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We are a creative agency, a think tank specialized in sustainable luxury. We advise, represent and accompany new eco-talents in the european market. We imagine new communications concept to promote sustainable luxury and beautiful eco-brands.
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WE ARE WILD FLOWERS
A CREATIVE THINK TANK TO PROMOTE SUSTAINABLE LUXURY
THE THINK TANK SUSTAINABLE LUXURYSTYLE & MARKETING SALES REPRESENTATIONCOMMUNICATIONSTHE FLOW
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« Earth laughs in flowers » Ralph Waldo Emerson , Hamatreya
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Wild Flowers are real, natural and beautiful. They grow anywhere like emerging
eco-brands we represent and accompany.
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Wild Flowers are also a group of experts who work in creative intelligence to promote a new concept, the sustainable luxury. Our main markets are fashion, beauty,
design and lifestyle.
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We offer style & marketing
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STYLE & MARKETING
We offer style & marketing, sales representation
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STYLE & MARKETING
Sales representation
We offer style & marketing, sales representation and communication services to advise, represent and communicate on sustainable luxury brands.
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STYLE & MARKETING
Sales representation COMMUNICATIONS
We offer style & marketing, sales representation and communication services to advise, represent and communicate on sustainable luxury brands.
We are the first think tank specialized in sustainable luxury & emerging eco-brands in France.
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STYLE & MARKETING
Sales representation COMMUNICATIONS
THE FIRST THINK TANK TO PROMOTE SUSTAINABLE LUXURY IN FRANCE
complementary expertises
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THE THINK TANK SUSTAINABLE LUXURYSTYLE & MARKETING SALES REPRESENTATIONCOMMUNICATIONSTHE FLOW
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« Je ne suis pas couturier, je suis un artisan, un fabricant de bonheur »*
Yves Saint Laurent
11* « I am not a coutourier, I am an artisan, I craft happiness »
Social issues
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The sustainable luxury combines luxury values and responsibility. It is made of artisanal knowledge, high quality materials and desirability while preserving environmental and
social issues from creation to communication.
Environnemental
Luxury
Sustainable luxury
THE THINK TANK SUSTAINABLE LUXURY
STYLE & MARKETING SALES REPRESENTATIONCOMMUNICATIONSTHE FLOW
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« Fashion is made to become unfashionable »
Coco Chanel
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15In the style department, we watch the market trends
STYLEVeille ProspectiveBenchmarkStore CheckShopping, testsEco-prospectiveTrends forecastingFuture natural materialsColors, themesQualitatitive studiesQuantitative studiesConsumers insightsNew green conceptsCreative workshops
16In the style department, we watch the market trends and imagine new concepts
STYLEProspectiveBenchmarkStore CheckShopping, testsEco-prospectiveTrends forecastingFuture natural materialsColors, themesQualitatitive studiesQuantitative studiesConsumers insightsNew green conceptsCreative workshops
17In the style department, we watch the market trends and imagine new concepts while department
marketing offer consulting missions to build creative and sustainable DNA for new eco-brands.
STYLEProspectiveBenchmarkStore CheckShopping, testsEco-prospectiveTrends forecastingFuture natural materialsColors, themesQualitatitive studiesQuantitative studiesConsumers insightsNew green conceptsCreative workshops
MARKETINGMarket areas identification
Feasibility studies and business plan
Definition of marketing mix (5P)Green branding
Creation of new concepts Product development
Packaging redesign Eco-design
Creative partnerships Co-branding
Certification of a cosmetic brandLabeling approaches
Green Logistic
THE THINK TANK SUSTAINABLE LUXURYSTYLE & MARKETING
SALES REPRESENTATIONCOMMUNICATIONSTHE FLOW
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« For every sale you miss because you’re too enthusiastic, you will miss a hundred
because you’re not enthusiastic enough »
Zig Ziglar
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REFLEXIONMarket analysis by the marketing team
MONITORINGMonthly reportingMonthly sales analysisQuaterly recommendation development
In the sales department, we analyze the market
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STRATEGYDistribution strategyPricingPurchase prices negotiationSales forecasting
REFLEXIONMarket analysis by the marketing team
MONITORINGMonthly reportingMonthly sales analysisQuaterly recommendation development
IMPLEMENTATIO Products presentation Reommendation location Commercial animations Inventory management
In the sales department, we analyze the market, provide a distribution strategy consistent with the DNA and positioning eco-brand. We present identity brand and products to potential
distributors
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STRATEGYDistribution strategyPricingPurchase prices negotiationSales forecasting
REFLEXIONMarket analysis by the marketing team
MONITORINGMonthly reportingMonthly sales analysisQuaterly recommendation development
IMPLEMENTATION Products presentation Recommendation location Commercial animations Inventory management
In the sales department, we analyze the market, provide a distribution strategy consistent with the DNA and positioning eco-brand. We present identity brand and products to potential
distributors, ensure the implementation
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STRATEGYDistribution strategyPricingPurchase prices negotiationSales forecasting
REFLEXIONMarket analysis by the marketing team
MONITORINGMonthly reportingMonthly sales analysisQuaterly recommendation development
IMPLEMENTATION Products presentation Recommendation location Commercial animations Inventory management
In the sales department, we analyze the market, provide a distribution strategy consistent with the DNA and positioning eco-brand. We present identity brand and products to potential
distributors, ensure the implementation, track sales and analyze results based on estimates.
THE THINK TANK SUSTAINABLE LUXURYSTYLE & MARKETING SALES REPRESENTATION
COMMUNICATIONSTHE FLOW
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« Go wild ! » Our mantra
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In the communication department, we trust in Sustainable Luxury. We preach the wild flow to evangelist good people.
We are wild flowers.
« Go wild ! » Our mantra
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Firstly, we discover the brand DNA and analyze the context. Then, we provide a responsible communication strategy tailored to the needs and budget of the client.
Our processes are 100% environmentally friendly.
Press Relations
Digital
Events
Visual Communication
Eco-brand
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Secondly, we create experiencesWe love storytelling
We work with different & creative peopleWe trust in collective intelligence
To promote real brands, we connect real people
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Press Relations
1200 journalists Press releases
Press DaysMeetings
ConferencesOne-to-one
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Events
Eco-friendly Customized
Creative
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Digital
BlogsSocial networks
Community managementDigital PR
GamificationMeetings one-to-one
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Participating
Listening
Sharing
Maintaining conversations
Being honest
Creating values
Our #socialrules
33Thirstly, we analyze key performance indicator's social media and press coverage to measure the success of
communication operations and provides development recommendations.
« The magic of social media is not what happens in social media, but what happens
outside of it, because of it »Paul Isakson
THE THINK TANK SUSTAINABLE LUXURYSTYLE & MARKETING SALES REPRESENTATIONCOMMUNICATIONS
THE FLOW
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« Consume less, share better » Hervé Kempf
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Each month, we share our crushes with le Flow, our digital trends book. A classy & responsible tool to discover new spots, products or events in ethical fashion, responsible beauty and lifestyle eco-
friendly around the world.http://wildflowers.us5.list-manage.com/subscribe?u=928fb702802a8145581421d4b&id=870318722a
Grace Kelly AzizetManaging director
Agence Wild Flowers42 rue des tournelles
75004 ParisFRANCE
[email protected]@WildFlowersFR
@GraceKelshttp://www.wildflowers.fr
slideshare.net/wildflowersfrslideshare.net/gracekels
+33646831628Credits : Stella McCartney Resort 2013 – Getty Images
