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Worldwide, consumer spending via mobile is slated to go up from $204 billion in 2014 to $626 billion in 2018, according to Goldman Sachs.

Consumers are increasingly shopping on their mobile devices – finding and purchasing products, posting product reviews, and more.

M-COMMERCE

What are the projectionson m-commerce sales in the US?

WHAT ARE THEFactors that are driving growth ofthe globalm-commercemarket?

According to ,

M-commerce: Shopping through a smartphone or a tablet

In the US, m-commerce sales is

projected to be $90 billion by 2017-end,

which is 48% increase from $12.8 billion in

2012.

If the entire e-commerce revenue is considered by 2017,

revenue generated from m-commerce will see 50 percent

increase.

Forrester Gartner

mobile payments (in billions)

Data Courtesy -Forrester

5 Industries that are investing much in mobility products for fast revenue growth solutions (2015-2020)

Tips to make a personal connection with the customers

using smart digital tools

reference

M-commerce ranking of by country

Banking Manufacturing Retail Healthcare Telecommunications

Wha

t are

the

bene

fits for retailers who are offering m

obile

co

mmerce?

33%

62%

200%

More traffic

Higher conversion rates

More return customers

1. Japan

2. United Kingdom

5. Germany 6. Netherlands 7. US

3. South Korea 4. Australia

Criteo estimates m-commerce will make

up 45% ($284 billion) of total e-commerce revenue by

2020.

Tablets might surpass $100 billion by 2020

By 2020, smartphones will capture $129.44 billion

If emarketer study is to be believed, m-commerce sales is predicted to touch $15.1 billion mark in 2017.

Widespread wireless connectivity

Rising broadband infrastructure

Decreasing cost of smart phones

Mobile security capabilities

Increasing presence of m-commerce apps

Higher spending capability of individuals

Larger mobile screens, better user experience and superior context-based discovery

The ‘buy button’ on social media sites makes it possible to shop without leaving the site

Multiple payment options via mobile devices: Providing card reader capabilities or digital wallets like Google Wallet, Masterpass Android Pay or PayPal is a win-win for both merchants and consumers.

Multi-lingual: Make your site available in several languages.

Direct Sales through apps: Apps and social media platforms should be able to support direct sales to make products easily available to consumers.

Push notifications: Using geo-fencing, geo-targeting or beacons, retailers can send targeted messages to pull customers in-store.

Multi-currency option: Display product cost in various currencies.

A strong sign that mobile commerce is the future of e-commerce – mobility revenue is forecast to

grow to more than $1.7 trillion in 2020.

https://suyati.com/blog/benefits-of-mobile-e-commerce/

https://suyati.com/whitepaper/how-mobile-apps-drive-the-future-of-retail-business/

https://suyati.com/whitepaper/10-m-commerce-best-practice-guidelines/

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