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#MyStartupStory of Piktochart

Piktochart Infographics #MyStartupStory

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Piktochart is a web application that makes information beautiful using infographics. We had fun making this presentation and hope that you will get a better insight into what Piktochart does!

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Page 1: Piktochart Infographics #MyStartupStory

#MyStartupStory of Piktochart

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in a tiny island called Penang in AsiaPiktochart started

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Great Food

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Exotic Places

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Red tape

The story started with 1 frustrated

web developer + P&G employee

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They packed their bags and went toChina seeking inspiration

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They packed their bags and went toChina seeking inspiration and talent!

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For 4 months, (1guy) coded 24-7

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We released a Flash prototype

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But it was ugly..........

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Nobody really cared about it

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Life was tough, we were frugal

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1st day = 3 paying users

I’ll  start  my  subscrip0on  as  soon  as  you’re  ready  to  take  payments.  This  service  is  exactly  what  I  have  been  wai0ng  for.~~  Stephen  B

March 2012 Our first customers came!

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We patted ourselves on the back

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and went back to work..... :(

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In June, AppSumo contacted us

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tTurned out to be Greatest validation point

2000 paying users in 1 month

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We were on to something

We were pitching everywhere (Jul 2012)

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We ended up in Silicon Valley

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and met legendary companies

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It was time for a dramatic change.

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We ditched Flash and went for HTML 5

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In our first HTML5 launch....

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we got mixed reactions

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Love

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VS.Love Hate

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Lesson learned

Can’t please everyone :P

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`We kept listening & building.

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`Ditched vanity metrics

We kept listening & building.

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9 full time team membersDitched vanity metrics

We kept listening & building.

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9 full time team membersDitched vanity metrics

We kept listening & building.

170,000 users

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Another milestone: We moved to a proper office

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Started organizing tech meetups every Tuesday

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Why didn't you raise any money?We've been asked

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Why didn’t you re locate to SF?We've been asked

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We have not found the right investors... yet

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We have not found the right investors... yet

We love SF but burn rate is 10x lower here

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We have not found the right investors... yet

We love SF but burn rate is 10x lower here

Really, Penang is just awesome

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The journey just startedwith 400,000 users

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The journey just startedwith 400,000 users

To be continued