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MR ROB TEST Grasons Company Estate Sale ServicesREALTORwww.grasons.com
Home Sale Strategy
Understanding Your Expectations
• What concerns do you have about woking with a real estate agent ?
• What are your expectations pf your real estate agent ?
• What would it take for you torefer me to your friends
Strategies :6 Point Approach
The Power of Branding
Merchandising
Online
Promotion
Office Promotion
Net
wor
king
Negotia
tion
& Closing
#1. The Power of Branding
What Do you think When you hear or see Grasons Company ?
• We are the #1 Rated and Referred company for local estate sales. Our estate sale company is quickly moving across the Nation with multiple Grasons Co. Locations to serve you. Grasons Co. has been growing faster than any other Estate Sale Company because we sell your items at the highest price, stage your home with the most care involved. We also have the largest following and ratings by buyers, sellers, Realtors, Attorneys, Probate Courts & Trustees.
What’s in a name?
She sad contacted three estate sale companies before choosing Grasons to handle the sale of her former husband’s estate in Huntington Harbour in 2014
Netting More than $20.000 for the estate
Gransons held 245 estate sales through 11 franchises in three states in 2015
#2. Merchandising
Curb Appeal
StagingInterior Condition
Access
#2. Merchandising
Understanding Your Expectations
Understanding Your Expectations
Understanding Your Expectations
Understanding Your Expectations
of all home buyers used the internet as a tool when searching for a home
felt the same about virtual tours
of home buyers first learned about the home they purchased using the internet.
87%of recent home buyers found photos very useful
68%
86%
37%Source national association of realtors 2008 Home Buying and Home Selling Survey
www.Grasons.com
Additional Exposure for Your Property
#4. Offline Promotion
Direct MailEmail CampaignsYard Sign
Local Advertising
Multiple listing Service
Agent & Public Open House
#5. Networking
• Personal Sphere of influence• Professional Agent Network• Facebook• LinkedIn• Craig’s List (High Profile Web Classifieds)• Postmets.com• www.homeinthesuburbs.com• www.wikins1.com
#6. Negotiation and Closing
• Negotiate favorable terms and conditions • Successful closing
Summary
The Power of Branding
Merchandising
Online
Promotion
Office Promotion
Net
wor
king
Negotia
tion
& Closing
Based on what we’ve discussed so far, if we can agree on price would you fell comfortable listing your property with me ?
My Professional ExperienceMy Philosophy
A real estate transaction ….……
My Credentials
Licensed in NJ in 2003, Licensed in PA 2009 ….…
My Background
Specializing in First Time Home Sales, First Time …
Committees
Government Affairs, Community….….
Grasons Company Estate Sale Services
The Company (Strengths)
Years of experience ….…..
Number Of agents : over 100 full time agents
Perks; 1. NEPA …..2. Independent Family ….
3. Relocation Department
Thank You.
Thank You