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How can Social Media help your enterprise business find new customers and be smarter about gathering information? Read on to learn about starting your own blog, researching you and your competition, and using social media as an intelligence-gathering tool to stay ahead.
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Social Media for Enterprise Businesses
Prepared for
Technology Council of Maryland
October 8, 2009
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Your Speakers
Jeff GoldscherPresident, Havit Advertising@[email protected]
Wendy SchererPartner, The Social Studies Group@[email protected]
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Social Media for Enterprise Business
:: REPUTATION AND REFERRALS
:: RESEARCH AND DEVELOPMENT
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The Currency of Reputation
:: RECOMMENDATIONS
:: COMMENTS
:: ORIGINAL THINKING
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CONFIDENTIAL AND PROPRIETARY - PLEASE DO NOT SHARE IN WHOLE OR IN PARTS WITHOUT CONSENT FROM HAVIT ADVERTISING.
CONFIDENTIAL AND PROPRIETARY - PLEASE DO NOT SHARE IN WHOLE OR IN PARTS WITHOUT CONSENT FROM HAVIT ADVERTISING.
CONFIDENTIAL AND PROPRIETARY - PLEASE DO NOT SHARE IN WHOLE OR IN PARTS WITHOUT CONSENT FROM HAVIT ADVERTISING.
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Research
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Research
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Source: KnowledgeNetworks May 2009
Where they are talking?
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What are they saying?
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I’m here. Information is there. what’s next?
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:: Start digging. Start reading.
:: Make it a habit; part of your daily routine.
Research
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:: Addictomatic
:: Samepoint
:: Trendrr
:: Filtrbox
:: SM2 - Freemium
Addictomatic
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Samepoint
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Trendrr
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Trendrr (cont.)
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Filtrbox
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Filtrbox (cont.)
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SM2
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SM2 (cont.)
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SM2 (cont.)
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Now what?
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:: All the data in the world doesn’t make a strategy.
How to manage all this?
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:: Start listening, start commenting, start sorting
:: Organizational commitment
:: Focus on looking smart, building your reputation and leveraging it in other social media
