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Pushing sales with apps for i pad

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Page 1: Pushing sales with apps for i pad

©2011 by EliNext Group

Pushing Sales With Apps for iPad

Every businessman wants to increase sales. After you reach good level of sales with a website, advertising and some other marketing stuff you need to pay attention to mobile apps for iPad and Android tablets. There are plenty of aspects which can be mentioned but let us point at the most important:

Page 2: Pushing sales with apps for i pad

©2011 by EliNext Group

1. Convenience.

It is not a secret that iPad and Android tablets are more

comfortable than laptops or netbooks if you want to use

them on the go. The weight of a tablet is around 600g while

the weight of an average laptop is near 2700 g (15’) and

with 900g for a netbook. This attribute is even more acute

when we talk about children and senior citizens. Also tablets

have no hardware keyboard and they do not require cooling

or heating. That’s why the sales of tablets beat the sales of

laptops and netbooks. People want to be active, mobile and

it is only tablets that give them this possibility.

Laptops/netbooks make people stationary. Employees with

tablets enjoy full PC functionality; they can concentrate on

the work with clients, chart and reports and do not waste

time on workflow. They do their job better. iPad/Android

tablets do 50% of their work.

2. Style

Psychologists confirm that people sell goods better when

they feel better. If an employee is in good mood, s/he

communicates better, sharing innovating ideas with people

and marketing their products from every side. How to make

an employee feel better is a big question but some attributes

Page 3: Pushing sales with apps for i pad

©2011 by EliNext Group

are style, clothing, business ethics and the style of devices

that are used by employees. Imagine how an employee

looks with an iPad. In client’s eyes s/he is seen like a

professional, like a person who can help anyway because

s/he is using up-to-date technologies. Opinions about such

companies with such employees are quite good. What was

done for this? You only bought a tablet.

3. Saving cost

There are a lot of types of jobs that can be automated and

you can save you money while saving human resources. For

example imagine that you have a restaurant and you have

20 waiters. You can buy tablets and create menu

applications for the tablet. Now your business (restaurant)

does not need 20 waiters – only 5-10. Tablets can do their

job. Still in doubt?

4. Speed

Today everyone wants to have services done immediately.

Not tomorrow or even in the next two days. People want to

have goods, services in a second; they want to see the

results HERE and NOW. They pay money for speed. Tablets

can help you with this issue. You can develop designs with

Page 4: Pushing sales with apps for i pad

©2011 by EliNext Group

your customers, show them products, discuss them and

persuade to buy. Tablets help you to show client all he or

she wants at the moment, you only need to have a tablet

with you.

5. Applications

There are a lot of applications that make you mobile. Your

business becomes like a website. You can find 100 best

iPad/Android apps and understand one interesting thing. All

of them include aspects and modules that were mentioned

before. Therefore you need to understand one thing here.

Apps are organized in a way to channel attention at

important things that you need during your work. Apps

organize document workflow, they are the face of you

company. Many people make conclusions about you due to

bad apps or if your company has of no apps at all.

ConclusionSpeed of life doubles each year. Mobile industry becomes on

the lead - the industry which speeds up processes in

companies, contribute to companies’ style, help get

knowledge in new technologies. And mobile apps for

iPad/Android tablets can help increase sales.

Page 5: Pushing sales with apps for i pad

©2011 by EliNext Group

ELINEXT GROUP

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Suggested citation: EliNext Group.2011. “Push Sales With Apps for iPad” <http://www.elinext.com/appsipad>