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Turn your Dream into Reality Sell Your Art Career Planning Step by Step Guidance Personal Mentoring 2000 Success Stories

Sell Your Art

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Sell Your Art to Galleries, Museums and Luxury Retail Boutiques

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Page 1: Sell Your Art

Turn your Dream into Reality

Sell Your Art

Career Planning

Step by Step

Guidance

Personal Mentoring

2000 Success Stories

Page 2: Sell Your Art

A Career in Art? Selling the creations of

your own talent, skill, and imagination isn't like any other business venture.

What if you fail?

What if you never try?

Too many people look back on a life of what-if, i-wish or if-only.

Page 3: Sell Your Art

How we help

We’ve helped thousands of artists, dealers and organizations. Guiding them step-by-step to successful careers.

They had the desire, the persistence, the resourcefulness, and the toughness to succeed.

Do you?

Page 4: Sell Your Art

Our Community

The successful artists we work with are friendly, honest,

direct and independent.

They work in all media from glass and metal

to fiber and photography.

They view their galleries as partners… not

patrons.

Page 5: Sell Your Art

When we began in 1981 our first clients were

American craft artisans.

We have always been supportive of the expanded view of “What is Art?”

Today painters, sculptors, photographers, top fine jewelers and

furniture makers from the US and Canada are

among our clients.

In the Beginning…

Page 6: Sell Your Art

Your First Steps…

1. Sign up for our email newsletter. FREE at www.AmericanCraft.com

2. Register to receive workshop and webinar event info at www.ArtsBusinessInstitute.org.

3. Check out Niche magazine.

www.NicheMag.com

4. Check out AmericanStyle magazine.

www.AmericanStyle.comAfter you’ve checked us out it’s time to take your next steps. >>>

Page 7: Sell Your Art

Getting Started…

1. Visit the Buyers Market by attending the Visiting Artist Program. (Feb or Aug.)

2. Connect with an artist or gallery mentor in your town or region. (We help with this.)

3. Create clear goals and a detailed timeline. We assist with this too.

Page 8: Sell Your Art

Free Client Services for Artists

• One-on-one phone support.

• A secure reliable marketplace.

• Web listing and images on NicheMag.com

• Press Release distribution.

• Media Relations.

• Arbitration & dispute assistance.

• Direct mail to galleries.

• Advertising design

• Sales Training

• Business growth advice.

Page 9: Sell Your Art

Should I wholesale?

• Do you want more studio time?

• Do you need more time at home?

• Do you need to lower expenses?

• Do you need more profit?

• Do you need to plan ahead?

• When you retire… can you sell your business?

Page 10: Sell Your Art

Should I sell at retail fairs?

• Can you get into the “right” shows every year?

• Can you find the right customers?

• Can you get top prices for your work?

• Is your work the type that requires your personal selling skills?

• How will you handle more time away from home and studio?

Page 11: Sell Your Art

What can galleries offer?

• Promotion and advertising.

• Committed collectors.• Increased perceived

value.• Advice about new work

and direction.• Consistent income.• National, not regional

sales.• Credibility for your work.• Museum contacts.• The right environment.• Corporate acquisitions.• Prestige

Page 12: Sell Your Art

About our stores & galleries…

• Contemporary Craft Galleries

• Fine Art Galleries• Frame Shops• Museum Stores• Catalogs• Non-Profit Galleries• Interior Designers• Architects• Landscape

Designers• Fine Jewelry Stores• Designer Boutiques

Page 13: Sell Your Art

Gallery & Retailer details…

• Size Average 2,000 Sq Ft

• Sales $600,000 yrly

• Credit risk: Very low

• Years in business 5 years plus

• Ownership: Former and working artists.

• Terms: 80% Purchase Net 30, 20% consignment.

• Sales region: 25 miles.

• Style: 75% Contemporary.

Page 14: Sell Your Art

Philadelphia Buyers Market

www.AmericanCraft.com

1,000 studios

8,500 dealers

50 mil sales

85% artist return rate

Top 200 Tradeshow in USA

February & August

Tenure Option

Page 15: Sell Your Art

Niche Magazine

• The ultimate guide to gallery and luxury retail management.

• Artists reach 15,000 top art and fine craft dealers.

• 200 artists works featured in every issue.

• Gallery success stories.

• Buyers Market Update

• Featuring American Made and Canada Made art and fine crafts.

• Online art marketplace & artist catalogs.

www.NicheMag.com

Page 16: Sell Your Art

AmericanStyle Magazine

• The favorite magazine for 50,000 art and fine craft collectors.

• Available in 500 galleries, on 6,000 newsstands

• Distributed throughout 15 countries.

• Featuring one-of-a-kind and custom design art objects.

• America’s Top Arts Destination Issue

• Emerging Artist Issue

www.AmericanStyle.com