Be irresistible and grow with the community who loves what you do. What does it take to get people telling your best story?
<ul><li> 1. WhosTalkingaboutYou? Spread a Story, Build a Fiercely Loyal Community </li> <li> 2. WhatsYOUR story? </li> <li> 3. Whos Already Listening? Build your network before you need it. Start with the folks who love you now. </li> <li> 4. EnoughaboutME.Lets TalkaboutYOU! </li> <li> 5. Got meaning? Come out from behind the curtain. Connect people to people with solutions. </li> <li> 6. Replacethatpitch with aninvitation! </li> <li> 7. Will They PAY Attention? Make it about them. Use the art of persuasion. Match the offer to your relationship. </li> <li> 8. Raise abarnDontbuild acoliseum </li> <li> 9. Why Would They Help You? Make it easy, fast, and meaningful. Show them how sharing it will make them a star. </li> <li> 10. Reward andCelebrate yourHeroes! </li> <li> 11. Loyalty is a relationship. Campaigns make sales. Community building makes long-term relationships. </li> <li> 12. Liz StraussLiz @ LizStrauss . com773. 619.0371 </li> </ul>