  Medical §  Storytelling §  Attract attention

BIG PHOTOGRAPHY EXAMPLE

CAREER NETWORKING

When meeting someone new, act in a friendly manner and make eye contact.

Get out and meet people. Join professional associations and attend chapter meetings.

People are sensitive to body language, facial expression, posture, movement and tone of voice.

RETRO

07

hDp://mediaboom.com/  

Old photos & illustrations

Two-toned palette

Retro Typeface

Vintage objects

Patterned Backgrounds

RETRO

Use Cases: §  Branding §  Company

History §  Timelines §  Humor §  Novelty

RETRO

RETRO EXAMPLE

INFOGRAPHIC

08

neomam.com  

wired.com  

Charts and graphs

Pictograms

Objects are easy to

recognize

INFOGRAPHIC

Icons

INFOGRAPHIC

§  Finance §  Scientific §  Technical

INFOGRAPHIC ANIMATION

USE

USE TRAN SITIONS

&

ANIMATIONS

&

TIMING

TIMING For an Animated Infographic Style

01 MINIMALIST 02 HANDMADE 03 SKEUOMORPHIC 04 FLAT

05 METRO 06 BIG PHOTOGRAPHY 07 RETRO 08 INFOGRAPHIC

TRY SOMETHING NEW

THANK YOU Connie Malamed

Website: theelearningcoach.com

Twitter: @elearningcoach